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Attack the block
The target audience for this film
poster is for young youth people
because they are dressed in a way
where teenagers would dress up
such as the hooded top and the
baggy trousers. This constructs that
the film poster is trying to aim at
teenagers where they would like to
see gangs of children with their
friends.
However the poster has a diversity
mix of people where there are black
and white, and mix race children.
This helps to broaden up the
audience where different ethnic
people can relate to them and can
get encouraged to watch the film.
There are also adults who are standing at the side of the
children. there is a 20 years old looking woman who is
dressed in a normal causal way, and a 30 years old looking
man who is dresses in a young youth way. This constructs
that the film poster is also trying to show that adults can also
relate to this film. As result this Borden up the target audience
and it makes the film poster look interesting to adults as well.
Target audience
broaden
The purpose of the
film poster is aimed at
the target audience
who are mostly young
youth people and also
adults. The poster is
also there for the
target audience to get
encourage to pay to
watch the film in the
cinemas. therefore
this helps the film
company to make their
money.
The film poster will be seen in cinemas and also on the internet. This will help people to
easily find out about the film so they can go to the cinemas to watch it. Therefore
Poster in cinemas will be easily seen because when people will go to watch other films
they can also see and spot the poster. Also young youth and adults are mostly active
these days on the internet so people can also get information about the film from
there.
The way the film poster has been
constructed to show the genre of
the film is by having the spaceship
lights coming towards the
building. this shows the Sci-Fi
elements of the film. Also the
colour of the sky makes it look
more like a Sci Fi feature such as
the colour dark blue and red.
The image also
shows a spaceship
on earth which is a
science fiction thing
this contracts that
clearly the film is a
Sci-Fi film.
The tagline says “Inner
city VS outer space”.
This constructs that the
film has a combination
of two different things
such as the word “city”
which exist in the world
and then it has
something that doesn't
exist in the word which
is “space”. Therefore
this makes it appealing
because when it
mentions about space
it shows Sci-Fi part of
the film.
The title is also very bold and big
which makes it very clear for
audience to notice it. therefore this
helps the title to look more appealing
and engaging to the audience. The
title which says “Attack the block” is
a appealing title because of the
words that are used in it. this
contracts that the block is the special
part of the film.
The way the characters has been
contracted to appeal the target audience is
by having different ethnic such as black
and mix race and white. Therefore this
broaden up the audience that way more
people can relate to them because there
are different type of ethnic which makes it
look diversity.
The way the clothing has been constructed to appeal
the target audience is by having the children wear
what a young youth people would wear such as the
boys are wearing hooded tops and the baggy
trousers also caps and the hat. Therefore Those are
the examples of how young youth people would look
like. As results the target audience will be more
engaged and appealed when they see the characters
because they can relate to them because of their
appearance are.
There are also adults that are in the film
poster. this constructs that they are trying
to Borden up the audience. Therefore the
lady who is dressed in casual way wears a
normal black top and trousers. This
constructs that she is a casual 20 years old
looking woman. As result other woman like
her can relate to her because it will look
appealing to woman who are like her.
Similarly the man who is dressed in young
youth way is also constructed to look like a
normal 30 years old man. This means other
men's like him can also relate to him.
The construction of the boy with his bike
also appeals to young youth because those
are the type of things they like to uses or
see in their age group.
The way the setting has been
constructed in this poster is by
having the city of London with
ironic buildings. Therefore this
shows the establishing shot of
the film poster. This also helps
the audience to give details
where the exablishing shot is
or where the film will take
place.
Here as you can see those are some
example of the ironic buildings in
London such as the Gherkin and the
other building. This makes the poster
look more appealing and interesting to
the target audience. Also those are
places where young youth are
interested because it is based in
London where it sounds more
exciting.
The block its self is
constructed to show
that the building is a
normal council sate
flat. this is clearly
trying to show to the
audience that the
council flat is where
the children will
mostly be in the
film. Therefore This
appeals to young
youth because those
are places where
young youth people
will like to go.
They have included “from the producers of Shaun of
the dead” because the audience can find out about
the film. this also makes the poster sound more
interesting because it gives the audience more
information about other things they might be
interested about. As result the genre of the film is
the type of film where young youth people would be
appealed and attracted to. At the same time this also
promotes the film to help them get people to pay
and to watch the film in the cinemas.
The promotional method
that has been mentioned on
the poster are social
network such Facebook.
Therefore this helps the
target audience to
communicate with them on
Facebook where they can
get information and interact
with them.
The way the audience might respond
to these promotional method is by
going on their Facebook page to
comment on their pictures and videos
and say what they feel about them
and share what the like about it.
