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Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career
Job Hunt 2.0 - using the Web to find a new career

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1 of 73

Job Hunt 2.0 - using the Web to find a new career

Apr. 7, 2010••
Download to read offline
Career

The job hunt is a daunting task, but online tools you are probably already familiar with can go a long way to help you establish your personal brand and connect with your next employer!

Katie Laird
Director of Social Marketing at Blinds.com
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Job Hunt 2.0 - using the Web to find a new career

  1. www.flickr.com/photos/st3f4n/3951143570 Job Search 2.0: Making the Web Work for YOU - and help find you work! Katie Laird | Schipul - The Web Marketing Company | www.schipul.com Monday, March 29, 2010
  2. Watch: www.lemonademovie.com It’s not a pink slip, it’s a blank page. www.flickr.com/photos/pinksherbet/3405897312 Monday, March 29, 2010
  3. You are not alone. The Internet can help. www.flickr.com/photos/jpag/432384774 Monday, March 29, 2010
  4. Monday, March 29, 2010
  5. Let’s talk about... 1. The Personal Brand Era 2. Tools and Strategy 3. Job Hunt 2.0 Find this presentation: www.slideshare.net/happykatie Monday, March 29, 2010
  6. Welcome to the Personal Brand Era Monday, March 29, 2010
  7. www.flickr.com/photos/lukasch More than some lame product pitch www.flickr.com/photos/lukasch www.flickr.com/photos/99651925@N00 Monday, March 29, 2010
  8. More than just ‘some applicant’ Hi, I’m happykatie Monday, March 29, 2010
  9. Show off your many facets (and shine) www.flickr.com/photos/jurvetson/156830367 Monday, March 29, 2010
  10. The Big Idea: www.flickr.com/photos/joshuacraig/3075437046 Personal Brands are Profitable + Job-Attracting Monday, March 29, 2010
  11. 27 on Twitter 14,065 followers 27 on Facebook 12,446 friends Personal Brands grow your new business footprint! Monday, March 29, 2010
  12. 3,635 page views / 6 months from employee site referrals $1 / click PPC advertising $7270 / year FREE online advertising www.dstagg.com www.schipul.com A tangible Win-Win Monday, March 29, 2010
  13. The ROI of Social Media Gary Vaynerchuk found: $15,000 in direct mail = 200 new customers $7,500 Billboard = 300 new customers $0 twitter = 1,800 new customers http://socialnomics.net/2009/11/12/social-media-roi-examples-video/ http://www.flickr.com/photos/29970359@N07/3373700426/ Monday, March 29, 2010
  14. Welcome to the Personal Brand Era Monday, March 29, 2010
  15. You tell YOUR story Monday, March 29, 2010
  16. Tell your Story 1. Message 4. Plot So my point is... 2. Conflict 3. Characters Monday, March 29, 2010
  17. Engage your characters Monday, March 29, 2010
  18. Share your message Monday, March 29, 2010
  19. You grow YOUR brand Monday, March 29, 2010
  20. The Brand Development Cycle Monday, March 29, 2010
  21. www.flickr.com/photos/ionushi/481094632 Personal Brand tips 1. Be consistent 2. Be relevant 3. Go to your audience Monday, March 29, 2010
  22. www.namechk.com Monday, March 29, 2010
  23. Who is your audience? Where do you find value? Your kids? College roommate? Future employers? Monday, March 29, 2010
  24. www.flickr.com/photos/limonada/543042006 Your Tools and Strategy Monday, March 29, 2010
  25. You like what you like, so share it! www.youtube.com/childrensmuseumhou www.cmhoustonblog.org http://www.facebook.com/pages/The-Mr-O/154082187005 Monday, March 29, 2010
  26. LinkedIn www.linkedin.com Monday, March 29, 2010
  27. Monday, March 29, 2010
  28. Get validated Monday, March 29, 2010
  29. www.flickr.com/photos/colodio/198306790 LinkedIn Brand tips 1. Pimp out your profile 2. Get feedback / recs 3. CONTRIBUTE Monday, March 29, 2010
  30. Facebook www.facebook.com Monday, March 29, 2010
  31. Meet my Facebook page :) www.facebook.com/username Monday, March 29, 2010
