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Mac life 2011 01


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Return of the Mac

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Mac life 2011 01

  1. 1. Flexible displays already exist! Discover the science behind the near-future devices that Apple could be prototyping now. p22 Mac App Store: Love it or fear it? Developers speak out! p12 JANUARY 2011 NO. 48 www.MAcLiFe.cOM Mac Life C R E AT E S H A R E E N J OY REVIEWED: THE NEW MACBOOK AIRp56 FORiLIFE’11AND OFFICE2011 p86 >>>>>>>>>>>>>>>> GET LION’s fEATuREs IN sNOW LEOpARD— TODAy! p45 APPLe’S NeXT >>>>BiG THiNG?>>Our stunning prototypes predict Apple’s next game-changing gadgets!<< EXpERT TIps worldmags
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  5. 5. Snap Battery Case for iPhone 4 worldmagsworldmags worldmags
  6. 6. Mac|LifeC R E AT E S H A R E E N J OY J A N U A R Y 2 0 1 1 V O L . 5 N O . 1 FEATURESCOVER STORY 22 Today’s Magic, Tomorrow’s Reality We gaze into Apple’s crystal ball and suss out what new technology Apple will employ in its next game- changers. From kinetic energy to a 3D iPad, our vision for Apple runs the gamut! By Paul Curthoys, Jon Phillips, Ray Aguilera & Susie Ochs 4 JAN•11 45 How to Stuff Snow Leopard with Lion Features With the proper applications and settings, you can mimic almost every great part of Lion—months before it releases! By Cory Bohon 35 It’s a Snap! Take control of your messy folders packed with photos and improve image quality with the best Mac apps for the job. By Rod Lawton COVER ILLUSTRATION: ADAM BENTON worldmagsworldmags worldmags
  7. 7. 6 digital|life Want Mac|Life on the web, iPad, iPhone, Twitter, and Facebook? We’re there for you. 8 Consider New website, new iPad app! 10 share Downgrading an iPhone 3G can sometimes really pay off! 12 start We take a look at the good, bad, and ugly of the Mac App Store, help you get charitable with a few apps, and find alternate uses for FaceTime. 18 Win Take a shot at winning our Mysterious Box of Mystery in this month’s Win! 20 Crave All the gear that’s fit to covet—from leafy zip ties to chrome styluses. 96 the lifer This month, Rik examines the Mac App Store—and explains why it worries him. 82 ask Find your Genius sidebar in iTunes again, make the switch to a better RSS reader, alleviate some of your Magic trackpad woes, and more! By Susie Ochs & Scott Rose 86 the six Best tips for ilife ’11 Six tips to help you start taking your creations to the next level with iLife ’11. By Roberto Baldwin, J.R. Bookwalter & Jason Amor 89 Work smarter with office 2011’s Cloud features We show you how to collaborate in the cloud with the new Word, Excel, and PowerPoint. By Susie Ochs Departments Create   apps   51 51 Notes Plus handwriting app 52 Instagram social photography app 52 Editors’ Picks 53 GV Mobile + Google Voice app 53 FlightTrack Pro travel app 53 Lick of the Day guitar tab app 54 “ResoYoutions” help your friends stick to your New Years’ resolutions   reviews   56 56 MacBook Air laptops 60 iLife ’11: iPhoto photography software 61 iLife ’11: iMovie video-editing software 62 iLife ’11: GarageBand music- creation software   reviews (COntinUeD)  64 Sanyo Xacti VPC-CA102 waterproof camera 66 QuickBooks for Mac 2011 finance software 68 Verbatim MediaShare media server 69 Scosche IDR665m earbuds 70 GorillaPod Video flexible tripod 71 Yum recipe organization software 72 ZumoCast media streaming service 73 Saddleback messenger bag 74 iBank 4 budget balancer 75 iDatabase personal database  pLaY   77 77 Left 4 Dead 2 first-person shooter 7756 JAN•11 5 70 20 86 worldmagsworldmags worldmags
  8. 8. >>>Digital|Life EDITORIAL EDITOR-IN-CHIEF Paul Curthoys SENIOR EDITOR Susie Ochs ONLINE EDITOR Roberto Baldwin REVIEWS EDITOR Ray Aguilera ASSOCIATE EDITORS Florence Ion, Nic Vargus COPY EDITOR Kristin Luce ARCHDUKE OF THE INTERNET Jason Amor CONTRIBUTORS Chris Barylick, Adam Berenstain, David Biedny, Cory Bohon, Michelle Delio, Stuart Gripman, Andrew Hayward, Rod Lawton, Rik Myslewski, Steve Paris, Scott Rose, Michael Simon, Zack Stern ART ART DIRECTOR Robin Dick ASSOCIATE ART DIRECTOR Mark Rosenthal PHOTOGRAPHERS Samantha Berg, Mark Madeo PHOTO ASSISTANT Patrick Kawahara ILLUSTRATOR Adam Benton BUSINESS VICE PRESIDENT/GENERAL MANAGER Kate Byrne, 650-238-2049 NATIONAL SALES DIRECTOR Jane Evans, 650-238-2529 REGIONAL SALES DIRECTOR Anthony Losanno, 646-723-5493 WEST COAST SALES MANAGER Greg Ryder, 650-745-9243 EAST COAST ACCOUNT EXECUTIVE John Ortenzio, 646-723-5492 SENIOR MARKETING MANAGER Andrea Recio-Ang MARKETING ASSOCIATE Robbie Montinola ADVERTISING COORDINATOR Jose Urrutia, 650-238-2498 PRODUCTION PRODUCTION DIRECTOR Michael Hollister PRODUCTION MANAGER Larry Briseno PRODUCTION COORDINATOR Lewis Lee PRINT ORDER COORDINATOR Jennifer Lim CONSUMER MARKETING VICE PRESIDENT Rich McCarthy CIRCULATION DIRECTOR Crystal Hudson NEWSSTAND DIRECTOR Bill Shewey CONSUMER MARKETING OPERATIONS DIRECTOR Lisa Radler RENEWAL & BILLING MANAGER Mike Hill SR. ONLINE CONSUMER MARKETING MANAGER Jennifer Trinkner CUSTOMER SERVICE MANAGER Mike Frassica Mac|Life 6 JAN•11 If you haven’t checked out Mac|Life on the web, on your iPad or iPhone, or on social media lately, this is what you’re missing: Volume 5, Issue 1 Mac|Life (ISSN 1935-4010) is published monthly by Future US, Inc., 4000 Shoreline Court, Suite 400, South San Francisco, CA 94080. Periodicals Postage Paid at South San Francisco, CA, and at additional mailing offices. Newsstand distribution is handled by Time Warner Retail. Basic subscription rates: one year (12 issues) U.S. $24.95, Canada $29.95, U.S. prepaid funds only. Canadian price includes postage and GST #R128220688. Outside the U.S. and Canada, price is $39.95, U.S. prepaid funds only. Subscriptions do not include newsstand-only specials. POSTMASTER: Send address changes to Mac|Life, P.O. Box 5126, Harlan, IA 51593-0626. Ride-Along Enclosure in the following editions: None. Standard Mail Enclosure in the following editions: None. Canadian returns should be sent to Bleuchip International, PO Box 25542, London ON N6C 6B2. PMA #40043631. Future US, Inc. also publishes Maximum PC, Nintendo Power, PC Gamer, Official Xbox Magazine, PlayStation: The Official Magazine, World of Warcraft Official Magazine, NVISION, Guitar World, Revolver, Guitar Aficionado, Windows: The Official Magazine, and Crochet Today!. PRODUCED IN THE UNITED STATES OF AMERICA. CUSTOMER SERVICE: Mac|Life Customer Care, PO Box 5126, Harlan, IA 51593-0626. Phone: 1-888-771-6222. Web: Email: Back issues can be purchased by calling 1-800-865-7240. REPRINTS: Reprint Management Service. Phone: 717-399-1900 ext. 100. AND NOW, A WORD FROM OUR LAWYERS: Entire contents copyright 2011, Future US, Inc. All rights reserved. Reproduction in whole or in part is prohibited. Future US, Inc. is not affiliated with the companies or products covered in Mac|Life. All information provided is, as far as Future is aware, based on information correct at the time of press. Readers are advised to contact manufacturers and retailers directly with regard to products/services referred to in this magazine. We welcome reader submissions, but cannot promise that they will be published or returned to you. By submitting materials to us, you agree to give Future the royalty-free, perpetual, non- exclusive right to publish and reuse your submission in any form in any and all media and to use your name and other information in connection with the submission. MORE MAC|LIFE, LESS PAPER Six Mac Web Browsers: How Do They Stack Up? RockMelt blasted into our collective consciousness this month to compete for web-browsing dominance against Safari, Firefox, Opera, Chrome, and Flock. So which one is right for you? How To Record Audio From Just About Any Source If you need to record audio from a site, a guitar, or just your own voice, this how-to will keep the audio flowing. How To Sync All The iTunes Libraries In Your House Learn how to set up MediaRover on multiple Macs, configure a NAS device using an AirPort router, and then sync and manage your libraries. The Mac|Life iPad App Get Social! The Mac|Life iPhone App We know many of you are dying for more news on our next iPad app, so check out p8 for the latest. We’re actually hoping that it’s out now as you read this, but as with all apps, there are too many variables to predict that for sure. Still, an iTunes search might turn up gold (well, Mac|Life app gold, anyway) or just check this space again next issue for a link to download our newest app. If you haven’t checked out our first app, we wanted to merge the strengths of the magazine with those of the web and social media. So our app doesn’t just give you cutting edge iPad reviews and how-to’s—it lets you rate apps yourself, email us your suggestions, get chatty on Twitter, Facebook, and email, or just sit back and watch the page views climb up, live and in real time. Oh, and it’s free! Interested? Download it here >>> For fast, easy access to the latest stories on, download our free iPhone app. Its spiffy RSS feed keeps the latest Apple rumors and how-to’s right at your fingertips. Download it here >>> Facebook Twitter @maclife COMMENT OF THE MONTH: Kevin O. Cobb: Having a case for the Shuffle is the only way to actually find it again! RETWEET OF THE MONTH: Jrsydevils: Microsoft just LOL’d RT @MacLife: Trojan named Boonana is found on the Mac. SecureMac has a fix. Here’s what you can do: Future US, Inc. is part of Future plc. Future produces carefully targeted magazines, websites and events for people with a passion. We publish more than 180 magazines, websites, and events, and we export or license our publications to 90 countries across the world. Future plc is a public company quoted on the London Stock Exchange (symbol: FUTR). FUTURE US, INC. 4000 Shoreline Court, Suite 400, South San Francisco, CA 94080 Tel: 650-872-1642 • Fax: 650-872-2207 • PRESIDENT John Marcom VICE PRESIDENT & CHIEF FINANCIAL OFFICER John Sutton VICE PRESIDENT/TECHNOLOGY Kate Byrne VICE PRESIDENT/GAMES Kelley Corten VICE PRESIDENT/MUSIC Anthony Danzi VICE PRESIDENT/SALES & MARKETING Rachelle Considine VICE PRESIDENT/CONSUMER MARKETING Rich McCarthy VICE PRESIDENT/FUTURE PLUS John Gower VICE PRESIDENT/INTERNET & MOBILE PRODUCTS Mark Kramer EDITORIAL DIRECTOR/TECHNOLOGY Jon Phillips EDITORIAL DIRECTOR/MUSIC Brad Tolinski CREATIVE DIRECTOR/GAMES Chris Imlay DIRECTOR OF HUMAN RESOURCES Nancy Durlester DuBois FUTURE PLC 30 Monmouth St., Bath, Avon, BA1 2BW, England Tel: +44 (0)1225 442244 (Bath) • Tel: +44 (0)2070 424000 (London) CHIEF EXECUTIVE Stevie Spring NON-EXECUTIVE CHAIRMAN Roger Parry GROUP FINANCE DIRECTOR John Bowman worldmagsworldmags worldmags
  9. 9. Software that’s just right To see all the top 10 features of PDFpen, visit us at: Copyright © 2010 SmileOnMyMac, LLC. SmileOnMyMac, DiscLabel,PDFpen, PageSender andTextExpander are trademarks of SmileOnMyMac,LLC. What good is a 21st-century office if you have to print on paper to sign a document? Using PDFpen, you can add signatures or handwritten notations to any PDF. It’s great for forms and contracts. When you’re finished, you can just email them back. Say hello to the modern, paperless office... and goodbye to your fax machine! PDFpen: Feature #5 – Sign Documents The affordable PDF toolkit New! Version 5 Stop treating your PDFs like it’s 1999. worldmagsworldmags worldmags
