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  1. 1. Research Concepts Pragati Bhalla AJK-Mass Communication Research Centre Jamia Millia Islamia ,New Delhi E-mail
  2. 2. <ul><li>Agenda </li></ul><ul><li>What is Research </li></ul><ul><li>Characteristics of Research </li></ul><ul><li>Good Research Requires </li></ul><ul><li>Process of Research </li></ul>
  3. 3. <ul><li>Research: </li></ul><ul><li>Re+cercier(Latin means to search) </li></ul><ul><li>Defined as “the systematic process of collecting and </li></ul><ul><li>analyzing information in order to increase our </li></ul><ul><li>understanding of the phenomenon about which we are </li></ul><ul><li>concerned or interested”. </li></ul><ul><li>Research is a line which creates knowledge and converts </li></ul><ul><li>fiction into facts. </li></ul>
  4. 4. <ul><li>Characteristics: </li></ul><ul><li>1.Has a history perspective </li></ul><ul><li>2.Clear understanding on a particular topic </li></ul><ul><li>3.It originates with a question or problem. </li></ul><ul><li>4.It is a way of finding answers to questions about the social world. </li></ul><ul><li>5.Follows a specific plan or procedure </li></ul><ul><li>6.Systematic attempt to study a problem </li></ul><ul><li>7.Requires collection and interpretation of data </li></ul><ul><li>“ It is an organized way of asking Questions ” </li></ul>
  5. 5. <ul><li>Good Research </li></ul><ul><li>It should not be Biased </li></ul><ul><li>Should be Systematic and Transparent </li></ul><ul><li>Should be Replicable(Reproduced) </li></ul><ul><li>Scope and limitation of the research should be clearly defined </li></ul><ul><li>Data be adequately analyzed and explained </li></ul>
  6. 6. <ul><li>Steps /Process of Research </li></ul>Define the problem (1) Review of literature (2) Hypothesis (3) Research design (4) Methods (5) Analyze the data (6) Conclusions (7)
  7. 7. <ul><li>References: </li></ul><ul><li>Black and Champion </li></ul><ul><li>Kerlinger and lee(2000) </li></ul>