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Developing a Regional Bike Sharing Program

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Developing a Regional Bike Sharing Program

  1. 1. Harvard Transportation Case Study:“Developing a Regional Bike Sharing Program” Meeting of the Minds VIII The University of Rochester July 15th, 2011 Presented by: John W. Nolan MS, CAPP Directors of Transportation Services Harvard University
  2. 2. Today’s Outline Bike program Bike program goals Bike system Infrastructure How to use the bike system Importance of roadway infrastructure Relationship to sustainability Regional operational and financial models
  3. 3. So What is Bike sharing? It’s part of a greater policy effort to expand efficient transportation choices. The program aims to reduce intra campus and city car travel, carbon emissions and greenhouse gases while promoting active transportation, and providing an additional link to the public and private transit systems. “Hubway” hopes to bring cycling into the mainstream by making bike use highly visible in the urban core, affordable, and conveniently accessible.
  4. 4. The Bike Sharing Program Also… Brings cycling into the transit mainstream by making bike use a highly visible transportation mode in the urban core Introduces a low priced mode of Public Transportation After the cost of an initial permit allows people to move around the City FREE of charge (30 min)
  5. 5. Bike System Goals Grow to 400 stations and 5000 bicycles in Boston and neighboring municipalities. The second phase of system expansion will occur throughout 2011 and spring 2012 when Cambridge, Somerville, and Brookline expand their bike share network. Additional communities including Winthrop, Newton, and Arlington to date, have shown serious interest in participating in the program.
  6. 6. Bike Station Features  Platform “Drop and Go” platform for portability. No construction or excavation needed. Aluminum. Corrosion and rust resistant. Real-time reporting of breakdowns.  Terminal 12 gauge satin coat rolled steel for rust protection. Interior is 14 & 15 gauge satin coat rolled steel.
  7. 7. Station Components Solar Power Panel – Map/Ads Transaction Station Standard Bike Rack - 15 slots -10 bikes Platform-Mobile & Modular
  8. 8. Program OverviewConvenient Stations every quarter mile Access bikes with swipe of card Return bike at any kioskInexpensive Thirty minutes freeMainstream Users are residents, workers, tourists, and students Designed for everyday trips in any clothing, even skirts and suits
  9. 9. About the Stations The Stations: Are fully mobile, modular, and solar powered. Easy to install by mobile transit teams Can increase or decrease in size based on demand and removal takes less than one hour. The system will be operated throughout 9 months of the year (March-November).
  10. 10. Alternative LayoutsStandard Two Sided “L – Shaped
  11. 11. On Street Installation
  12. 12. More About The Bikes The bikes use non-standard parts and tools to deter theft. Incorporate pedal powered lighting systems for safety. Have reinforced frames to hold up to vandals. Are fully rust-resistant. In addition, the design of the bikes favors every day trips in any clothing including suits and skirts.
  13. 13. Bike Durability •Reinforced aluminum •Theft-proof seat •Puncture-proof tires •Heavy-duty rims •Chain protector
  14. 14. Anti-Theft ComponentsAnti-tamper components / Durable aluminum alloyAnti-theft locking mechanism / Non-standard tools required
  15. 15. “Off Street” Application
  16. 16. Paris France-Velib
  17. 17. How To Use The Systemhttp://www.youtube.com/watch?v=1nCtbU7Svs0
  18. 18. First Year Implementation Goal  85 stations  1,000 bikes  2,319 daily bike trips  11,225 annual subscribers  31,800 annual occasional users  635,095 annual bike trips  1,905,300 million miles ridden annually
  19. 19. Building the Roadway Infrastructure  Built 38 miles of new bike lanes over the last 4 years  Added cycle tracks in a number of neighborhood street sections allowed
  20. 20. Harvard’s Participation Sponsoring nine (9) bike stations Initial focus in Boston on the Allston and Longwood Campuses Part of our commitment to Sustainability Adds another alternative commuting choice Provides an additional link to other modalities including Public Transportation
  21. 21. A Sustainable PracticeCycling is a wonderful way to combine three things: Fitness--Recreation--TransportationThe mission of a bike share program is to encourage acultural shift for people toward increasedparticipation in non-carbon modes of transportation.Hubway will provide those who do not own bicycleswith the opportunity to explore the region, connectwith the outdoors, and see how beneficial a bike canbe while rediscovering the fun of bike-riding.