  10. 10. Paul Curthoys, EDITOR-IN-CHIEF NEW APP. NEW WEBSITE. NEW iPAD TOGGLE SWITCH? >>>Consider STAY IN TOUCH WITH US ON TWITTER: @MACLIFE S ometimes Apple completely baffles me. No, this isn’t a column about the Beatles coming to iTunes. Instead, I’m stuck on Apple’s curious decision to force its iPad customers to accept a change that, judging from the widespread outcry, no one seems to want. This change comes with iOS 4.2, which modernizes the iPad with many snazzy features, but also turns the hardware switch that activates orientation lock into a mute switch. At press time, 4.2 hadn’t yet been released to the public, but we’ve tried out this feature in beta. Yes, the orientation lock is still available via software—it’s on the far left of the multi-tasking bar, just like it is on an iPhone running iOS4. While phones need the power to insta-mute, the iPad doesn’t. The tablet’s spastic tendency to rapidly cycle between portrait and landscape should be a bigger priority, especially when you can already mute your iPad almost instantly by holding down the volume toggle. So why would Apple force this change? Yes, I understand that businesses sometimes have to make unpopular decisions. For instance, we’ve recently decided to close our website’s forums and convert our audio podcast into a video show. But unlike the iPad’s new toggle switch, the changes we’ve made are necessary moves that allow us to focus our resources on much bigger, more important things: our freshly redesigned website and our second iPad app. If you haven’t been by in a while, I’d love for you to check it out. It’s just a beauty, and it offers way more functionality—better browsability, more interactivity and community, and a keener focus on the kinds of stories (how-to’s, features) that you guys tell us you enjoy most. And by the time you read this, we hope that our next iPad app is available on the App Store (no promises; app release dates are always iffy). The app is called Mac|Life’s iPad Essentials Guide, and with it, we’ve focused on building an expert guide to both iPads and iPhones that’ll help users of all stripes get the most from their iDevices. In making this app, we listened long and hard to all the tremendously helpful feedback we got from you on our first app, and you’ll find a much-improved experience with loads of great stories, videos, and social interactivity. I know a lot of you are also very interested in subscribing to this magazine on a monthly basis in iPad form, but we’re not quite there yet. We’re looking at options, but our first priority with app development is doing something different than what our mag already does. So tell us what you think of it—as we begin work on our next app, our biggest priority is hearing from you and making sure we’re giving you what you want. Which leads me back to the iPad’s orientation lock. Why would Apple dig in their heels when their customers clearly want something else? They could simply make mute vs. orientation lock into a preference, and everyone would be happy. I’d love to hear your thoughts on orientation lock, as well as our new website and app at And rest assured: if you dislike anything we do as much as Apple’s customers appear to hate the new orientation lock, we’ll bend over backward to fix it. Why would Apple dig in their heels when their customers clearly want something else? >>>OVERHEARD AT MAC|LIFE THIS MONTH.... 8 JAN•11 “I swear I saw Bruce Jenner on The Walking Dead last night…” —Robin to Robbie, discussing zombies and plastic surgery. “Don’t you have any billy goats to hassle?” —Robbie, suggesting retorts for Flo to use when fending off internet trolls. “I’m allergic to having a good time.” —Nic’s comment after sneezing, while finishing up a Mac|Life special issue.. “Please don’t put the MacBook Air down your pants.” —Susie, to a colleague from another magazine who jokingly tried to jam the 11-inch Air in his jeans pocket. “It’s like I want it to take me out on a date and then never call me back.” —Flo, remarking on how the HP Envy 100 printer looks like it belongs in a bachelor pad. “Lookwho’s makin’itrain cheesenow!” —Ray, getting a little too excited while trying to beat Nic’s high score in Rat on a Scooter XL. worldmagsworldmags worldmags
  11. 11. ©2010 Speck Products. All rights reserved. All Trademarks are the property of their respective owners. I got game. Anytime, anywhere. I can race, role-play, or destroy while I’m waiting in line for a triple espresso. But hey, this ain’t no sim, it’s the real world. White-knuckled action can get slippery. One drop and it’s game over. I protect my new iPod® touch using a Speck CandyShell® Grip. It’s super-protective: hard on the outside, soft on the inside, with finger grips on the back and thumb-placement indents on the rim to help make my game wicked good. Plus, Speck makes awesome cases for MacBook,® iPhone,® iPad® and more. And full-featured, stylish bags customized to carry it all in! worldmagsworldmags worldmags
  12. 12. 10 JAN•11 iMac Correction I’m an avid reader, and appreciate all the information I get from your magazine. However, I wanted to point out an error in your recent article reviewing the new iMacs (Nov/10, p58). I paid close attention to these reviews as I am currently shopping for an iMac. The article, although very helpful to me for deciding which iMac is a better choice, has one small error. It says that both the 21.5-inch iMacs’ ATI Radeon graphics cards have 512MB of GDDR3 dedicated memory, standard. This is not the case: The 3.06GHz Intel Core i3 iMac only comes with 256MB GDDR3 memory for its graphics, while the 3.2GHz comes with 512MB.—Andrew Camm You’re absolutely right. I messed that up. The entry-level $1,199 3.06GHz iMac has an ATI Radeon HD 4670 graphics processor with 256MB of GDDR3 SDRAM, not 512MB like I said, and I regret the error. The graphics card in that machine isn’t even a build-to- order option—to get 512MB of graphics memory you need to step up to the $1,499 >>>Share Your opinions, rants & raVEs I want to say thank you. I recently converted from Windoze to Mac, and I love my tech gear. However, I knew from the moment that I upgraded to iOS 4.0 that I had made a mistake. I searched the internet for a way to return to the old OS and I found a few sites saying it was possible, but I wasn’t sure if they were reliable. So, I just dealt with the phone as it was: slow, buggy, and laggy. Then I returned from an overseas trip and my wife handed me the Oct/10 Mac|Life, featuring a how- to called “Downgrade Your iPhone 3G to OS 3.1.3.” I followed the steps exactly, and when I was finished....all back to normal. Great article. Thanks. —Brent Humphries You’re so welcome! Apple addressed some of the performance issues with iOS 4.1, so I’m using that now myself. Nic actually jailbroke his so he could get features like home screen wallpapers that aren’t supported on an iPhone 3G running iOS 4. And Susie’s 3G is staying on iOS 3.1.3 forever. Anyway, glad your phone is awesome again. —Ray iFIxeD MY iPHONe 3G! Nic’s also rocking a sweet lock screen on his jailbroken iPhone 3G. worldmagsworldmags worldmags
  13. 13. JAN•11 11 3.2GHz iMac. I just purchased that 3.2GHz machine from Apple’s Refurbished store, actually, and I love it. Happy shopping!—Susie Pages Can Count I’m a big fan, but noticed a mistake in the Nov/10 issue. In “Ditching Your Laptop: Can It Be Done?” (p26), you said that a downside to Pages on the iPad was its lack of a word count. However, a few days before I read the article, I was checking out all of the settings in Pages and came across a word count setting. You can find it by clicking the wrench icon, and clicking the On button by Word Count. I hope that helps!—Cheyenne Cenk Thanks, Cheyenne, good eye. That was added in version 1.2, which went live in late September—right after our article was sent to the printer. We run into this from time to time when discussing iOS software since updates are pretty frequent (it’s why we include the version number on reviews in the Apps section, for example). It’s also a great reminder to update your apps frequently—you might be missing some cool features!—Nic Outlook 2011 Issues I purchased Office 2011 (“Moving Into a New Office,” Dec/10, p43) and so far, I really like the changes made to PowerPoint, Excel, and Word. Outlook is a different story—I am very disappointed in it. Many of the features I used routinely in Entourage are missing: resend, selecting the category in outgoing mail, and selecting and repositioning icons on the ribbon, to name a few. I couldn’t set up one of my email clients, a military account. Although I didn’t purchase the software based on your review, I don’t think Outlook is nearly as flexible as Entourage, and I plan to stick with Entourage until major changes in Outlook are made. Your article doesn’t reflect my experience.—David Loomis Thanks for the feedback. I’m sorry that the Outlook review (4 stars, p50) didn’t mention the problems you’re experiencing. I’ve run into a few problems of my own. Entourage 2008 could sync both my contacts and calendars with Address Book and iCal, which let me keep that data synced on my iPhone and iPad. But as of now, Outlook 2011 (version 14.0.1) can sync contacts, but not calendars! I have to manually drag-and-drop appointments made in Outlook—all meeting requests from my colleagues, in other words—over to iCal to add them to that calendar. Dragging and dropping, like a cavewoman! Microsoft promises to fix this in an update, but at press time they couldn’t give an ETA. I apologize again that our review didn’t include this sync oversight or the missing features you mentioned. Luckily, installing Outlook 2011 doesn’t overwrite Entourage 2008, and hopefully Outlook will be updated soon.—Susie You should probably update more often than Susie does—115 updates available?! Wow. By submitting unsolicited material to us, you grant Future a license to publish the material in whole or in part in all editions of the magazine, including licensed editions, in any and all media throughout the world. Future is not responsible for loss, damage to, or return of any unsolicited materials. WRITE TO US: or Mac|Life, 4000 Shoreline Court, Suite 400, South San Francisco, CA 94080 FOR SUBSCRIPTION QUERIES: Call toll-free 1-888-771-6222 OTHER ESSENTIALS ALL NEW ACCESSORIES for iPad CASES CAR ACCESSORIES USB CHARGINGEARPHONE y.c mc m worldmagsworldmags worldmags
  14. 14. >>>StartFEED YOUR MIND. FEAST YOUR EYES. A pple’s October event saw the release of a brand-new beaut of a MacBook Air (p56) and iLife ’11 (reviews on p60 and how-tos on p86), as well as a preview of Mac OS 10.7 Lion (p45), which is due out this summer. But one announced Lion feature is actually coming out early—Apple plans to throw open the doors of its Mac App Store within 90 days of the October 20 event, launching the store on Snow Leopard Macs before Lion ever puts its paws on the ground. As with the App Store already available on iOS devices, Apple will host the store and fulfill the transactions for a 30 percent cut of sales. Developers keep the other 70 percent and rest assured that their applications can be seen and purchased from every Mac in the land. And users like us get one-click purchasing using our iTunes Store accounts, automatic downloads, easy updates, and the ability to re- download apps on all our Macs. So on its face, the Mac App Store sounds like win-win-win. But nothing’s ever that simple. With the App Store for iOS, Apple’s been accused of sitting on submitted updates for too long, being wishy- washy about what they’ll accept and what they’ll reject, and not always explaining their decisions in a satisfactory manner. (Columnist Rik Myslewski delves into those concerns on p96.) Since Apple doesn’t talk about unreleased products and users haven’t seen the Mac App Store yet, we turned to the developers to get their (admittedly early) take. Is the Mac App Store a level playing field or the end of free-range development as we know it? Did its announcement provoke shivers of anticipation or fear? To find out, we exchanged emails with Nick Davies from Corel (, Justin Cepelak from SplashData (, and Nicholas Reville from the Participatory Culture Foundation (, makers of Miro and other free applications. what the Mac app Store MeanS for youWith its iOS App Store a runaway success, Apple looks to copy the formula with Mac applications. We turned to three leading Mac developers for insight on this new option. BY MICHELLE DELIO 12 Jan•11 worldmagsworldmags worldmags