Therefore This keeps them engaged.They chose Facebook because they know young youth
people likes using social network with their peers and
they like to use it to find out about lasts news and
gossip. As result this helps them to be appealed to go
on their Facebook page to find out more about the film
and to get the latest news and updates such as pictures
and videos.

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Targeting Young Audiences: Attack the Block Film Poster Analysis

  • 2. The target audience for this film poster is for young youth people because they are dressed in a way where teenagers would dress up such as the hooded top and the baggy trousers. This constructs that the film poster is trying to aim at teenagers where they would like to see gangs of children with their friends. However the poster has a diversity mix of people where there are black and white, and mix race children. This helps to broaden up the audience where different ethnic people can relate to them and can get encouraged to watch the film. There are also adults who are standing at the side of the children. there is a 20 years old looking woman who is dressed in a normal causal way, and a 30 years old looking man who is dresses in a young youth way. This constructs that the film poster is also trying to show that adults can also relate to this film. As result this Borden up the target audience and it makes the film poster look interesting to adults as well. Target audience
  • 4. The purpose of the film poster is aimed at the target audience who are mostly young youth people and also adults. The poster is also there for the target audience to get encourage to pay to watch the film in the cinemas. therefore this helps the film company to make their money. The film poster will be seen in cinemas and also on the internet. This will help people to easily find out about the film so they can go to the cinemas to watch it. Therefore Poster in cinemas will be easily seen because when people will go to watch other films they can also see and spot the poster. Also young youth and adults are mostly active these days on the internet so people can also get information about the film from there.
  • 5. The way the film poster has been constructed to show the genre of the film is by having the spaceship lights coming towards the building. this shows the Sci-Fi elements of the film. Also the colour of the sky makes it look more like a Sci Fi feature such as the colour dark blue and red. The image also shows a spaceship on earth which is a science fiction thing this contracts that clearly the film is a Sci-Fi film. The tagline says “Inner city VS outer space”. This constructs that the film has a combination of two different things such as the word “city” which exist in the world and then it has something that doesn't exist in the word which is “space”. Therefore this makes it appealing because when it mentions about space it shows Sci-Fi part of the film. The title is also very bold and big which makes it very clear for audience to notice it. therefore this helps the title to look more appealing and engaging to the audience. The title which says “Attack the block” is a appealing title because of the words that are used in it. this contracts that the block is the special part of the film.
  • 6. The way the characters has been contracted to appeal the target audience is by having different ethnic such as black and mix race and white. Therefore this broaden up the audience that way more people can relate to them because there are different type of ethnic which makes it look diversity. The way the clothing has been constructed to appeal the target audience is by having the children wear what a young youth people would wear such as the boys are wearing hooded tops and the baggy trousers also caps and the hat. Therefore Those are the examples of how young youth people would look like. As results the target audience will be more engaged and appealed when they see the characters because they can relate to them because of their appearance are. There are also adults that are in the film poster. this constructs that they are trying to Borden up the audience. Therefore the lady who is dressed in casual way wears a normal black top and trousers. This constructs that she is a casual 20 years old looking woman. As result other woman like her can relate to her because it will look appealing to woman who are like her. Similarly the man who is dressed in young youth way is also constructed to look like a normal 30 years old man. This means other men's like him can also relate to him. The construction of the boy with his bike also appeals to young youth because those are the type of things they like to uses or see in their age group.
  • 7. The way the setting has been constructed in this poster is by having the city of London with ironic buildings. Therefore this shows the establishing shot of the film poster. This also helps the audience to give details where the exablishing shot is or where the film will take place. Here as you can see those are some example of the ironic buildings in London such as the Gherkin and the other building. This makes the poster look more appealing and interesting to the target audience. Also those are places where young youth are interested because it is based in London where it sounds more exciting. The block its self is constructed to show that the building is a normal council sate flat. this is clearly trying to show to the audience that the council flat is where the children will mostly be in the film. Therefore This appeals to young youth because those are places where young youth people will like to go.
  • 8. They have included “from the producers of Shaun of the dead” because the audience can find out about the film. this also makes the poster sound more interesting because it gives the audience more information about other things they might be interested about. As result the genre of the film is the type of film where young youth people would be appealed and attracted to. At the same time this also promotes the film to help them get people to pay and to watch the film in the cinemas. The promotional method that has been mentioned on the poster are social network such Facebook. Therefore this helps the target audience to communicate with them on Facebook where they can get information and interact with them. The way the audience might respond to these promotional method is by going on their Facebook page to comment on their pictures and videos and say what they feel about them and share what the like about it. Therefore This keeps them engaged.They chose Facebook because they know young youth people likes using social network with their peers and they like to use it to find out about lasts news and gossip. As result this helps them to be appealed to go on their Facebook page to find out more about the film and to get the latest news and updates such as pictures and videos.