Halim Hani - HH-FR001-FLOWROSA-Retail-introduction

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READY MADE FLOWER BOUQUET GIFT WRAP - CONCEPT PROJECT
FRANCHISE BUSINESS
FROM CONCEPT TO MANAGEMENT & OPERATION

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Halim Hani - HH-FR001-FLOWROSA-Retail-introduction

  1. 1. PRE FLOWER BOUQUET GIFT WRAP FRANCHISE BUSINESS FROM CONCEPT TO MANAGEMENT & OPERATION INTRODUCTION HALIM HANI MOBILE: + 971 50 44 171 29 P.O.BOX: 43944 ABU DHABI -UNITED ARAB EMIRATES EMAIL1: HALIMHANI@EIM.AE - FLOWROSA@YAHOO.COM
  2. 2. PRE-ARRANGE FLOWER BOUQUET GIFT WRAP FRANCHISE BUSINESS FROM CONCEPT TO MANAGEMENT & OPERATION HALIM HANI FLOWROSA|UAE – PJSC (PROPOSED PJSC PRIVATE JOINT STOCK COMPANY) TEL: +971 50 4417129 -TEL: +971 2 6456 856 - FAX: +971 2 6457 567 EMAIL: ALSALAMAHAE@EIM.AE - EMAIL: HALIMHANI@EIM.AE P.O.BOX: 43944 - ABU DHABI– UNITED ARAB EMIRATES Page1 Teleflora's Heart and Soul Bouquet Red roses, the classic flowers of love. A stylish silvery heart vase that's fast becoming a modern classic Put them together and you've got a whole new kind of chemistry going! A contemporary ceramic heart vase with a silver finish, Featuring four red roses, accented with lily grass.
  3. 3. PRE-ARRANGE FLOWER BOUQUET GIFT WRAP FRANCHISE BUSINESS FROM CONCEPT TO MANAGEMENT & OPERATION HALIM HANI FLOWROSA|UAE – PJSC (PROPOSED PJSC PRIVATE JOINT STOCK COMPANY) TEL: +971 50 4417129 -TEL: +971 2 6456 856 - FAX: +971 2 6457 567 EMAIL: ALSALAMAHAE@EIM.AE - EMAIL: HALIMHANI@EIM.AE P.O.BOX: 43944 - ABU DHABI– UNITED ARAB EMIRATES Page2 FLOWROSA Simple Beauty never goes out of style……. Just a bunch of fresh flowers in a vase as an add value on to any other gift would look elegant. Just a bunch of fresh flowers, a combination of different colors of red, yellow and blue would look spectacular……Just a Bouquet of fresh Flowers………… The language of flowers send coded messages, allowing individuals to express feelings which otherwise could not be spoken, it is unique and sole communication between the nations through the art of Colors The nuances of the language are now mostly forgotten……. But…….. Red roses still imply passionate, romantic love Pink roses a lesser affection White roses suggest virtue and chastity Yellow roses still stand for friendship or devotion. Also commonly known meanings are sunflowers, which can indicate either haughtiness or respect they were the favorite flower of St. Julie Billiart for this reason: Gerbera (Daisy) means Innocence or Purity. The Iris, being named for the messenger of the Gods in Greek mythology, still represents the sending of a message. A Pansy signifies thought, a Daffodil Regard, and a strand of Ivy fidelity. The best expression of your appreciation for the friends in your life is Flowers. The perfect way to add a little sparkle to someone's day is Flowers. Halim Hani
  4. 4. PRE-ARRANGE FLOWER BOUQUET GIFT WRAP FRANCHISE BUSINESS FROM CONCEPT TO MANAGEMENT & OPERATION HALIM HANI FLOWROSA|UAE – PJSC (PROPOSED PJSC PRIVATE JOINT STOCK COMPANY) TEL: +971 50 4417129 -TEL: +971 2 6456 856 - FAX: +971 2 6457 567 EMAIL: ALSALAMAHAE@EIM.AE - EMAIL: HALIMHANI@EIM.AE P.O.BOX: 43944 - ABU DHABI– UNITED ARAB EMIRATES Page3 CONCEPT & IDEA The aim of this study/report is to investigate the viability of investing in a flower retail business through a genuine idea developed and improved versus existing traditional flower business in the United Arab Emirates Flower retail business, the name implies a traditional well known and practiced business, which does not attract the attention of an investor who is looking for a unique investment which would be financially sound, and high scale profitable one, however, this report is promoting a unique idea behind which the business will be based on selling an already arranged flowers in selected areas which attracts large number of people per day. The proposed