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How to be a better designer

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By Jason Robb October 13th, 2010 at Lamont Library, Forum Room.

Published in: Design, Technology
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How to be a better designer

  1. 1. Harvard Web Working Group October 13, 2010 Jason Robb How to be a better designer @jasonrobb • #designbetter Wednesday, October 13, 2010
  2. 2. Harvard Web Working Group October 13, 2010 Jason Robb Design better @jasonrobb • #designbetter Wednesday, October 13, 2010
  3. 3. Agenda Intro Design People People + Design Q&A Wednesday, October 13, 2010
  4. 4. Introduction @jasonrobb • #designbetter Wednesday, October 13, 2010
  5. 5. What I am Visual thinker, User researcher, Usability expert, Interaction designer, Visual designer, Front-end developer... Introduction Wednesday, October 13, 2010
  6. 6. What I am Designer Introduction Visual thinker, User researcher, Usability expert, Interaction designer, Visual designer, Front-end developer... Wednesday, October 13, 2010
  7. 7. Small businesses, startups, agencies, non-profits... Who I work for Introduction Wednesday, October 13, 2010
  8. 8. Small businesses, startups, agencies, non-profits... Who I work for Introduction People who need design Wednesday, October 13, 2010
  9. 9. What else? Introduction UX Book Club, Boston Next book: Gamestorming Wednesday Nov. 3rd, 7pm uxboston.com Wednesday, October 13, 2010
  10. 10. Why I’m here Introduction Get people excited about design Wednesday, October 13, 2010
  11. 11. Design @jasonrobb • #designbetter Wednesday, October 13, 2010
  12. 12. Design Creators of tangible or intangible objects Designers1 Wednesday, October 13, 2010
  13. 13. Design Everyone is a designer 2 Wednesday, October 13, 2010
  14. 14. Design …is a plan for the construction of an object Design (noun)3 Wednesday, October 13, 2010
  15. 15. Design Wednesday, October 13, 2010
  16. 16. Design Wednesday, October 13, 2010
  17. 17. Design flickr.com/dragondrop/ Wednesday, October 13, 2010
  18. 18. Design Tools don’t matter (much) 4 Use whatever medium and fidelity that suits your practical needs and design goals http://dub.washington.edu:2007/projects/fidelity/pubs/ Walker_HFES_2002.pdf Wednesday, October 13, 2010
  19. 19. Design Mike Rohde - flickr.com/rohdesign Wednesday, October 13, 2010
  20. 20. Design When to sketch5 Wednesday, October 13, 2010
  21. 21. Design Baking Simple? No sketch! Complex? Sketch! Wednesday, October 13, 2010
  22. 22. Design 6 Wednesday, October 13, 2010
  23. 23. Design Breakfast Wednesday, October 13, 2010
  24. 24. Design Interfaces ttttttttttt Login Email Password Forgot password? Remember me Wednesday, October 13, 2010
  25. 25. Design Interfaces Wednesday, October 13, 2010
  26. 26. Design Interfaces Wednesday, October 13, 2010
  27. 27. Design How? What? Why? Simon Sinek - startwithwhy.com 7 Wednesday, October 13, 2010
  28. 28. Design “We need a login form...” What? Wednesday, October 13, 2010
  29. 29. Design No context ttttttttttt Login Email Password Forgot password? Remember me Wednesday, October 13, 2010
  30. 30. Design “People need access to private health-related data...” Why? Wednesday, October 13, 2010
  31. 31. Design Always get context! ttttttttttt Login Email Password Forgot password? Remember me Signup form Manage account Update your status Import data Value prop How to get started 8 Wednesday, October 13, 2010
  32. 32. Design Vocabulary9Order, unity, variety, contrast, symmetry, asymmetry, rhythm, harmony, dissonance, interval, tension, balance... Paul Rand - youtube.com/watch?v=4yOjts0tpco Wednesday, October 13, 2010