  15. 15. MAc|LIFE: What was your first reaction to the Mac App Store? NIck DAvIES, corel’s senior vice president, corporate marketing: For developers, the store is a ready-made vehicle to reach customers. If you’re a new developer without established channels, it provides a direct route to users. For established developers like Corel, it provides an additional, direct way to connect with Mac users. And we’re intrigued by the impact it could have on our future software development. JUSTIN cEpELAk, vice president of SplashData: We were really surprised and excited. We had been hoping they would build a desktop equivalent of the App Store for a while since it has been a strong channel for us in the mobile space. NIchOLAS REvILLE, executive director of the participatory culture Foundation: I think the new store solves an important usability challenge. Just finding a downloaded file and opening a DMG or installer can be difficult for lots of users. However, I also think it’s extremely dangerous for developers and Mac users; the mobile App Store has become Exhibit A of everything bad about centralized corporate control over users. There are lots of ways to make application distribution and sales better for both developers and users without restricting everyone’s freedom to create or install software. Because their competitors’ products are such a mess, Apple can intentionally conflate ease-of-use with centralized control, and it starts to seem like it’s true. Just the fact that I’m wondering whether criticizing Apple could lead Miro to be rejected from the Mac App Store suggests that there’s a structural problem here. MAc|LIFE: how might the Mac App Store change the way your company provides applications to Mac users? DAvIES: It’s still too early to make a definitive statement on the impact this will have on us. Like other developers, we’d have to change our apps to have them meet the guidelines. We envision some interesting opportunities for our consumer apps. They’re lighter and easy to use, making them ideal for this channel. Offering Mac users a one-stop shop for the majority of their software needs is a great thing, and we definitely want to be part of it. Of course, Corel’s known for Painter, which is more robust, professional, and established. I think developers like us have questions about how this type of product will fit into the Mac App Store and its guidelines. We know our Painter customers well. Their buying process is very different from someone who’s buying a mobile app off iTunes. They often want to try out the program before purchasing and many still prefer to own the DVD and the accompanying documentation. In many cases, they have an increased desire to have a more direct relationship with us. We need to see how the App Store guidelines support what we know our Painter customer wants. cEpELAk: We’ll have to build special releases of our desktop applications (SplashID, SplashMoney, SplashShopper, and SplashNotes) to be distributed in the Mac App Store without copy protections since Apple will handle that on their end. As far as distribution, we feel that we will reach a broader audience through this channel because the App Store approach to shopping is a more fun and immersive experience than searching for software on the entire web. REvILLE: We will certainly submit our app to the store, and we’ll also continue to maintain our website as a way to download. Since our software is free, I don’t think it will affect us as much as the creators of paid software—I expect many Mac software companies will stop doing their own payment processing and registration and will move all sales to the Mac App Store. MAc|LIFE: how about the Mac application-development market as a whole? DAvIES: Overall, I think the Mac App Store is a great opportunity for developers. The fact that the store exists will spur the development and sales of new apps simply because it’ll be easier for customers to find and connect with more software options. If the Mac App Store delivers the same great experience as the iTunes App Store, people will have the chance to discover more apps and in turn will be inclined to buy more. cEpELAk: If the mobile App Store teaches us anything, it’s that a simple and well-designed one-stop shop encourages users to buy more software than they would otherwise. MAc|LIFE: What would you ask Steve Jobs about the Mac App Store if you were having lunch with him? What advice would you give him? DAvIES: First, I’d let him know it’s great they’re doing this. Apple offers an exceptional buying experience to consumers, and we support the move to bring this to Mac software. I’d also ask him how he thinks the established apps—the long-time mega-brands of the Mac software world—fit into this new environment. Many of these brands, like Painter, have been tied to the Mac platform since the start, so how can we work together to ensure the store provides an equally efficient channel for them? Could physical product be an option for those who want it? Also, many customers want to try out software before making an investment in it, particularly when it’s a tool they need for their livelihood. Their expectations are high, and we owe them a different experience. cEpELAk: We’re curious to see how copy protection will be handled since desktop software piracy is a serious issue facing developers. We’re also wondering how the review process will be compared to the mobile store. Developers have free rein over what they can do with desktop software when they distribute it themselves, so it’ll be interesting to see what gets caught in the fine mesh of the Apple filters. REvILLE: I think Apple could be an incredible example of how to do everything right: not just design and user experience, but also freedom and openness. Apple would never have invented something as open or messy as the internet, but they are benefiting immensely from its success and the open standards behind it—remember when you couldn’t switch to a Mac because it wasn’t compatible with other software? The web is compatible everywhere because it’s open. So why not have Apple turn its brilliance to making openness more elegant, rather than insisting on central control? JAN•11 13 The Mac App Store looks a lot like the iOS App Store, but that’s not iTunes. worldmagsworldmags worldmags
  16. 16. FIVE REASONS THE MAC APP STORE WILL ROCK… AND FIVE REASONS IT’LL SUCK If hearing the phrase “Mac App Store” fills you with equal parts glee and dread, you are not alone. It’s not that we don’t welcome a healthy serving of innovation, but we’re always a little skeptical when someone—even Steve Jobs—tries to fix something that isn’t broken. Of course, the Mac App Store might very well be the greatest thing to happen to the platform since the two-button mouse. But if it’s not, don’t say we didn’t warn you.—Michael Simon 1. Synergy Nobody wants to see iOS take over our beloved Mac OS, but people who own iOS devices know what a big role they play in our daily lives. If enough iPad and iPhone developers bring their talents to the Mac, their iOS-styled OS X apps (and OS X–styled iOS apps) could blur the line between mobile and desktop even more. Some of our favorite iOS apps already work with Mac counterparts (Stanza, for example), and the Mac App Store could accelerate that trend. 2. PrIcIng If the Mac App Store is anything like the iOS App Store, competition will be fierce and developers will be looking for any way to stand out among the field. That’s a good thing for consumers because apps will need to be slick, polished, and powerful (with lots of updates, please!). They’ll also need to be competitively priced. Obviously we don’t expect to see Photoshop suddenly drop to $9.99, but we think there’ll be plenty of bargains to be had once the store opens its doors. 3. exPOSure It’s not easy being a Mac developer. The Mac’s install base is a (growing!) fraction of Windows’, and that means simply building a killer app isn’t enough—developers also need to market it aggressively via websites, magazines (ahem), and word of mouth. Retail shelf space for software is shrinking at outlets nationwide, even Apple Stores. The Mac App Store will give developers a chance to shine on a big stage with help from Apple’s lists, ratings, and spotlights. And consumers benefit too because developers can spend more time developing, instead of marketing. 4. SIMPlIcIty Ease of use has always been the calling card of OS X, and the Mac App Store looks to drive that point home: no serial numbers, instruction manuals, clumsy packaging, or discs. By bringing the convenience of the iOS App Store to the Mac, Apple is removing an entire level of complication for switchers, which is almost certain to translate into a bigger market share. 5. DelIvery Let’s face it, there’s no better delivery system than the App Store’s nearly instant, one-click purchase and installation process. The Mac App Store will work the same way, charging your account and immediately downloading and installing the application for you. No more unzipping downloads, loading and ejecting disk images, trashing DMG files, or agreeing to licenses. Just start enjoying the app. This will be a boon for switchers as well. 1. reStrIctIOnS We Mac users have always cherished our OS over that of our Cocoa-less counterparts, but by no means is it perfect. We doubt that’s going to change with Lion, but Apple has already made it clear that it won’t be allowing apps that install kernel extensions or “do not use the appropriate Mac OS X APIs for modifying user data stored by other apps” in the Mac App Store. Of course, Steve assures us that we’ll still be able to download and install apps like FruitMenu or Cocktail the old-fashioned way, but the tin-hatted paranoid inside us fears that total lockdown might be just a few more cats away. 2. clutter For every must-have iPhone app, there are about 800 useless ones. On our iPhone’s App Store, it’s little more than a nuisance, but if that glut of nonsense fartware starts getting ported to the Mac, we might have to draw the line. One of the Mac App Store’s best features will be the discovery of hidden gems, but if its virtual shelves start filling up with pointlessness, the actually good developers might turn their backs on it altogether. Apple will have to walk a tightrope between being too exclusive and being too inclusive, but after all, this was their idea. 3. ADS We might be jumping to conclusions here, but we couldn’t help but notice there isn’t a restriction against ads in the Mac App Store Review Guidelines. And if developers take cues from the iOS App Store, we could see lots of single-function free and “lite” apps. And how exactly are all these entrepreneurs supposed to make money by giving away their products? Say goodbye to freeware and hello to iAd banners while you work. 4. HOMOgenIzAtIOn We can’t imagine apps like Outlook, AutoCAD, or InDesign being sold in the Mac App Store, and we know they’ll be fine on their own…but what about the little guys? We love coming across innovative little apps that do something none of us ever imagined. And sure, those talented “garage” developers might be able to wedge their creations into the Mac App Store, but if they can’t…will fiscal responsibility force them to abandon their more innovative creations in favor of more vanilla work that can actually be sold in the store? We sure hope not. 5. IMPulSe BuyS We’ve all bought iOS apps that we instantly regret (iBeer anyone?), but app purchases for our Macs usually require at least a little research before we commit. Plus, typing out that credit card number or logging into PayPal gives you more chances to reconsider and back out. But once we have thousands of apps at our fingertips, it’s going to take quite a bit of restraint (or credit card limits) to stop the spending spree. We just hope Mac apps—all Mac apps—stay as easy to uninstall as they are now. THEGOOD THEBAD 14 JAN•11 worldmagsworldmags worldmags
