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Smart phone & mobile services in airlines

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How can Airlines use smartphones @ its Biz

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Smart phone & mobile services in airlines

  1. 1. Smartphone strong growth worldwide
  2. 2. Mobile Users vs. Desktop Users to access the internetInternet Users (MM) Mobile Internet Users > Desktop Internet Users within 5 Years Source : IDC, 2011
  3. 3.  Smart Phone Acquisition in Saudi Arabia Last year (2010) Search Relative Growth (Mobile vs. Desktop Mobile > Desktop Last year (2010) Growth of smart phones traffic in top Middle East & North Africa
  4. 4. Smartphone strong growth worldwide• Increased demand for smart phones will drive mobility investments -especially in the GCC which experienced a 60% growth in smart phone demand last year. ( IDC 2010)• In 2011 over 85 percent of new handsets will be able to access the mobile Web ( Gartner 2010 )
  5. 5. Mobile Ticketing• By 2013, 70% of airlines will sell tickets directly on mobile phones to passengers (SITA IT trends survey)• Nearly 15 billion tickets will be delivered to mobile devices worldwide by 2014 (Juniper Research )• The report predicts that one in every 10 mobile subscribers will use mobile ticketing services in 2014 (Juniper Research )
  6. 6. Global Advanced Payment Forecasts - Mobile Payment Mobile $510B Contactless Cards $395B Online $ 1,842 BSource : Airline Information 2010
  7. 7.  What are The Benefits of Mobile Services to the Airline Industry
  8. 8.  Benefits of Mobile Services to the Airline Industry • Increase Revenue Opportunity • Reduce Customer Services Cost • Improve service levels • Improve Customer Satisfaction and loyalty without engaging more expensive call center • Enhance staff productivity • Increase brand awareness and engagement • Enhance multichannel campaign efforts
  9. 9. Benefits – For Passengers• Improved travel process & better time utilization• Simplified travel planning and reservations• Enhanced self-serviced purchasing options• Better travel experienceBenefits – For Airport• Reduced airport congestion• Smooth operations• Minimal delays• Provides more revenue opportunities
  10. 10.  Sample Airlines have mobile Services And more…
  11. 11. We have studied and downloaded mobile services of thefollowing leading airlines: • Continental Airlines • Lufthansa • American Airlines • Singapore Airlines • Air France • Malaysia Airlines • British Airways • Air Asia • Emirates Airlines • Qatar Airways • Delta Airlines
  12. 12. Leading Airlines Provide the Following Mobile services• Make a booking• Manage a booking• Flight Status & Advanced Notifications• Ticketing• Payment• Issuing Bar coded boarding passes ( BCBP )• Timetable• Flight maps• Airport maps• Mileage account• Connecting with Social Media tools and marketing• Baggage Tracing• Ability to track the location of a passengers• Services by flight ( In-flight entertainment, dining & services)• Advertising Opportunity• Contact Information• Entertainment• Special needs
  13. 13. Best of The Web & Mobile Performance Awards 2010 (gomez.com)
  14. 14. Continental Airlines • MORE services include: 1. Contact us 2. Direct TV 3. Games 4. President lounges 5. First & Business lounges 6. Timetables 7. Social Media 8. Currency Converter
  15. 15. Continental Airlines You can select your seat easily
  16. 16. Continental Airlines Bar Code Boarding Flight Pass Details
  17. 17. Lufthansa • Info & Services include: 1. Contact us 2. Mobile Boarding Pass 3. Mobile Baggage Tracing 4. Travel to the Airport by Public Transport 5. First & Business lounges 6. Seat Map for our fleet 7. Entertainments
  18. 18. Lufthansa
  19. 19. Lufthansa
  20. 20. Lufthansa
  21. 21. Lufthansa
  22. 22. THANKYOUHatem Kamelihatemkameli@gmail.comMob: 0563034939@hatemkameli

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