Unit 3 Task 3 Table 2
Describe in detail the different recruitment methods used by the organisations within the Creative Media Industry.
Recruitment Methods Detailed Description Advantages of this
Disadvantage of this recruitment
National Press Advertising in the national
newspaper in the allowed
Everyone who buys the paper
will be able to see it.
Mass amounts of applicants which
could delay finding the perfect
applicant for the job.
Trade Press For those interested or
already part of the
industry. Linked to one
specific type of trade. A
newspaper for the
You can recruit someone who
already has knowledge in this
type of industry.
There might not be a wide enough
audience to recruit a whole range of
new employees as opposed to
recruiting people from outside the
industry and training them.
MCV A UK Games
Word of mouth Hearing about a job
someone. You may not
Give an opportunity for
someone to apply for a job in
the industry they may like.
Could have been misheard and cause
Personal contacts Asking or being asked by
someone already working
in the industry
High possibility the person will
probably apply for the job.
The company may not want staff
persuading them to recruit someone
who may not be suitable for the job.
Internet Advertising on the
internet on sites like
Indeed.com, Gumtree and
Many people have access to
the internet allowing for more
applications for the job.
Possible candidates could live half way
around the world and are possibly not
going to relocate.
A free advertising
site for anyone.
Internal promotion Receiving a higher ranked
job than your current
one. You work towards a
Assistant -- > Manager
The company knows the
person already if they have
already been working for
them. Know their skills.
Could get someone demoted or sacked
for not working to a high enough