  17. 17. InsIde FaceTIme For macComb your hair and check your teeth for spinach—these tips and tricks will help you start video-chatting up a storm from your Mac! BY CORY BOHON AND SUSIE OCHS FaceTime for Mac, introduced at October’s exciting Back to the Mac event, finally lets Mac users video-chat with people using an iPhone 4 or fourth-gen iPod touch. FaceTime for Mac is still in beta, but it’s free and easy to use. How easy? So easy we can explain it all in one page… StAtE YOUR PREfERENCES FaceTime on the Mac works just as it does on the iPod touch. You sign in with your Apple ID (the account you use for the iTunes Store), and people who have that email address in their Contacts list can click your name to call you. But everyone we know has multiple email addresses, and maybe the address you use for your Apple ID isn’t the one your friends and family use to correspond with you. No worries—in FaceTime > Preferences, you can add more email addresses to your account by clicking Add Another Email. You can also specify which address shows up when you call someone with the Caller ID menu. FaceTime for Mac doesn’t quit when you close the application. It’s always on standby. If someone calls you and you don’t have FaceTime open, it’ll automatically launch and show you a preview window where you can accept or deny the call. If you want to turn FaceTime all the way off, use the On/Off switch in FaceTime > Preferences. IN-CAll CONtROlS When you’re chatting, FaceTime only shows your chat, hiding the controls (à la QuickTime X) until you mouse over the window. When you do, you’ll see buttons for Mute, End, and Full Screen along the bottom of the window, shown in the screenshot on the far right. But you get a few more controls in the menu bar’s Video menu, shown in the screenshot on the near right. You can mute the call here too or switch from portrait orientation to landscape. (If your chat buddy is using an iPhone or iPod touch, the orientation will automatically adjust based on how they’re holding their device.) You can also switch which microphone you’re using for your call—although why audio is under the Video menu is anyone’s guess. KEYBOARD SHORtCUtS If you don’t want to use the menus, let your fingers do the talking with keyboard shortcuts. Press Command-R to switch orientations, portrait to landscape and vice versa. To jump right into full-screen view, press Command-Shift-F. Sign out of FaceTime completely with Command-K, although you have to confirm that in a dialog. So to turn FaceTime off and quit the app, it’s three keystrokes: Command-K, Return (to confirm the signoff), Command-Q. Jan•11 15worldmagsworldmags worldmags
  18. 18. iGIVECharity is a obviously good thing, and when iOS apps let you give to worthy causes by playing games or checking in, it’s a no-brainer…right? BY MICHELLE DELIO 16 JAN•10 >>>Start T he last few years haven’t been the happiest time for charities. The still-sullen economy forced foundations to cut back on their big donations, so micro donors—individuals who give small sums as the spirit moves them—are becoming an important source of funding. But barring tragedies like earthquakes, hurricanes, and tsunamis, how can a charity connect with the charitable? Overloaded by requests for our attention, many of us no longer respond to mail or telephone solicitations, and we’re all justifiably suspicious of emailed requests for help. Enter the do-good app. You choose what causes matter to you, and the app acts as the go-between. Sometimes you simply buy the app, and some of the profits go to the cause. Other apps provide a pipeline for direct donations. Some will educate you—the Monterey Bay Aquarium’s Seafood Guide, for example, helps you make sustainable seafood choices. Many apps are happy to entertain you, and you may also be asked to perform actions that trigger donations from sponsors. Earthjustice (, a nonprofit public-interest law firm, recently papered San Francisco subway stations with posters asking people to fire up Foursquare and “check in at this Earthjustice ad.” The posters addressed timely environmental issues, and corporate donors pledged to give specific amounts for each check-in. Ray Wan, marketing manager at Earthjustice, says that the goal was to reach 5,000 check-ins, and by the end of October they had exceeded 5,300. Their major donor was willing to match up to $50,000 in donations at $10 per check-in, so Earthjustice got the maximum amount in donations. “Our campaign was a perfect mixture of the right cause with the right medium and the right timing,” says Wan. “We made sure to highlight issues that our audiences could connect with. We picked an app that was growing immensely popular here in the Bay Area and was easy to use. And our ads went up at the height of the BP oil crisis, when the public’s attention was focused on protecting our environment.” Then there’s entertainment app company Mobile Deluxe (, which recently entered the charitable space with Bliss HD+, a game. Up to 50 percent of its $1.99 price is donated to Beautiful Day Foundation, which works to educate young women about breast cancer. Players earn points to win up to five pink ribbon codes, and Mobile Deluxe donates $0.20 for every ribbon code. Portal 2 Portal 2 Lego Universe “The more you play, the more we give,” says Kellie Hartwell, senior vice president of marketing. She adds that Mobile Deluxe didn’t set out to make the world’s most innovative game, focusing instead on creating a fun and relaxing experience with a real-life reward for players’ time investment. “It’s not a game for a hardcore gamer, but it’s perfect for folks looking to share the experience and turn their game reviews into potential stories about the game and breast cancer experiences,” says Hartwell. Pleased with the results of its first mobile campaign, Earthjustice is planning its next project now, and Mobile Deluxe has just released Sudoku Deluxe Green Edition. The proceeds are donated to Trees for the Future, a nonprofit founded in 1989 that helps communities around the world plant trees through seed distribution. But Hartwell hopes that app programmers will get involved in making games for the smaller, super- effective nonprofits as well as the bigger charitable organizations. “You can make a difference not only for the charity’s cause, but for a budding nonprofit as well,” Hartwell says. Just don’t expect that doing the right thing will always be easy. “There will be cynical people out there that question your motivation,” Hartwell continues. “Respond to them respectfully and then forget about it. You know you’re doing good, your recipients know it, and that’s all that matters in the end.” “Our campaign was a perfect mixture of the right cause with the right medium and the right timing.” Bliss HD+ is a $1.99 universal game that lets you earn money for breast cancer education while playing. Earthjustice posted these ads in rapid transit stations, where iPhone-toting citizens can check in and help while they wait for the train. worldmagsworldmags worldmags
  19. 19. From user to listener MM-1  Transform your computer into a superb stereo sound system. The MM-1 is a true hi-fi speaker, shrunk to fit on your desktop. And it sounds amazing. But then you’d expect nothing less from the makers of the award-winning Zeppelin iPod® speaker, not to mention some of the most advanced studio speakers in the world. Listen and you’ll see.  Available at Apple stores and worldmagsworldmags worldmags
  20. 20. SHAREWARE PICKS: GREAT GRAPHICS Two freebies that photographers and video editors shouldn’t leave home without Sofortbild Stefan Hafeneger, Price: Free, donations accepted Connect a Nikon DSLR to your Mac for tethered shooting and automatic transfers to your hard drive (or Aperture, Lightroom, or iPhoto). But that’s not all, not even close—Sofortbild can do HDR, timed shots, change your camera’s settings, rename photos, and much, much more. It’s so full-featured we can hardly believe it’s free. Once upon a time, MacBook Pros with two graphics cards had a setting that let you switch between them. Now that switching is done automatically by the OS—unless you get gfxCardStatus, which lets you override the auto-switch when you want to. Using Intel HD graphics instead of the Nvidia GeForce GT 330M can save battery life, and now you’re the one driving that bus. gfxCardStatus Cody Krieger, Price: Free, donations accepted Gum with Long-Lasting (iPhone) Flavor We deal with apps every day, but when we asked our readers about their favorite apps, their responses surprised us. Your favorites includes hordes of zombie apps, flocks of Twitter clients, and uncomfortably high levels of flatulence apps. But when the random-number generator picked a winner, it proved that destiny sometimes favors those who comment first on Win articles. Our winner was James Poulson from San Diego, whose favorite apps range from Scrabble to Cydia (whatever that is). Congratulations, James! >>>Start YOU RISE TO THE CHALLENGE. WE REWARD YOU WITH COOL PRIZES. OUR CONTESTS ARE ONLINE! For more details on this month’s contest, visit This month, we’re giving away a Mysterious Box of Mystery! Nobody knows what’s in it until we send it out, but trust us—you’ll want whatever’s inside. James’s prize is a Just Mobile Gum Plus mobile battery pack for iPhone ($70, This little battery is stylish, portable, and Apple-certified. Score! >>>> 18 JAN•11 G i Y The menu bar shows an “N” if you’re using Nvidia graphics, or an “I” for Intel. Click it for the menu.If you have a Nikon DSLR, you should definitely get this. worldmagsworldmags worldmags
  21. 21. TO ORDER VISIT OR CALL 866-395-7075 Paper Monsters start so innocently. A pile of receipts here, a cluster of bills there...but soon, you’ve got a real Monster on your hands. That’s where Neat® can help. Our powerful, yet easy-to-use scanner and software solutions extract key information from your paper, then organizes it all in a digital filing cabinet. Great for peace of mind. Bad for Paper Monsters.  Scan and organize receipts, business cards and documents in a digital filing cabinet  Create PDF files, expense reports, tax reports, digital contacts and more  Export data to Excel,® Mac Address Book, and Quicken® This high-speed, duplex scanner lets you scan multiple paper types all at once, or even insert up to 50 pages for lightning- fast batch scanning. At less than one pound, the USB-powered scanner fits easily in your laptop bag and is perfect for the road, home, or office. FREE SHIPPING WITH PURCHASE USE PROMO CODE: MLFREE DESKTOPSCANNER + DIGITAL FILING SYSTEMD MOBILE SCANNER + DIGITAL FILING SYSTEM TAME YOUR PAPER MONSTER TM TM worldmagsworldmags worldmags
  22. 22. PHOTOGRAPHYBYSAMANTHABERG 20 JAN•11 >>>Even with Wi-Fi and Bluetooth, my desk is still a mess of cables and connectors. And unfortunately, we don’t get outside much to enjoy the bay views near Mac|Life HQ. These Leaf Ties from Lufdesign make my cable clutter more manageable. And in cool natural (and a few unnatural) colors, they bring a little bit of an organic vibe to the techno landscape of my desk. FLORENCE Leaf Tie $7 for a pack of 12 >>>Start The gear we’re LusTing afTer…This monTh Crave worldmagsworldmags worldmags