  22. 22. Carbon Footprint CalculationLine Title Notes System Wide1 Annual Trips Taken from Altas proposal 330,5002 Average Miles per Trip Source: Paris Velia system research 23 Total Annual Miles Biked Line 1*Line 2 661,0004 % Bike Trips that replace Source: DC Hubway (pilot system) survey 25% Car Trips5 Annual Vehicle Miles Line 3* Line 4 165,250 Eliminated (VME)6 VME per 3 year sponsor Line 5 * 3 495,750 term7 Average VME per station Line 6/61 stations 8,127 per 3 year sponsor term8 Estimated VME per station Line 7*2 students / 1 average user; Source: 16,254 at Harvard, for 3 year term Altas proposal estimates 2% of student population will become Hubway members, compared with 1% of regular population.9 Total TONS GHG Line 8 * 1 ton/1,120 VME (average US car 29 eliminated per station, efficiency) * 2/1 GHG conversion factor per sponsor term. for short trips less than 2 miles due to vehicle inefficiency on short trips
  23. 23. Road Infrastructure
  24. 24. North Harvard Street-Boston
  25. 25. Protected Bike and Pedestrian Lane NYC
  26. 26. Cycle Tracks
  27. 27. Cycle Track System Concerns:There are safety issues at road crossings with vehiclesturning right and with driveways and cars backing outbut these issues have solutions, as tested in Europe.Below are two examples of intersection treatments inEurope And we are only asking that some models be triedin the U.S.
  28. 28. Cycling Infrastructure
  29. 29. Metropolitan Area Planning Council Outline To participate in the bike share program each municipality must: Provide funds to both purchase the system as well as provide funds for operations. Encouraged to provide the user with advertising revenue to help cover the cost of operations. The municipality must be able to financially guarantee the operations through the third year from the system launch. The equipment will be owned (per FTA requirements) by the City of Boston and the other respective municipalities that participate.
  30. 30. Metropolitan Area Planning Council Outline A contract may be set up with the vendor such that the system may be owned by the municipality up front or at the conclusion of the contract. Each Municipality is highly encouraged to seek corporate, institutional, grant, or other private or public funding sources to sponsor stations and grow the system. The City of Boston has fundraised to date $1.2 million in corporate sponsorships, plus almost $1million in federal and state funds. The bike share program has secured an additional $3 million grant from the Federal Transit Administration that is available to the municipalities to access.
  31. 31. License Agreement Terms and fees Insurance and indemnification Site preparation Installation and removal Maintenance and site modification Surrender assignment and disputes Use of Name Signage
  32. 32. Financial Cost Model  Per Station Expenses and Revenue (10 bikes, 15-19 docks) Expenses Equipment Costs (Stations & Bikes) $43,650 Launch fee $14,869 Subtotal Launch Cost (Equipment plus Launch fee) $58,519 3 year Operations costs to municipality $38,517 Per year Operations costs to municipality $12,839 Subtotal 3 Year Cost (Equipment, Launch & 3 yrs ops) $97,036 FTA funding available - applies to launch & equip only ($29,538) TOTAL Cost to City (3 years, non-federal source) $67,498 Revenue 3 Year Revenue from Ridership $41,885 Per Year Revenue from Ridership $13,962 Per Year Revenue to City (50% of net revenue) $1,527 3 Year Revenue to City (50% of net revenue) $4,582
  33. 33. Cost to Harvard Boston Model The cost of sponsorship is $50,000 per station for 3 years and includes equipment, start-up & operating expenses. The City of Boston has offered the following financing plan: $15,000 FY11 $15,000 FY12 $20,000 FY13
  34. 34. Cost to Harvard Cambridge Model The cost of sponsorship is $50,000 per station for 3 years paid up front Harvard’s Office for Sustainability have agreed to allow the utilization of its Green Campus Loan Fund to finance the sponsorship fee of $50,000 for the 4 stations in Cambridge, or a total funding of $200,000. $17, 667 per year, including an annual 3% administrative fee. Potential sponsors will complete the loan fund application The total amount of $200,000 for the 4 stations will be guaranteed by Transportation Services which will take the lead in identifying and marketing the Program to potential University sponsors with the assistance of OFS and other Campus Services units as needed.
  35. 35. Mayor Thomas M. Menino“Over the past four years we have taken great strides towardmaking Boston a city that welcomes and encourages bicycling, butthis innovative bike share system may be the most significant stepyet, …we have worked tirelessly to build the infrastructurenecessary to support such a system and we are confident thatthere is no better time to make “Hubway” a reality. I want tothank Harvard University for its tremendous support of thisendeavor.”
  36. 36. The New “Hubway”
  37. 37. QUESTIONS??

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