Secrets Of Successful Speakers B I Z

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Secrets Of Successful Speakers B I Z

  1. 2. Secrets of Successful Speakers How You Can Motivate, Captivate & Persuade AUTHOR: Lilly Walters PUBLISHER: McGraw-Hill, Inc. DATE OF PUBLICATION: 1993 NUMBER OF PAGES: 216 pages Book pic
  2. 3. <ul><li>Effective techniques for public speaking . </li></ul><ul><li>Tips on preparing for a speech, overcoming stage fright, motivating an audience, etc. </li></ul>THE BIG IDEA
  3. 4. Key Ideas <ul><li>If you approach each audience with an attitude of generous love, there will be no room for fear. </li></ul><ul><li>Forget about stage fright! </li></ul><ul><li>Consider your next presentation as an expanded parlor conversation with the added advantage of preparation.   </li></ul><ul><li>Credibility comes from what: </li></ul><ul><ul><ul><li>you say (content) </li></ul></ul></ul><ul><ul><ul><li>how you say it (delivery </li></ul></ul></ul><ul><ul><ul><li>who you are (character) </li></ul></ul></ul>
  4. 5. Key Ideas <ul><li>Five kinds of presentation styles: </li></ul><ul><ul><ul><li>Persuasive </li></ul></ul></ul><ul><ul><ul><li>Explanatory </li></ul></ul></ul><ul><ul><ul><li>Instructional </li></ul></ul></ul><ul><ul><ul><li>Oral report </li></ul></ul></ul><ul><ul><ul><li>Entertaining </li></ul></ul></ul><ul><li>In one clear sentence, state what dominant idea your listeners must take home. </li></ul><ul><li>BAIR test to help you plan a speech: </li></ul><ul><ul><ul><li>B = Benefit-oriented </li></ul></ul></ul><ul><ul><ul><li>A = Adequately stated   </li></ul></ul></ul><ul><ul><ul><li>I = Independent to the other points   </li></ul></ul></ul><ul><ul><ul><li>R = Relevant to the mission/theme </li></ul></ul></ul>
  5. 6. Key Ideas <ul><li>Three points before writing a speech: </li></ul><ul><ul><li>Know exactly how you want to change the audience members’ action and attitudes when they leave your presentation. </li></ul></ul><ul><ul><li>Realize they won’t remember more than a few points anyway, so decide what three or four points they must remember and design the speech around them. </li></ul></ul><ul><ul><li>Speak with passion for your topic and compassion for your audience.   </li></ul></ul>
  6. 7. Key Ideas <ul><li>Other classic openers for speeches include the following:   </li></ul><ul><ul><ul><li>Ask the audience a question.   </li></ul></ul></ul><ul><ul><ul><li>Cite a historical reference related to your topic.   </li></ul></ul></ul><ul><ul><ul><li>Recite a poem, rhyme or quote.   </li></ul></ul></ul><ul><ul><ul><li>Play music or other unusual sound. </li></ul></ul></ul><ul><li>Use metaphors to get the audience’s attention. </li></ul><ul><li>When an audience is hostile, try to find ways to give your listeners the opportunity to talk about themselves. </li></ul>
  7. 8. Key Ideas <ul><li>The most important thing to remember in any program is first to flatter your audience. </li></ul><ul><li>  </li></ul><ul><li>When you come up to the lectern, enter boldly. </li></ul><ul><li>How to Memorize Your Material: </li></ul><ul><ul><ul><li>Tape yourself giving the speech.   </li></ul></ul></ul><ul><ul><ul><li>Have two great endings. </li></ul></ul></ul>
  8. 9. BusinessSummaries.com is a business book Summaries service. Every week, it sends out to subscribers a 9- to 12-page summary of a best-selling business book chosen from among the hundreds of books printed out in the United States every week. For more information, please go to http://www.bizsum.com. ABOUT BUSINESSSUMMARIES

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