  23. 23. >>>For its new Bluetooth headset, Bose used all of its expertise in making small audio gear that sounds a lot bigger. And instead of complicated button presses to access different features, Bose introduced a new control scheme that lets you use your headset intuitively without it popping out of your ear like so many headsets before it. It almost makes me willing to walk around looking like a cyborg again. RAY Bluetooth Headset $149.95 >>>The Vibrato headset is made from a zinc alloy, so it feels sturdy and durable. And the in-line remote lets me change tracks and take calls without having to pick up my iPhone. The two-year warranty is nice, too…considering the beating my earbuds take with daily use. NIC VIBRATO $129.99 >>>For drawing or writing on the iPad, a stylus beats my finger every time. And since I’m more of an analog paper-and-pen person, I love that the Stylus includes a ballpoint pen on the other end. The trick is remembering not to use the pen on one of our precious iPads. ROBIN CANDY STYLUS & PEN $34.95 >>>At press time, details about the Marshall Headphones were pretty slim, but given the reputation Marshall has earned for its hard- rocking amps, I’m already excited. By the time you read this, I’ll be putting them to the test with the help of my awesome new Mötorhead playlist. ROBERTO MAJOR $99 NC JAN•11 21worldmagsworldmags worldmags
  24. 24. 22 JAN•11 maclife.com22 JAN•11 By the Mac|Life staff 3D IllustratIons by aDam benton worldmagsworldmags worldmags
  25. 25. The age of wonder is just beginning. Each morning, we shove devices into our pockets that, as kids, we could only goggle at on Star Trek. Now we can Google on them, and that’s not even vaguely impressive. We live in an era when every day sees past science fiction become contemporary mundane reality, and like you, that only whets our thirst for more. With Apple’s talent for staggering us with innovative design, Cupertino will likely be at the forefront of our culture’s next big holy- crap gadget. Just as surely, Jobs & Co. will keep it nailed down under bulletproof wraps right up until they’re good and ready to tell the world about it. It’s that culture of secrecy, combined with Apple’s gotta-have-it track record, that makes it such a blast to dream, speculate, and even hope for what might be next. New iPads and iPhones are sure things in the coming year, but we set our sights much higher. What will we be lining up for in 2012 and 2013? How about 2017? And how will these devices transform our lives and make us look back on the heyday of the iPhone with a nostalgic twinge? For answers, Mac|Life’s editors delved into the most cutting-edge trends and developments in technology, then applied them to the product categories that Apple dominates. While all of the resulting prototypes that we’re unveiling here are our creations, we’ve made sure that the tech behind them actually exists, and we show you how Apple could really be putting it to use. And we didn’t even nick anything from a Redwood City bar to do it. EVERYONE WANTS TO KNOW WHAT APPLE’S NEXT BIG THING WILL BE. SO WE GAZED INTO OUR CRYSTAL BALL TO GLIMPSE THESE FOUR RIPPED-FROM-THE- FUTURE PROTOTYPES OF DEVICES THAT APPLE COULD MAKE IN THE YEARS AHEAD. TODAY’S TOMORROW’S MAGIC REALITY T M R JAN•11 JAN•11 23worldmagsworldmags worldmags
  26. 26. Rejected PRototyPe Idea 36b: An Apple throwing stAr. the tsA fAmously seized the only known prototypes of Apple’s cutting-edge technology, proving cupertino wAs too shArp for its own good. 24 JAN•11 Applevision Whether it’s a lovely 3.5-inch Retina display on an iPhone 4 or the absolutely stunning 27-inch Cinema Display, Apple’s rightly famous for putting gorgeous visuals first. But they’d never bother with a device as mundane as a regular television set. No, when Apple moves into the living room to capitalize on the snowballing convergence of the internet, gaming, apps, computing, and plain old movie-watching, the least significant thing the AppleVision will do is deliver a pretty picture. But let’s start with that. The AppleVision’s 65-inch P-IPS display will offer 30-bit color depth capable of displaying more than a billion colors. That alone will make it prettier than any picture currently on the market. On to “the magic.” The gateway to the AppleVision’s coolest feature will lurk in a pinhole at the top of the display, where a wide-angle camera and a mic will be concealed. Of course they’ll be good for FaceTime chats right from your couch (just like the Jetsons!), but like Microsoft’s recently released Kinect (an add-on to the Xbox 360), the camera’s continuously projected infrared pattern will be constantly reading and analyzing the scene in front of the AppleVision. That means it’ll recognize You won’t be able to tear your eyes away from Apple’s superpowered television. By rAy AguilerA you when you walk into the room, turning on your default home screen—or reacting to your kids’ arrival by activating whatever parental controls you’ve set. You’ll simply speak a command like, “Play The Hobbit” to cue up Peter Jackson’s latest masterpiece, or you’ll gesture with your hand, making a swiping motion in the air to flip through the menus and find something else to watch, an app to load up, a game to play, or simply just emails and tweets to answer. There’s no remote to master—just a “touchscreen in the air” interface that will make AppleVision a pleasure to use. Behind the screen, AppleVision will pack in 4TB of RAID-enabled storage—HD movies are big!—as well as dual Core i11 Intel processors and 256GB of RAM. Since AppleVision runs iOS 6, you’ll be able to just sync a Bluetooth keyboard/trackpad combo, and you’ve got the biggest iPad ever built. Yes, the AppleVision is an entertainment powerhouse. You’ll be able to access content stored locally, on your network, and in the cloud. And if you still need more media, the AppleVision will connect (over Wi-Max, of course) to streaming video from Netflix, Amazon, Hulu, and of course the iTunes Store. It will, quite simply, be the beautiful, Jonny Ive–designed display packed with the turbo-charged Apple TV functions that we’ve always dreamed of. Built-in Bluetooth and wi-max networking will keep your Applevision and your iphone in sync without all those annoying cables. By gesturing in the air, you’ll be able to shrink down your video and pop up a safari window to look up the actor whose name is on the tip of your tongue. 2012tHe FUtURe oF aPPLe deSIGN worldmagsworldmags worldmags
  27. 27. Rejected PRototyPe Idea 324c: Apple NANomites, A logicAl progressioN of the ipod NANo thAt tAttoos ipods oNto customers’ skiN duriNg speciAl AppoiNtmeNts At geNius BArs. But yeAh…ouch! JAN•11 25 this camera/mic combo will enable facetime video calls….as well as a Minority Report–style “swipe the air” control interface. worldmagsworldmags worldmags
  28. 28. THE FUTURE OF APPLE DESIGN We’ve found that parallax barrier displays tend to excel at showing objects receding into the background, rather than objects jumping out of the screen. So the iPad 3D will come with desktop themes that “embed” unique spatial effects and animations beneath the screen’s surface. The theme you see here mimics a swimming pool. Tap the icon of an app you want to load, and animated 3D waves ripple forth. 26 JAN•11 iPAD 3D The world has caught 3D fever. It’s in our TVs, game consoles, Blu- ray players, and movie theaters. In due time, 3D features will probably even appear in our shampoo and breakfast cereal (”No, Mommy—I want Cap’n Crunch 3D!”). Yet Apple seems conspicuously ambivalent about all the 3D hype. Are Steve’s engineers really treating 3D as a passing fad? Of course not. They’re just going to wait until 2013 in order to do it right. The iPad 3D’s dimensions will approximate those of the current iPad we know and love. Height and width will be 9.5 inches and 7.5 inches respectively, but the thickness of the tablet will slim down from a half-inch to a shockingly thin one-fifth of an inch. It’s difficult to reach these svelte dimensions under any circumstances, yet Apple will also finagle a 3D display on top of the device’s dainty circuit-board sandwich. And you won’t need cumbersome glasses to enjoy the 3D magic. Don’t scoff. In early 2011, Nintendo will release its 3DS, a handheld gaming system that uses “parallax barrier” technology to render surprisingly effective 3D imaging effects—all without the nerd glasses. We believe that Apple will be implementing an even more mature iteration of this Apple will refresh its tablet to be flatter than ever—except when it’s not flat at all. By Jon PhilliPS technology, which, like all 3D display systems, uses stereoscopic imaging to create the illusion of depth. In a typical 3D viewing scenario (say, watching Avatar in the theater), the screen projects two different images—each of the same object or scene but from a slightly different perspective. In the theater, your 3D glasses filter these projections in a way that guarantees one image hits your left eye and the other image hits your right eye. Your brain then synthesizes the two images into a 3D spatial representation. In a parallax barrier scheme—like what you’ll find in the Nintendo 3DS and the iPad 3D—the screen actually aims different sets of pixels to hit one eye or the other. In essence, one pixel set is angled toward your left eye, the other is angled toward your right eye, and a virtual barrier ensures each eye sees the correct set. When the system works, the technology is remarkably effective and no glasses are necessary. Now, granted, in a parallax barrier system you have to hold the screen at just the right viewing angle and distance from your eyes. But we trust that by 2013, Apple will have a workaround for this dilemma (because, hey, it’s Apple). From gaming apps to HD video content, Apple’s most novel tablet will deliver 3D to your entire mobile entertainment experience. REjEcTED PROTOTyPE IDEA 4-132c: iBike WiTh ioS inTegrATion. liABiliTy concernS hAlTeD furTher concePTuAlizATion When We reAlizeD riDerS Were more likely To PlAy Angry BirDS ThAn Survive eAch TriP. 2013 worldmagsworldmags worldmags
  29. 29. Note the edge-to-edge display— the black border around the screen’s perimeter is gone! If you want the border back, just push in the same toggle switch that locks screen orientation in the current iPad. You’ll lose some screen real estate (and pixels), but you’ll gain a place to put your grubby mitts. The iPad 3D will increase 2D screen resolution from a current spec of 1024x768 to roughly 1280x1024—and, yes, that 2D resolution will engage dynamically when non-3D content is displayed. Because it’ll have to split its horizontal pixel grid in half for 3D viewing, the 3D resolution will be an effective grid of roughly 640x768. We write “roughly” because the rounded edges decrease the display’s total pixel count. Never heard of an LCD grid that follows a gentle curve? Toshiba Matsushita announced this technology in October 2007. Say farewell to “Slide to unlock”—the iPad 3D’s entire screen will serve as a biometric security reader. Just touch anywhere on the screen, and it’ll scan your fingerprint and wake the device from sleep. Depending on what level of security you define in Settings, the system can grant access to your hands and your hands only. Want your kids to have an open door to some apps but not others—or need a guest account for easier sharing? Simple. The tablet supports multiple user accounts for registered fingerprints with full parental controls, and you can turn on a guest mode that lets anyone access what you define as “safe territory.” JAN•11 27 rejected PrototyPe idea 17-78c: iFIT FITNess TraINer. IF NINTeNDO CaN geT us IN shaPe WITh The WII, aPPLe CaN geT us TO ruN MaraThONs! BuT ON seCOND ThOughT…26.2 MILes Is Far. worldmagsworldmags worldmags
