Edu Marketing Gray Area Model By Shaun Holloway

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Developed by Shaun Holloway and Eva Bradshaw - this model visually demonstrates the need for marketing/communication teams need to integrate more with educational/learning technology teams.

Both professions use the same/similar tools, so they need to work together more to leverage experience, skills, and resources, which many organizations do not.

The goal is to close the gap... view the presentation: http://prezi.com/bnsme7v_asww/

http://www.srholloway.com

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Edu Marketing Gray Area Model By Shaun Holloway

  1. 1. EduMarketing Gray Area Model<br />The Gap<br />The Gap is the distance that must be narrowed between two professions. <br />Shrinking the gap by forming a cross-functional team and sharing best practices is necessary to enhance both education and marketing.<br />Education and marketing tools that are traditionally used in one profession are being leveraged in another – creating the Gray Area.<br />Gray Area<br />Must Survive Here<br />Education<br />Marketing<br />Must Shrink the Gap<br />Cross-functional Teaming<br />

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