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Media Questionnaire
A: 0-9 years
B: 10-15 years
C: 16-19 years
D: 20-25 years
E: Over 26 years.
This shows that the majority of people who watch thriller films are within the age
range of 16-19 years. This may be due to us mainly asking our peers in this
questionnaire but we feel, on a whole, that this age category is fairly correct. We also
feel that our thriller opening fits this audience well.
We asked this question because we wanted to see what age group would be the
most likely to watch our Thriller opening.
Question 1: What age group are you in?
A
B
C
D
E
Question 2: What is your prefered sub-
genre for a thriller?
A
B
C
D
E
F
A: Horror
B: Crime
C: Sci-Fi
D: Real Life
E: Action
F: Other
This shows us that the most popular sub-genre for a thriller film is Horror, closely
followed by Crime & Action. Horror usually involves death and some gore, with some
disturbing factors also. We feel our thriller film opening will fit into this sub-genre.
We asked this question because we wanted to know if our Thriller would fit the most
popular sun-genre.
Question 3: Who do you prefer to be the
victim in a Thriller?
A
B
C
D
E
A: Old Man
B: Young Man
C: Hero/Heroine
D: Innocent Person
E: Parent
Our research shows that the most popular candidate for a victim is an innocent
person. This is most probably because it is a stereotypical victim and gives a sense
of ‘it could happen to anyone’.
We asked this question because we have a victim in our Thriller opening and wanted
to see if we had chosen the most popular victim.
Question 4: Name three words you think of
when someone says 'thriller'.
A
B
C
D
E
F
G
H
I
J
K
L
M
N
O
P
Q
A: Suspense
B: Intense
C: Death
D: Michael Jackson
E: Zombies
F: Horror
G: Blood
H: Fright
I: Shock
J: Scary
K: Gruesome
L: Gore
M: Thrilling
N: Fear
O: Excitement
P: Action
Q: Uneasy
Our results display that the top 5 most common words thought of when they think of
‘thrillers’ are: Suspense, Scary, Intense, Death & Horror. I feel that these five words
are all reflected within our thriller opening.
We asked this question to see whether our Thriller would meet the expectations of
what our audience will be expecting from a Thriller.
Question 5: What do you like to have
within a Thriller srotyline?
A
B
C
D
E
F
G
H
A: Someone Being Watched
B: An Unseen Villain
C: One Death
D: Numerous Deaths
E: Involving Crime
F: Psychological Dilemma
G: Mystery
H: End of the World (Apocalyptic)
This suggests that people like to have a psychological dilemma within the plot of the
thriller, such as a mysterious villain or a shocking twist. Films that require some
thinking and clever twists could be classified as psychological dilemmas. We feel that
our thriller opening does include some aspects of this but we feel that it includes the
categories: An Unseen Villain; Numerous Deaths & Mystery more so.
We asked this question to see whether our Thriller opening will fulfil the expectations
of our audience.
Question 6: Write down two typical traits of a
villain.
A
B
C
D
E
F
G
H
I
J
K
L
A: Dark
B: Mysterious
C: Tall
D: Secret
E: Evil
F: Ugly
G: Big
H: Scary
I: Tension
J: Weird
K: Smart
L: Strong
The top 5 most typical traits of a villain, according to our research, are: Mysterious,
Scary, Evil, Dark & Tall. The actor we chose to play our villain fits these descriptions
fairly well as he is tall , his identity isn’t revealed which makes him mysterious and he
is most certainly evil as he has been killing numerous people.
We asked this question to make sure our villain in our Thriller opening fits the profile
of what our audience expect him to be.
Question 7: What factors of a thriller have
the best effects on your emotions?
A
B
C
D
E
F
A: Music
B: Dialogue
C: Sound effects
D: Narrative
E: Physicality
F: Setting
The factor that people find most effective on their emotions in a thriller film, according
to our research, is the music. We have chosen our music very carefully for our thriller
and have already edited it to fit with where we want our clips positioned.
We asked this question so we can focus our attention on the area our audience will
be expecting to effect their emotions the most, we feel we fulfil this.
Question 8: What do you find the most
intimidating in a Thriller film?
A
B
C
D
E
A: Drugs
B: Being Followed
C: Death
D: Weapons
E: Serial Killer
Our research shows that if a Thriller includes a serial killer it is more likely to be found
intimidating and scary. Our thriller film included a serial killer so we feel our opening
will be intimidating, creepy and scary.
We asked this question to make sure our Thriller opening will include the most
intimidating aspects for our audience.
Question 9: Are you attracted to Thrillers
more if they are also shown in 3D?
A
B
A: Yes
B: No
This shows that people don’t mind if there is a 3D option with a film or not, although it
is a popular factor to modern films we do not have the technology for this feature so
we feel it is good that people are not so much concerned about this factor of a film. .
We included this question to see the importance of modern developments in film and
whether it will effect what our audience will make of our Thriller opening.
Question 10: What attracts you to a
Thriller?
A
B
C
D
E
F
G
H
A: The Storyline/ Plot
B: The enjoyment of seeing someone die
C: The trailer
D: If they look scary
E: Suspense/Excitement
F: Nothing, I hate Thrillers
G: Cast/ Director.
H: What others say about it/ reviews
This shows that audiences care about the storyline/ plot of a Thriller film, which is
followed by the cast/ director of the film. Although we don’t have famous celebrity
actors in our Thriller we did try to make sure our actors were good, and we feel that
they are. We all agreed upon our storyline and feel it is a strong plot.