  30. 30. 28 JAN•11 THE FUTURE OF APPLE DESIGN 2015 Rejected PRototyPe Idea 783d: aPPle sewIng kIt. came to an abRuPt halt when we RemembeRed one of steve jobs’ most common comPlaInts—”too many buttons!” macbook eco Think of the MacBook Eco as a hybrid car you can toss in your backpack. Just as a Prius is powered by a combination of gasoline and electricity, the MacBook Eco will stay running with a mashup of technologies that includes solar energy, piezoelectric power, and wireless electricity. First off, its black coating isn’t just for aesthetics. That’s solar paint, a multilayered mixture of nano-sized dye-sensitive cells and titanium dioxide that can coat any material, going on like paint and drying as tiny—think microscopic—solar cells. Even in 2010, it can harness more of the sun’s energy (up to 40 percent) than traditional photovoltaic cells (closer to 18 percent). That performance also comes at a lower cost, according to NextGen Solar, the startup bringing this technology to market. You can’t just waltz down to Lowe’s and pick up a gallon today, but imagine what could happen if a huge buyer like Apple got on board. Plus, since this paint works on so many surfaces—even Apple’s laptops will lose the power cord and go even greener. by susIe ochs windows—Apple won’t have to restrict its creative industrial design. Of course, computer use usually happens indoors, so solar probably won’t be enough for anyone except maybe Tarzan. But the highly portable MacBook Eco will also use kinetic energy harvested by your footsteps, courtesy of piezoelectric pads on the bottom of a pair of Nike Piezo cross-trainers. Piezoelectric technology exists today too. Piezoelectric floor tiles in Tokyo Station and Shibuya Station in Japan collect energy from the footfalls of nearly 3 million people daily, where it’s stored in capacitors and used to power the lights and ticket gates. And researchers at MIT, Princeton, and Louisiana Tech have been experimenting with adding flexible piezoelectric materials into shoes. If “footpower” makes you think “hamster wheel,” rest assured this is far more science-y than that. Basically—and this is highly simplified—the piezoelectric element is made up of an asymmetrical array of cells of crystalline substances. In our case, this takes the form of a foil layer in the sole of the shoe, as well as a thicker pad in the heel. When hit by an external force—your heel striking the ground or the sole bending during a footstep—those cells realign themselves in a regular pattern, which develops electrostatic potential. So far, the output is roughly on par with a lithium coin- cell battery, but by the Eco’s debut, it’ll have taken great strides—pun totally intended. To keep the electrons flowing, the Eco also has a piezoelectric layer underneath the keyboard to capture the energy of every keystroke you make. So go ahead and type hard, angry emails—you’re saving the Earth with every Caps Lock rant. And don’t worry about an ugly 20th- century wire tethering your shoes to your Mac. The Eco will use wireless charging, which will beam the power harvested in your shoes up to your MacBook by converting the electricity to radio waves and transmitting them by RF. A handy graph on the screen shows you at a glance how much of your juice is coming from each source, letting you combine technologies to keep your hybrid MacBook Eco cruising down the information superhighway. worldmagsworldmags worldmags
  31. 31. JAN•11 29 No wires? Of course not—this is the future, after all. Electricity generated by the shoes is sent via radio frequency to the laptop. Wirelessly. Since Apple’s already partnered with Nike for the Nike + iPod fitness products, they’re natural partners for the energy-harvesting Nike Piezo shoes. “Solar paint” sounds made up, we know, but it actually exists and is even more efficient than traditional solar panels. Hit a function key for an at-a-glance look at where your power is coming from—the solar-paint coating, the Nike Piezo shoes, or the piezoelectrics embedded under the keyboard. TYPE HARD BECAUSE YOUR KEYSTROKES ALSO PRODUCE ELECTRICITY. PIEZOELECTRICS ARE AWESOME!!!1! Rejected PRototyPe Idea 22-321c: APPLE BOARD gAME. BUT If SPECULATION MOUNTED THAT APPLE WAS WORKINg ON NEW BOARD gAMES, JOBS WOULD JUST EMAIL A fAN TO SAY “fRANKLY, WE’RE ALREADY CREATINg A MONOPOLY.” worldmagsworldmags worldmags
  32. 32. 30 JAN•11 Rejected PRototyPe Idea 66m: iFilter. this soFtware would prioritize your content consumption— like Genius For all your media. But then we realized…who’d want a soup nazi For your down time? iscroll Today, it takes commitment to be wired everywhere you go. Lugging around a bag crammed with—at a minimum—an iPhone, MacBook, and headphones sometimes makes us feel like we’re schlepping more than a sherpa. Come 2017, the iScroll will not only free us all from those burdens, but it’ll also wire us up like never before. When you first pick one up, you might mistake it for a tall, skinny iPhone from five or six years before—but that impression will change when you pull on the right side. A bendable FOLED (flexible organic light emitting diode) touchscreen will unspool and flicker to life in glorious 1440p. This is not just wishful thinking—Sony and Samsung have been tinkering with FOLEDs for years now, and while they’re awfully expensive today, those prices are expected to plummet fast. Touchscreen versions don’t exist yet to our knowledge, but we trust that Apple can crack that nut. Back to this awesome bendable display. What better way to browse the web, watch a flick, or scan a map on its enjoyably large, 8x11-inch surface? Wireless earbuds will pipe the audio right into your skull, and the non- bendable Multi-Touch display will house a 24- hour battery, 5G/Wi-Max radio, 1TB of RAM, and a 10MP camera for videos, photos, and The love child of the iPhone and the MacBook will revolutionize mobile computing and entertainment. By paul curthoys FaceTime calls. Knitting it all together will be Hyena, Apple’s sleek new operating system that, in a long-expected move, will merge the old Mac OS and iOS. To ensure privacy, the back side of the display will be blank silver, save for the softly glowing Apple logo in the center. But for some tasks like writing or video editing, you can’t beat the laptop’s form factor. In those moments, you’ll tap a hardware button along the side to trigger a memory-plastic effect that’ll stiffen the bendable display, kinking it about a third of the way along its length into a familiar, MacBook- esque shape. The non-bendable display will become a trackpad, a keyboard will come up on the not- bendable-anymore display, and you can get cracking. In what might seem like a downside today, the iScroll will have no permanent onboard storage—everything will sync constantly to and from the cloud, deploying the rock-solid MobileMe3 service to keep your latest data instantly available no matter which device you use. Yes, even if you’re still stuck in an AT&T contract... tHe FUtURe oF aPPLe deSIGN 2017 worldmagsworldmags worldmags
  33. 33. JAN•11 31 This roll-out, bendable FOLED touchscreen will be perfect for reading maps, perusing the e-newspaper, or just tucking into a movie, app, or game. When in laptop mode, the iScroll’s main touchscreen will become a huge Magic Trackpad—and yes, it’ll know the difference between intentional gestures and just resting your wrists to use the keyboard. America is big. So even in 2017, we’ll still encounter places with no signal. But when we return to “civilization,” the iScroll will automatically sync its 1TB of RAM with your permanent cloud storage. Advances in memory plastics will allow the iScroll’s bendable display to stiffen on command, converting it into the airiest MacBook yet. Rejected PRototyPe Idea 135-78: A TOuch-cApAciTivE kEyBOARD WiTh SWiTchABLE FuncTiOnS. BuT OuR MOTTO “ALL OF ThE ABiLiTy, nOnE OF ThE TAcTiLE inpuT” kiLLED iT in iTS inFAncy. worldmagsworldmags worldmags
  34. 34. DIY APPLE LEAKS No visit to Apple’s future would be complete without fuzzy “spy shots” of upcoming Apple gear. And of course, there’s a long history of Photoshopped fakes getting the Twitternet chattering. While occasional product leaks happen—remember the iPhone 4 brouhaha last spring?—Apple is a master of controlling what gets out and what doesn’t. But Apple fans are so hungry for details, it’s no wonder that fakes can quickly gain traction. And rolling out your own Apple fake is surprisingly easy. Just follow our step-by- step guide to grabbing your 15 seconds of internet fame. BY ROBERTO BALDWIN & FLORENCE ION How to fuel the rumor mill with your own fake Apple tech! 1Snap some pics of existing Apple gear on a desk under bad fluorescent lighting; this lends authenticity by suggesting a secret test lab. Conspicuously yet casually include other Apple products, like a keyboard or trackpad. Remember, it’s a “spy shot,” so the fewer megapixels, the better. iPhone cameras are a natural choice. 2The Marquee tool and layers in your favorite image editor are your friend. Select defining features like buttons or screens, then paste them into new layers. Next go back to your original layer and select the body of the product, stretching it and contorting it into a new and interesting form factor. 3Take a photo of your manipulated image onscreen. This throws off the colors a bit more and injects the low-fi image quality you’re looking for. Save the image as a JPEG at the lowest possible setting for even more authentic spy-shot blur and distortion. For extra points, use HoudahGeo or a similar tool to change geotag data on your photo to Apple HQ in Cupertino. 4Post your fake on an internet forum. Claim you got it from a friend in California—or your cousin, who works for a chip maker you can’t name. In a matter of hours, every high- traffic Apple blog will be reporting your fake as news. Get your friends, grandparents, second cousins, and LARP brethren to retweet it. 5Enjoy your internet celebrity while it lasts—which won’t be long. We hear Apple just filed a patent for a thing that does some stuff, and it’s magical. That will surely be the new blog hotness in three…two…one… Look! It’s the long- fabled 7-inch iPad! Use layers in your photo editor to manipulate part of your image. 32 JAN•11 worldmagsworldmags worldmags
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  36. 36. Have it when you need it, dock it when you don’t. The first Bluetooth headset designed to fit your iPhone 4 without compromising your style T iP worldmagsworldmags worldmags
  37. 37. Now that digital cameras are cheap and ubiquitous, we can snap, snap, snap away—which comes back to haunt us when we end up shooting hundreds of frames over the course of an afternoon. Storage space is cheap, but managing an ever-expanding collection of thousands of images can make you long for the days when you took pictures on film, 24 at a time. No matter whether you’re rocking a professional-grade DSLR or you shoot your snaps with an iPhone, having a capable method of organizing your collection and editing your photos is essential. iPhoto comes with every new Mac and it does a lot, but it isn’t the be-all-end- all for every user. So we looked at five other applications that can help you corral and edit your photos; then we collected 10 solid tips for making those photos look their best, no matter which app you’re using. You’ll never regret filling up a memory card again. BY ROB LAWTON JAN•11 35 HOW TO MASTER PHOTO ORGANIZING & EDITING ON YOUR MAC IT’S A H P worldmagsworldmags worldmags