business, shall strive to enhance a credible presence in the field of Flower Retails Business by providing on SHELF: “READY MADE FLOWER BOUQUET GIFT WRAP” Serving the various taste to its customers by providing a more cost effective and efficient supply to wider customer range by establishing a multi retail corners in different malls/centers to cover a broad area and be able to reach customers in a broad manner. STRATEGIC LOCATION The private design studio shall lends itself to personal service, “Bringing to life" what everyone envision is a vital part of our individual approach, serving the various taste at all occasion by providing a more cost effective and efficient supply outlet system to wider Flower consumer range in the Country. The Business shall dedicate the necessary resources to ensure proper operation and success in an attempt to secure the advancement of the project. A clear mission had been drafted to pave the road for the project’s success namely: “To become a distinguished flower retailer with a genuine marketing technique by providing customers with high quality, readymade flower arrangements, at competitive rates”. By no means FLOWROSA|UAE Concept project Shall be Located in The 7 Emirates with multiple numbers of Outlets & Corners , although there is no doubt that FLOWROSA|UAE Shall take the lead as new Shopping & Retail Flower Arrangement industry development, not just within the UAE but within the entire region. FLOWROSA|UAE Shopping & Retail Flower industry Shall also be boosted by a number of major improvements and developments among the most recent aspects of a steadily improving a Business profile Starting its Operation from Abu Dhabi Emirate….. CHAPTER 1 INTRODUCTION
  5. 5. PRE-ARRANGE FLOWER BOUQUET GIFT WRAP FRANCHISE BUSINESS FROM CONCEPT TO MANAGEMENT & OPERATION HALIM HANI FLOWROSA|UAE – PJSC (PROPOSED PJSC PRIVATE JOINT STOCK COMPANY) TEL: +971 50 4417129 -TEL: +971 2 6456 856 - FAX: +971 2 6457 567 EMAIL: ALSALAMAHAE@EIM.AE - EMAIL: HALIMHANI@EIM.AE P.O.BOX: 43944 - ABU DHABI– UNITED ARAB EMIRATES Page4 OWNERSHIP Mr. Halim Hani, Business Idea developer will be an active partner (First Partner) and shall hold/own (50% equity share), Mr. Halim will be responsible for the following: Full Management of the business. Full Operation Management. Start – up management, including but not limited to the following: o Secure staffing (Manpower) needed. o Arranging for the workshop and office requirements (including findings a suitable place to rent) o Prepare the company profile, including:  The design of products – Arrangement (standards the business will deal with)  Supervise the designers and quality of work  Audit/Check/Supervise the day – to – day activities, including the financial, operational, and other managerial activities. Independent management integration is envisaged. Furthermore, additional skilled staff at a senior level and at the retail floor level will be required to ensure proper, smooth and successful operation. The Investor (Second Partner) on the other hand shall hold/own (50% equity share) and will be responsible for the following: Able to Fully Finance the project. Sponsor the Business and act as an active partner but without the need of his/her engagement in the operational details of the business. The investor will have the right to: Inquire about the business performance at anytime. Request for meeting with Mr. Halim Hani at anytime to discuss details of revenues, profits/loss, expansion plans, business nature, operation details, expenses made (at anytime), etc… The investor can at anytime hire an external Audit Company to perform a financial audit for the company without the need to refer back to his/her partner (Mr. Halim Hani). Receive 50% of the profits in an annual manner, distributed after conducting a professional audit at the end of each year (or as to be agreed in a later stage).