  33. 33. Design Contrast Wednesday, October 13, 2010
  34. 34. Design Contrast ttttttttttt Login Email Password Forgot password? Remember me ttttttttttt Login Email Password Forgot password? Remember me Wednesday, October 13, 2010
  35. 35. Design Contrast ttttttttttt Login Email Password Forgot password? Remember me ttttttttttt Login Email Password Forgot password? Remember me Wednesday, October 13, 2010
  36. 36. Design Everyone’s a designer Tools: fit your needs When to sketch; when not to Always start with “Why?” Learn the vocabulary Wednesday, October 13, 2010
  37. 37. People @jasonrobb • #designbetter Wednesday, October 13, 2010
  38. 38. Working with people This is your first priority, more important than pixels or pencils. 10 Wednesday, October 13, 2010
  39. 39. People Who plays a role? 11 Wednesday, October 13, 2010
  40. 40. People Wednesday, October 13, 2010
  41. 41. Listening ≠ doing This is your first priority, more important than pixels or pencils. 12 Wednesday, October 13, 2010
  42. 42. Listening ≠ doing Don’t expect change.Always reflect before acting. 13 Wednesday, October 13, 2010
  43. 43. Filter out the bad stuff 14 Gut reactions are okay, keep them to yourself Wednesday, October 13, 2010
  44. 44. Nurture ideas, prune in time 15 Gut reactions are okay, keep them to yourself Wednesday, October 13, 2010
  45. 45. Co&ect ideas, good and bad Wednesday, October 13, 2010
  46. 46. Share them when the time is right Wednesday, October 13, 2010
  47. 47. Building rapport 16 How valuable is design to them? Wednesday, October 13, 2010
  48. 48. Mood boards Wednesday, October 13, 2010
  49. 49. Building consensus 17 Disagree Bad design A& good Wednesday, October 13, 2010
  50. 50. This is the norm Disagree Bad design A& good Wednesday, October 13, 2010
  51. 51. Rare, painful Disagree Bad design A& good Wednesday, October 13, 2010
  52. 52. Rare, no design Disagree Bad design A& good Wednesday, October 13, 2010
  53. 53. Design + People @jasonrobb • #designbetter Wednesday, October 13, 2010
  54. 54. Presenting & Critique 18 Agenda. Who? Time? Outcome? Wednesday, October 13, 2010
  55. 55. Use email sparingly 19 Face time Phone IM Email Wednesday, October 13, 2010
  56. 56. How to ruin a relationship Reaction > Distraction > Distortion > Deconstruction 20 Wednesday, October 13, 2010
  57. 57. Resolving conflicts Assume you’re wrong. Test it. Get an outside opinion. 21 Wednesday, October 13, 2010
  58. 58. Black and white? Right wrong Wrong right Wednesday, October 13, 2010
  59. 59. Right right Right wrong Wrong Wrong Wrong right Black, gray, & white Wednesday, October 13, 2010
  60. 60. Give people choices Choices = (eedom No choices = slavery 22 Wednesday, October 13, 2010
  61. 61. Q&A @jasonrobb • #designbetter Wednesday, October 13, 2010
  62. 62. How can I get requirements up front? You can’t. They’re always uncovered incrementa&y. Q1 Wednesday, October 13, 2010
  63. 63. How to get started when the end is nowhere in sight? Incremental progress Q2 Wednesday, October 13, 2010
  64. 64. How do I dumb-proof the UI but not patronize users? Simple as it has to be, no simpler. Q3 Wednesday, October 13, 2010
  65. 65. Why are designers so weird? Curiosity, sensitive to idea crushing, ask why first. Q4 Wednesday, October 13, 2010
  66. 66. How do I make it beautiful? Learn the vocabulary of aesthetics, practice! Q5 Wednesday, October 13, 2010
  67. 67. Thank you! @jasonrobb • #designbetter Wednesday, October 13, 2010

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