  38. 38. 36 JAN•11 PART ONE: CHOOSING YOUR APPMany use iPhoto just “because it’s there.” Alternatives exist, but some are pretty expensive. Before you take the plunge, peruse these pros and cons. iPHOTO ’11 iPhoto ’11 just arrived (see p60), bringing better Facebook integration, along with an enhanced full-screen mode, better photo books, and new letterpress cards. (Books and cards must be ordered; you can’t print them yourself.) Beyond these enhancements, iPhoto is still the simple but effective organizer we know and love. Your photos are imported into a central tamper-proof library, which lives as a single file on your hard disk. Once your photos are in the library, you can organize them into albums; carry out basic image enhancements; upload them to your MobileMe, Flickr, and Facebook accounts; email them to your friends; and create some spectacular- looking slideshows. Like many Apple apps, iPhoto combines simplicity with hidden depths. It’s never going to replace the likes of Aperture and Lightroom, but it gets you farther than you expect. The editing tools might not be advanced, but they do a good job, and the Auto Enhance button can transform average- looking snaps in an instant. The Faces and Places features work pretty well too, though each requires you to put in a little time and effort to get the best results. The face recognition is good but not infallible, and if you don’t have a GPS- enabled camera, it can be tedious to enter location data for your photos manually. The bottom line. iPhoto (part of iLife ’11, $49, is best for anyone who uses photography socially rather than professionally. PHOTOSHOP CS5 Photoshop is the granddaddy of all photo-editing applications. The name itself has become a byword for photo trickery, and it’s a standard tool for professional photographers, artists, and designers everywhere. And yet Adobe still finds new ways to improve it. CS5 is now a 64-bit application, though you do need Snow Leopard and lots of RAM to exploit the extra processing power. The new Content-Aware Fill feature can effectively cover up unwanted objects by drawing in detail from their surroundings, and new selection-refinement tools make it easier to extract difficult outlines (like human hair) from a background. Photoshop’s high dynamic range tool has been redesigned to be both easier to use and more powerful, and a new HDR Toner feature lets you create the HDR “look” from a single image, where true HDR uses at least three. The Adobe Camera Raw plug-in uses a new processing system to offer improved definition, and you’ll find more sophisticated noise-reduction tools too. There isn’t much that Photoshop can’t do, but you will need to know quite a lot about image editing to get the most from it. And photographers will probably have to invest in a separate photo- cataloguing tool (like Lightroom or Aperture)—although Photoshop comes with the Adobe Bridge file browser, it’s soon out of its depth with big photo collections. The bottom line. Photoshop CS5 ($699, free trial, is best for pro photographers and enthusiasts who have advanced far beyond the basics. iPhoto ’11’s redesigned Edit screen is on the basic side but still gets the job done. Photoshop stays on top because it’s always improving. PROS n Simple, fast, and effective image enhancements n Intuitive and efficient photo-organizing tools n Superb slideshow wtemplates n Facebook and Flickr integration; Faces and Places n Received 4.5 stars from Mac|Life (see p60) CONS n Basic editing tools for quick fixes and nice effects—but little else n iPhoto uses its own storage system, which can be hard to fathom PROS n Still the most powerful image editor of all n Industry-standard tool for professionals n Great new Content- Aware Fill and HDR features n New RAW conversion tools n Received 4.5 stars from Mac|Life (Jul/10, p60) CONS n Very expensive n Steep learning curve IT’S A SNAP! MASTER PHOTO ORGANIZING & EDITING ON YOUR MAC worldmagsworldmags worldmags
  39. 39. JAN•11 37 Elements’ Guided Edits mode actually teaches you editing tricks as you use it. Aperture’s interface reminds us of iPhoto on steroids. PHOTOSHOP ELEMENTS 9 Elements is the amateur version of Photoshop, and it’s designed to offer a lot of Photoshop’s features in a much friendlier format for novices. Version 9 is a dramatic step forward for Mac owners, not only because it has some very useful improvements in its own right, but also because it now comes with a Mac version of the Organizer app, which was previously only available in the Windows version (Mac users got Adobe Bridge instead). The Organizer is like an application in itself, storing all your photos in one centralized library. You can tag your photos with keywords, organize them into albums, and even “stack” related images so that, for example, modified versions are always kept alongside the originals. Elements is designed with beginners and nonprofessionals in mind, so you can enhance your photos with the easy-to-use Quick Fix tools or the more advanced Guided Edits. In the Full Edit mode, though, it’s a much more powerful program than you might imagine, and many of the things that you may think you need Photoshop for can be done perfectly well in Elements, including layer masks. Best of all, at under $80, it’s a mere fraction of the price of Photoshop CS5. The bottom line. Photoshop Elements 9 ($79.99, free trial, is for beginners and enthusiasts who want quick results without complex tools. PROS n Great for starting out and learning as you go n Comes with Adobe’s excellent Organizer app n Clever “Photomerge” technology for panoramas and other image-blending tasks n Now supports layer masks n Received 4.5 stars from Mac|Life (Dec/10, p64) CONS n Choice of editing modes and tools can become confusing n Lacks a few high-end Photoshop tools that you may eventually need APERTURE 3 Aperture is one of a new generation of “nondestructive” image editor- slash-organizers. This means the enhancements you make to your picture are stored in the Aperture library and not applied directly to the image files, which are kept safe and untouched as “master” images. The advantage of this is that you can always go back and change or undo the edits you’ve made to your photos, but the downside is that you’re relying on a single database for all the hundreds (or even thousands) of image adjustments you’ve made. As of version 3, Aperture is now a very powerful image-editor as well as a cataloguing tool. You can apply both global and localized image adjustments, and while you’ll still need Photoshop for layers and montages, Aperture can do pretty much everything else. It’s easy to set Aperture up to use Photoshop as an external editor, too, and it handles “round-tripping” perfectly, storing Photoshop-edited files alongside the originals in your library. Aperture’s real strength, though, is its cataloguing. It’s quicker and slicker than its main rival Lightroom at both handling and displaying large numbers of images, and its system of projects, folders, and albums gives you great flexibility in the way you organize your photos without forcing you into a particular filing system on your computer. The bottom line. Aperture ($199, free trial, hits the sweet spot for professional photographers and keen enthusiasts looking to upgrade from iPhoto. PROS n New and improved photo-enhancement tools n Flexible and powerful photo organization n Fast thumbnail display and searching tools n Excellent full-screen browsing and editing modes n Received 4.5 stars from Mac|Life (May/10 p58) CONS n Lightroom still has the edge for photo editing worldmagsworldmags worldmags
  40. 40. 38 JAN•11 PART ONE: CHOOSING YOUR APP (continued) ADOBE LIGHTROOM 3 Lightroom is Adobe’s answer to Aperture: a photo organizer and editor that stores all your photo data (including image adjustments) in a single database—your photos are stored separately in regular folders on your hard drive. Adobe’s Camera Raw software is built in, so you can browse and edit RAW files just as effectively as JPEGs. In fact, Lightroom’s editing tools are its main strength, allowing you to carry out a whole host of basic adjustments, as well as more sophisticated alterations such as graduated filter effects and localized “painted” adjustments. Because it’s a nondestructive editor, the original image files remain unaltered, and you can go back and experiment with different adjustments at any time. Lightroom’s photo-organizing tools aren’t quite as impressive, though. Running on the same hardware, it’s noticeably slower than Aperture at displaying and scrolling through thumbnails, and the dark- toned interface feels more cluttered, too. Frustratingly, the system for organizing Collections (albums, in other words) is entirely separate to that for displaying the folders where the photos are stored on your hard drive. Lightroom’s organizing tools are in some ways more obvious and direct than Aperture’s, but they’re also more limiting. The bottom line. Lightroom 3 ($299, free trial, will appeal to professional photographers and keen enthusiasts with fast Macs and huge photo collections. PICASA 3.6 Picasa is to iPhoto what Android smartphones are to the iPhone. It’s Google’s version of an all-in-one photo-cataloguing and -editing program, and while it’s been around on the Windows side for a while, it’s only recently arrived on the Mac. Where iPhoto imports pictures into its own library, Picasa works like a file browser, showing you the contents of your picture folders, and updating them automatically if you change or add to your pictures. Photos are displayed in a single catalog, though, so it’s one step ahead of Adobe Bridge, and Picasa is extremely fast at searching, even when you have tens of thousands of pictures. The photo-enhancement tools are good, too. They’re not particularly sophisticated, and they certainly don’t rival a proper image-editing program like Photoshop or even Elements, but you can do some clever and useful things such as geotagging, face detection, and graduated filter effects, as well as regular, everyday tone and color enhancements. Picasa also integrates with Google’s free web albums, automatically synchronizing any changes you make online or in the Picasa app. Compared to other Mac applications, though, Picasa is pretty odd, both in the way it displays folders and in the design and operation of its image-fixing tools. But hey, it’s free! The bottom line. Picasa 3 (free, will appeal to cheapskates, Google fanatics, and any iPhoto defectors looking for a fast, simple, and free photo- cataloguing tool. Lightroom’s dark interface lets your photos pop but also feels cluttered at times. If you can get used to its quirks, Picasa packs a lot of functionality into a free application. PROS n Excellent image- enhancement tools n Very well-integrated with Photoshop (as you’d expect from Adobe) n Support for the widest range of RAW formats of any photo app n Received 4 stars from Mac|Life (Sep/10, p58) CONS n Thumbnail display can be sluggish n Folders and Collections don’t integrate at all PROS n Displays photos in their original folder locations n Effective image- enhancement tools n Extremely fast keyword searches n Integration with Google’s web albums CONS n Quirky layout and controls IT’S A SNAP! MASTER PHOTO ORGANIZING & EDITING ON YOUR MAC worldmagsworldmags worldmags
  41. 41. 90-Day Money Back Guarantee 24/7 Toll-Free Supportp 2 p 2 Sup *Offers begin November 1, 2010. 12 month minimum contract term applies for web hosting offers. Setup fee and other terms and conditions may apply. Domain offers valid first year only. After first year, standard pricing applies. Visit for full promotional offer details. Program and pricing specifications and availability subject to change without notice. 1&1 and the 1&1 logo are trademarks of 1&1 Internet AG, all other trademarks are the property of their respective owners. © 2010 1&1 Internet, Inc. All rights reserved. *O p ALL WEB HOSTING PACKAGES JUST: $ 3.99 For the first 3 months! per month* Call 1-877-GO-1AND1 or visit us now ® DOMAIN OFFERS: .info only $0.99 first year* .com only $4.99 first year* Free Web Marketing Tools Whether you’re a beginner or a professional, 1&1 offers a full range of website solutions to suit your needs. For a limited time, we’re offering all web hosting packages at one incredible low price. Website building tools, unlimited traffic, and search engine marketing dollars are included with all packages. Go to to choose your package! ON SALE! worldmagsworldmags worldmags