  32. Connect with your dream companies on FB www.facebook.com/schipul Monday, March 29, 2010
  33. Be a fan and stay connected www.facebook.com/houstonzoo Monday, March 29, 2010
  34. Turn online relationships into offline networking www.facebook.com/schipul Monday, March 29, 2010
  35. Get there: Account > Privacy Settings Take care of Privacy at the source! Avoiding someone? BLOCK THEM! Monday, March 29, 2010
  36. Get there: Account > Privacy Settings > Profile Information Want freedom in updating your status? Monday, March 29, 2010
  37. Get there: Account > Privacy Settings > Search Control who can search for you Monday, March 29, 2010
  38. Get there: Your wall > Lock link > Customize Share only what you want to share Monday, March 29, 2010
  39. www.flickr.com/photos/colodio/198306790 Facebook Brand tips 1. Fill that profile 2. Review current content 3. Know thy privacy settings Monday, March 29, 2010
  40. Twitter www.twitter.com Monday, March 29, 2010
  41. Twitter www.commoncraft.com/Twitter Monday, March 29, 2010
  42. YOU Monday, March 29, 2010
  43. Monday, March 29, 2010
  44. Twitter keeps everyone in the know Ben Gillin www.twetches.com Monday, March 29, 2010
  45. www.flickr.com/photos/colodio/198306790 Twitter Brand tips 1. Be interesting 2. RT + @ replies = GOOOOD 3. ‘Tweet-Ups’ Monday, March 29, 2010
  46. Blogging www.wordpress.com Monday, March 29, 2010
  47. Monday, March 29, 2010
  48. Showcasing staff knowledge + brain candy http://blog.hmns.org Monday, March 29, 2010
  49. A personal blog - insights + brain candy www.happykatie.com Monday, March 29, 2010
  50. Behind the scenes artist magic! http://i-seldom-do.livejournal.com/ Monday, March 29, 2010
  51. www.flickr.com/photos/colodio/198306790 Blogging Brand tips 1. Consistency - 2-3 / week 2. Give credit + link love 3. Comment, comment Monday, March 29, 2010
  52. Rich Media Monday, March 29, 2010
  53. Capture attention with video capture http://www.youtube.com/watch?v=5jnCic3RPn0 Monday, March 29, 2010
  54. What is your future employer up to? www.vimeo.com/schipul Monday, March 29, 2010
  55. Double check those security / privacy settings www.youtube.com Monday, March 29, 2010
  56. www.theflip.com Monday, March 29, 2010
  57. Let your passion contribute... www.flickr.com/photos/rebba Monday, March 29, 2010
  58. Photos photos everywhere... www.flickr.com/eschipul + www.facebook.com/eschipul Monday, March 29, 2010
  59. ((( who is saying what? ))) listen listen listen Monday, March 29, 2010
  60. www.google.com/alerts www.technorati.com http://alerts.yahoo.com Monday, March 29, 2010
  61. IceRocket: www.icerocket.com Blogpulse: www.blogpulse.com/conversation + Social Mention: www.socialmention.com Monday, March 29, 2010
  62. http://search.twitter.com // www.tweetbeep.com /// www.tweetdeck.com Monday, March 29, 2010
  63. A story of 3 job searches Monday, March 29, 2010
  64. www.flickr.com/photos/22197407@N04/2184671134 Job Hunt 2.0 Monday, March 29, 2010
  65. This is where it’s going... www.jmoswalt.com Monday, March 29, 2010
  66. How much are you giving away? Show me your brains! www.slideshare.net/happykatie Monday, March 29, 2010
  67. (I called this guy in 5 minutes) http://daretocomment.com/hire-me-ian-greenleigh/ Monday, March 29, 2010
  68. ((( other ways to ))) get there Monday, March 29, 2010
  69. Tag your unique skillsets www.jobster.com Monday, March 29, 2010
  70. Build dynamic and visual resumes (securely!) www.visualcv.com Monday, March 29, 2010
  71. Network with HR + make sweet referral cash www.cachinko.com Monday, March 29, 2010
  72. A quick review... 1. Build that Brand 2. Go where your audience is 3. Web presence = the new black Find this presentation: www.slideshare.net/happykatie Monday, March 29, 2010
  73. Katie Laird Blog: www.happykatie.com Flickr: www.flickr.com/happykatie Twitter: www.twitter.com/happykatie Slideshare: www.slideshare.net/happykatie Monday, March 29, 2010
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