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Check out last weeks webinar, "Christmas in July."
As busy as the holiday rush we all know and love is, for most marketers the rest of the year is busy too. That makes it hard to plan very far ahead, and you risk having to scramble to take advantage of the busy season after it’s already started rather than before.
What you'll learn:
-Why six months ahead isn’t very far ahead.
-How to ramp up your ads incrementally rather than in one big lump.
-What kinds of tests to run so you know what works before the rush.