  42. 42. 1. KEEP YOUR ORIGINALS SAFE When you edit your photos, always work on a copy, not the original. You never know when you might need that original, either because you’ve messed up or you want to apply a completely new effect. In ordinary image editors, you should get into the habit of doing a “Save As” as soon as you’ve done any work on the photo. In nondestructive programs like Aperture, Lightroom, and iPhoto, the original image will always be available, but it needs a bit of digging out, so even here it can be useful to make a duplicate just so that the original is there right alongside it as a before-and-after reference. You should also keep backups, and with the advent of Time Machine, there’s just no excuse not to. If you’re using a pre-Leopard version of the Mac OS, you could use the older Backup utility instead. Alternatively, check out your editor’s help file—many programs have a built-in backup option. 2. FOLDERS AND FILENAMES The filenames used by digital cameras don’t mean much to humans, but you can rename them once they’re on your Mac. Most organizing apps have simple batch-renaming tools (if not, grab the free Rename utility from, so just choose a system that makes sense. This could be as simple as a batch number followed by a photo number, which keeps them in chronological order. Plus, digital cameras usually reset their file numbering system when you erase or format the memory card. So when you transfer another batch of pictures to your Mac, they may have the same filenames as photos you’ve already got. Not a problem if they’re in separate folders, but if you try to move them into the same location, you could inadvertently overwrite an earlier set. Once you dump your photos into a cataloguing tool like iPhoto or Aperture, you don’t have to worry about folder and filenames—just use the software to create album names and photo titles. 3. HISTOGRAMS AND LEVELS Histograms look technical, but they’re actually easy to understand, and can tell you very quickly what’s wrong with a photo, whether you can fix it, and how to do so. Just about all image editors offer a Levels dialog, and this should always be your first stop when trying to fix a problem. Diagnosing histogram/levels problems is pretty straightforward. The histogram is a chart showing how many pixels there are at different brightness levels, from solid black (at the left edge) to brilliant white (at the right). If the histogram doesn’t quite reach the left-hand end, it means the photo doesn’t have any true black tones, so it’s going to look pale and washed-out. If the histogram doesn’t quite reach the right end, it means the picture doesn’t have any true white tones, so it’s going to look dingy. You just drag the levels sliders to line up with the ends of the histogram, which expands the histogram to fill the full tonal range. This boosts the contrast, saturation, and overall vividness, and can often fix problem photos at a stroke. On the other hand, if either end of the histogram is a solid black line—which means it’s “clipped”—there’s nothing you can do. You often get this if the photo has been overexposed or underexposed, and it means that the shadows or highlights are so blown out in some portion of the photo that an image editor can’t save the day. But at least you’ll know what’s happened and be more careful with the camera exposure next time. And although a clipped histogram is bad news, it tells you not to waste any more time trying to fix the unfixable. Built-in batch renaming is handy, but if you use iPhoto you don’t have to bother. Nudging the levels sliders in from the edges of the histogram can do wonders to fix your photos. Back up your Mac, including your photos. Losing them is a heart- crushing experience we hope you never have. 40 JAN•11 PART TWO: EDITING YOUR PHOTOSSometimes the difference between an image that’ll never leave your hard drive and a gorgeous, frame-worthy photo is a few simple tweaks. IT’S A SNAP! MASTER PHOTO ORGANIZING & EDITING ON YOUR MAC worldmagsworldmags worldmags
  43. 43. 4. SHARE YOUR PHOTOS! The problem with digital photography is that your pictures never have a physical form—unless you do something about it, all they’re ever going to be is files on your hard drive. Printing can be expensive, but if you send your best shots to an online lab, it’s much cheaper than doing it yourself, and less work. All you do is upload them and then wait for them to arrive in the mail. You can also get enlargements of your favorite pictures, and the sizes available go way beyond anything you could print at home. To share photos without spending a dime, create an online album using free services like Google’s Picasa Web Albums, Flickr, or Facebook. And don’t forget slideshows using Lightroom, Picasa, Aperture, and even iPhoto, which has amazing built-in slideshow themes. Even better, you can export your slideshows as movies, then upload to YouTube. Taking pictures is only half the process—sharing them afterwards is the real point! 7. LENS CORRECTIONS Sometimes your camera’s lens causes problems, like distortion (where straight lines near the edge of the picture appear to bow outwards), chromatic aberration (color fringing around the edges of objects), and vignetting (where pictures are darker in the corners). But these can be fixed. Adobe introduced automatic lens corrections in Photoshop CS5, which means the software identifies the camera and lens used to take the picture and matches it up with a specially prepared lens-correction profile. Not all camera models are supported yet, and it’s designed for digital SLRs rather than compacts, but even if your camera isn’t on the list, you can still apply these corrections manually. It’s surprising how much difference this makes. Other programs have similar tools, but may not fix all three problems. Photoshop can do it all within the Lens Correction dialog, plus fix converging verticals and other perspective issues. 5. CREATIVE CROPPING We’re quick to experiment with crazy effects, but how often do we crop our photos? And yet it’s really important to think about your picture’s composition right at the start. Do you need all that extra detail at the edges? Is it straight? Would it look more exciting on a slant? This is one time you get to use your creative skills when editing, instead of getting hung up on sliders and percentages. Remember a few guidelines, like the rule of thirds, wherein you mentally divide your photo into a 3x3 grid and position the subjects on those lines and where they intersect. The other reason for cropping is to achieve certain aspect ratios, or the width of the picture compared to the height. The aspect ratios of common print sizes are often different from the aspect ratio of your camera’s sensor. Most compact digicams have a 4:3 aspect ratio, but 4x6 prints have a wider 3:2 aspect ratio, which means the top and bottom edges of your shots will be cut off. So if you’re producing fixed-size prints, cropping your photos first means you get to choose what’s cropped off, not the photo lab. 6. NONDESTRUCTIVE EDITING Nondestructive editing means that the changes you make to a photo can be undone at any time. Some programs do this as a matter of course, including iPhoto, Picasa, Lightroom, and Aperture. The changes you make are stored in a database, not applied permanently to the file. Photoshop and Elements, though, lie somewhere in the middle. For example, you can apply a levels or saturation adjustment directly to the image layer (destructive), or use an adjustment layer (nondestructive) which sits on top of the image layer and changes the way it looks, but doesn’t touch the pixels themselves. Direct image adjustments are permanent. But with adjustment layers, you can re-open them and find the settings exactly as you left them, ready to be changed. The trick with Photoshop is to make all of your adjustments as nondestructive as possible, using adjustment layers rather than regular adjustments, and layer masks rather than selections. Whatever you do, try to leave your options open. MobileMe’s galleries are gorgeous and an easy upload from iPhoto or Aperture. Spice up a standard snapshot with an interesting crop. Make your Photoshop edits on adjustment layers and leave your pixels alone. Your photo should reflect what your eyes see, not necessarily what your lens saw. JAN•11 41worldmagsworldmags worldmags
  44. 44. PART TWO: EDITING YOUR PHOTOS (continued) 9. DODGING AND BURNING In the old days, photographers used dodging and burning to enhance their prints in the darkroom. Dodging meant shading certain parts of the print under the enlarger to make them come out lighter, while burning was exposing some areas for longer to make them come out darker. You might “burn in” the sky in a landscape shot, for example, or “dodge” your subject’s face in a portrait to make it come out lighter. Nowadays, dodging and burning seems to get overlooked as a basic image-enhancement technique, but it’s every bit as effective as it always was and so much easier to do using software. Photoshop and Elements both have powerful Dodge and Burn tools, and you can achieve a similar effect with Aperture’s Adjustment Brushes. It’s sometimes difficult to know where to start, but certain basic techniques always work well. For a start, some deliberate darkening around the edges of the picture effectively draws attention to the main subject. Or if you’ve got ugly areas of dense shadow, a little lightening (dodging) can bring out the detail. You can use dodging and burning to direct viewers’ attention to what you want them to look at or as an aid to composition, balancing the light and dark areas to produce a more pleasing arrangement of shapes and tones. 10. SOFTWARE WITH STACKING A number of photo-cataloguing programs can “stack” (or group) similar photos so that normally all you see is the top photo, but you can expand the stack to see all the others. This means your screen isn’t cluttered up with multiple versions of the same image—and as your photo collection grows, keeping the clutter down becomes a very pressing problem. These stacking tools are equally useful when you produce edited versions of your pictures since the new image can then be stacked alongside the original. The simpler photo-cataloguing programs like iPhoto and Picasa don’t support stacking, and this is one of the main reasons for upgrading to something more powerful. The new Organizer application with Photoshop Elements 9 does support stacking, as do Lightroom and Aperture. Stacking is one of those features that doesn’t seem like a big deal at first, but becomes essential once you’ve used it for a while. 8. WORKING WITH RAW FILES All digital SLRs and many high-end compact cameras can shoot RAW files as an alternative to regular JPEGs, and it’s well worth doing. RAW files are unprocessed images, saved before the camera has carried out any white balance, contrast, photo styles, and other adjustments. That means you can choose what settings you want to apply later on. It’s not just about preserving your options, though. RAW files contain a wider brightness range, so it’s often possible to recover detail from highlights or shadowed areas that would otherwise have been lost. And depending on the RAW-conversion software you use, you may get sharper, less noisy images too. Most image-editing and cataloguing apps can now open and edit RAW files directly, but the results will be slightly different. Adobe Camera Raw, used in Lightroom, Photoshop, and Elements, doesn’t give quite the same results as Aperture and iPhoto, for instance. There are subtle differences in things like tonal rendition, noise, and saturation. That’s not all. If you want your photos to exactly mimic the photo styles of the camera you’re using, you need to use the camera maker’s own RAW software. Canon cameras, for example, offer a range of “picture styles,” including Landscape, Portrait, and so on. But Adobe Camera Raw and Aperture ignore all these and produce a generic color conversion. To reproduce these picture styles from the RAW files, you need to use Canon’s Digital Photo Pro software. Experimenting with Dodge and Burn can open up new creative possibilities. This stack of two images means we have one less thumbnail to look at or scroll past. Adobe Camera Raw is built into Lightroom, Photoshop, and Elements, and it handles RAW files. 42 JAN•11 IT’S A SNAP! MASTER PHOTO ORGANIZING & EDITING ON YOUR MAC worldmagsworldmags worldmags