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Crazy, Cool Or Boring

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The future will not look like the future of old - flying cars, jet packs and humanoid robots. Boring and invisible disruptions are on the way. Examples from the hardware world show that soon "A.I.-powered" will sound like "electric".

Published in: Technology
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Crazy, Cool Or Boring

  1. 1. DISTRUPTION with HARDWARE Crazy, Cool, or Boring?
  2. 2. Disruption is coming!…
  3. 3. Here it is…
  4. 4. Here it is…
  5. 5. DISRUPTION is quiet.
  6. 6. 2011, Silicon Valley
  7. 7. “NEVER AGAIN!” — PR2 PRICE: $400,000
  8. 8. “NEVER AGAIN!” — PR2 $400,000
  9. 9. PROBLEMS TIME COSTS PRICE VISION
  10. 10. THE FUTURE CRAZY COOL
 BORING
  11. 11. BENJAMINJOFFE PARTNER HAX/SOSV BEN@HAX.CO
  12. 12. THEBIGFOUR >150STARTUPS/YEAR
  13. 13. HARDWARE LIFE SCIENCES SOCIAL/MOBILE FOOD DEEPTECHVERTICALS
  14. 14. STARTUPS238 YEARS5 RAISED$430M KICKSTARTERS111 BACKERS$50M
  15. 15. WHY HARDWARE PHYSICAL WORLD HUMAN BODY
  16. 16. UPSIDE TOUCHTHE FUTURE
  17. 17. DOWNSIDE LONGWAIT
  18. 18. INNOVATORS EARLY ADOPTERS EARLY MAJORITY LATE MAJORITY LAGGARDS ADOPTION CURVE
  19. 19. 0 50 100 150 1 2 3 4 5 6 7 8 9 10 YEARS 1R&D INCUMBENT STARTUP 2 64 128 100
  20. 20. FIRST WAVE
  21. 21. WHAT’S NEXT?
  22. 22. SCI-FI IS (MOSTLY) WRONG
  23. 23. FLYING CAR Slovakia
  24. 24. JET PACK U.S.A.
  25. 25. ANDROIDS Japan
  26. 26. IMPRACTICAL EXPENSIVE
  27. 27. THE REAL FUTURE IS DIFFERENT
  28. 28. “The Grandchild Test”
  29. 29. Wasn’t it [inconvenient] [annoying] [boring] ?
  30. 30. CONSUMER EXAMPLE HEADPHONES
  31. 31. low tones mid tones high tones sensitivity
  32. 32. “Everyone had the same?!”
  33. 33. REVOLS: CUSTOM FIT
  34. 34. NURA: TUNED TO YOU
  35. 35. MINDSET: FOR WORK
  36. 36. HEALTH TECH EXAMPLE SLEEP
  37. 37. FROM TRACKING TO SOLVING
  38. 38. “You just waited??”
  39. 39. MOONA (Smart) Pillow Thermostat Movement Machine Learning
  40. 40. SANA (Smart) Mask Light Sound HRV Machine Learning
  41. 41. #BalanceTonRonfleur #MeToo
  42. 42. KOKOON (Smart) Headphones Comfort Brainwaves Machine Learning
  43. 43. DIGITAL THERAPIES
  44. 44. DATAISTHE NEWBLOOD
  45. 45. “Donating your data
 might help more than an organ” DUNCAN TURNER, HAX DATAISTHE NEWBLOOD
  46. 46. P4 MEDICINE PREVENT PREDICT PERSONALIZE PARTICIPATE
  47. 47. “You went to hospitals?”
  48. 48. ENTERPRISE EXAMPLE SERVICE ROBOTS
  49. 49. AUTOMATION IS NOT NEW…
  50. 50. DULL DIRTY DANGEROUS
  51. 51. “You did it by hand??”
  52. 52. JOBS CHANGE BUT THERE IS A LOT OF WORK
  53. 53. DULL DIRTY DANGEROUS
  54. 54. AVIDBOTS Canada
  55. 55. SIMBE ROBOTICS U.S.A.
  56. 56. DULL DIRTY DANGEROUS
  57. 57. $400,000
  58. 58. 2011 GENERAL ROBOT ONBOARD COMPUTING
  59. 59. 2017 SPECIALIZED ROBOT CLOUD COMPUTING
  60. 60. $400 (2017)
  61. 61. DULL DIRTY DANGEROUS
  62. 62. PLECOBOT
  63. 63. MOST REMARKABLY… NOBODY CARES
  64. 64. INDUSTRY EXAMPLE AGRICULTURE
  65. 65. PYCNO: FIELD SENSORS
  66. 66. PLENTY: VERTICAL FARM RAISED$226M
  67. 67. SOLDFOR$305M BLUE RIVER: LETTUCE WEEDING ROBOT
  68. 68. MAKING THE FUTURE HAPPEN FASTER
  69. 69. 1 2 3 4 18MONTHS
  70. 70. R&D1 2 5 4 3 Prototyping Production Investment Sales World-ClassSTARTUPS World-ClassRESOURCES
  71. 71. R&D1 2 5 4 3 Prototyping Production Investment World-ClassSTARTUPS World-ClassRESOURCES Sales
  72. 72. CONCLUSION
  73. 73. HARDWARE STARTUPS ARE MORE GLOBAL THAN EVER
  74. 74. NEW NORMAL = NOT SPECTACULAR …BUT BETTER
  75. 75. THANKS! “Give a man a fish …and a fishing rod” ben @ hax.co

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