We asked this question because we wanted people to write down their honest
opinions without having an option as to what personally appeals the most to them
when deciding which Thriller to watch.

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Media Questionnaire Reveals Thriller Audience Insights

  • 1. Media Questionnaire A: 0-9 years B: 10-15 years C: 16-19 years D: 20-25 years E: Over 26 years. This shows that the majority of people who watch thriller films are within the age range of 16-19 years. This may be due to us mainly asking our peers in this questionnaire but we feel, on a whole, that this age category is fairly correct. We also feel that our thriller opening fits this audience well. We asked this question because we wanted to see what age group would be the most likely to watch our Thriller opening. Question 1: What age group are you in? A B C D E
  • 2. Question 2: What is your prefered sub- genre for a thriller? A B C D E F A: Horror B: Crime C: Sci-Fi D: Real Life E: Action F: Other This shows us that the most popular sub-genre for a thriller film is Horror, closely followed by Crime & Action. Horror usually involves death and some gore, with some disturbing factors also. We feel our thriller film opening will fit into this sub-genre. We asked this question because we wanted to know if our Thriller would fit the most popular sun-genre.
  • 3. Question 3: Who do you prefer to be the victim in a Thriller? A B C D E A: Old Man B: Young Man C: Hero/Heroine D: Innocent Person E: Parent Our research shows that the most popular candidate for a victim is an innocent person. This is most probably because it is a stereotypical victim and gives a sense of ‘it could happen to anyone’. We asked this question because we have a victim in our Thriller opening and wanted to see if we had chosen the most popular victim.
  • 4. Question 4: Name three words you think of when someone says 'thriller'. A B C D E F G H I J K L M N O P Q A: Suspense B: Intense C: Death D: Michael Jackson E: Zombies F: Horror G: Blood H: Fright I: Shock J: Scary K: Gruesome L: Gore M: Thrilling N: Fear O: Excitement P: Action Q: Uneasy Our results display that the top 5 most common words thought of when they think of ‘thrillers’ are: Suspense, Scary, Intense, Death & Horror. I feel that these five words are all reflected within our thriller opening. We asked this question to see whether our Thriller would meet the expectations of what our audience will be expecting from a Thriller.
  • 5. Question 5: What do you like to have within a Thriller srotyline? A B C D E F G H A: Someone Being Watched B: An Unseen Villain C: One Death D: Numerous Deaths E: Involving Crime F: Psychological Dilemma G: Mystery H: End of the World (Apocalyptic) This suggests that people like to have a psychological dilemma within the plot of the thriller, such as a mysterious villain or a shocking twist. Films that require some thinking and clever twists could be classified as psychological dilemmas. We feel that our thriller opening does include some aspects of this but we feel that it includes the categories: An Unseen Villain; Numerous Deaths & Mystery more so. We asked this question to see whether our Thriller opening will fulfil the expectations of our audience.
  • 6. Question 6: Write down two typical traits of a villain. A B C D E F G H I J K L A: Dark B: Mysterious C: Tall D: Secret E: Evil F: Ugly G: Big H: Scary I: Tension J: Weird K: Smart L: Strong The top 5 most typical traits of a villain, according to our research, are: Mysterious, Scary, Evil, Dark & Tall. The actor we chose to play our villain fits these descriptions fairly well as he is tall , his identity isn’t revealed which makes him mysterious and he is most certainly evil as he has been killing numerous people. We asked this question to make sure our villain in our Thriller opening fits the profile of what our audience expect him to be.
  • 7. Question 7: What factors of a thriller have the best effects on your emotions? A B C D E F A: Music B: Dialogue C: Sound effects D: Narrative E: Physicality F: Setting The factor that people find most effective on their emotions in a thriller film, according to our research, is the music. We have chosen our music very carefully for our thriller and have already edited it to fit with where we want our clips positioned. We asked this question so we can focus our attention on the area our audience will be expecting to effect their emotions the most, we feel we fulfil this.
  • 8. Question 8: What do you find the most intimidating in a Thriller film? A B C D E A: Drugs B: Being Followed C: Death D: Weapons E: Serial Killer Our research shows that if a Thriller includes a serial killer it is more likely to be found intimidating and scary. Our thriller film included a serial killer so we feel our opening will be intimidating, creepy and scary. We asked this question to make sure our Thriller opening will include the most intimidating aspects for our audience.
  • 9. Question 9: Are you attracted to Thrillers more if they are also shown in 3D? A B A: Yes B: No This shows that people don’t mind if there is a 3D option with a film or not, although it is a popular factor to modern films we do not have the technology for this feature so we feel it is good that people are not so much concerned about this factor of a film. . We included this question to see the importance of modern developments in film and whether it will effect what our audience will make of our Thriller opening.
  • 10. Question 10: What attracts you to a Thriller? A B C D E F G H A: The Storyline/ Plot B: The enjoyment of seeing someone die C: The trailer D: If they look scary E: Suspense/Excitement F: Nothing, I hate Thrillers G: Cast/ Director. H: What others say about it/ reviews This shows that audiences care about the storyline/ plot of a Thriller film, which is followed by the cast/ director of the film. Although we don’t have famous celebrity actors in our Thriller we did try to make sure our actors were good, and we feel that they are. We all agreed upon our storyline and feel it is a strong plot. We asked this question because we wanted people to write down their honest opinions without having an option as to what personally appeals the most to them when deciding which Thriller to watch.