  6. 6. PRE-ARRANGE FLOWER BOUQUET GIFT WRAP FRANCHISE BUSINESS FROM CONCEPT TO MANAGEMENT & OPERATION HALIM HANI FLOWROSA|UAE – PJSC (PROPOSED PJSC PRIVATE JOINT STOCK COMPANY) TEL: +971 50 4417129 -TEL: +971 2 6456 856 - FAX: +971 2 6457 567 EMAIL: ALSALAMAHAE@EIM.AE - EMAIL: HALIMHANI@EIM.AE P.O.BOX: 43944 - ABU DHABI– UNITED ARAB EMIRATES Page5 FLOWROSA BUSINESS DEVELOPMENT FLOWROSA|UAE SHOPPING & Retail Flower industry with a capital of AED 5,000,000.oo Is to establish at first stage 10 Retail Outlets in selective shopping Malls & Centers to cover a selected Location and be able to reach customers in a broad manner dedicating the necessary resources to ensure proper operation and success in an attempt to secure the advancement of the project. FLOWROSA|UAE SHOPPING & Retail Flower industry at the second step shall Develop as per Rules & Regulation the: FLOWROSA PJSC (PRIVATE JOINT STOCK COMPANY) Proposed capital around USD $ 11,000,000.oo (AED 40 Million) Transferring FLOWROSA|UAE SHOPPING & Retail Flower industry to a Franchise Business allow the invitation for Selective of small entrepreneurs/investors Franchisee & distribute Flowrosa in different location under simple terms and attractive conditions. FLOWROSA|UAE Owners may transfer the full ownership or part of the equity share to who desire as the necessarily of the partnership rules and regulations in the United Arab Emirates as well to transfer full or part of the following: Full Management of a Franchise business. Full Operation Management of a Franchise business Start–up management, including but not limited to the following: o Secure staffing (Manpower) needed. o findings a suitable place to rent o Prepare the company profile, including:  The design of Location and supply of materials  Delivery of Ready Made Flower Bouquet Gift wrap  Supervise, Audit/Check/Supervise the day–to–day activities, including the financial, operational, and other managerial activities. Independent management integration is envisaged. Furthermore, additional skilled staff at a senior level and at the retail floor level will be required to ensure proper, smooth and successful operation. We shall enhance all occasions, using the finest botanicals, hand-selected for freshness and quality. We are passionate about flowers and it shows!
  7. 7. PRE-ARRANGE FLOWER BOUQUET GIFT WRAP FRANCHISE BUSINESS FROM CONCEPT TO MANAGEMENT & OPERATION HALIM HANI FLOWROSA|UAE – PJSC (PROPOSED PJSC PRIVATE JOINT STOCK COMPANY) TEL: +971 50 4417129 -TEL: +971 2 6456 856 - FAX: +971 2 6457 567 EMAIL: ALSALAMAHAE@EIM.AE - EMAIL: HALIMHANI@EIM.AE P.O.BOX: 43944 - ABU DHABI– UNITED ARAB EMIRATES Page6 FLOWROSA OPERATION In other words, the operation can be summarized as follows: Agro-Industry location, an Agriculture land is the ideal place to start up the Flowrosa business operation ( a land is required to grow up some kind of hard herbs) Office to Manage the operation Accommodation for employee A studio WorkShop operational with necessary tools required to carry out the design and production of the” READY MADE FLOWER BOUQUET GIFT WRAP.” Materials will be purchased from large importers/flower suppliers in the UAE Storage equipped with refrigerators and stores to keep cut flowers inventory and floral materials required for specific pre-estimated periods that serves required supply accordingly. Equipment & machineries for packaging and wrapping Procedure Initially, two specially customized vehicles will be bought to serve the distribution of the Arrangements. The Arrangements will be distributed at first stage to at least 10 Retail Areas in different Shopping Malls attracting large number of people per day. The estimated retail area is around 6 square meters. Special Carts to be designed & constructed to match the pursued idea in displaying the arrangements at the retailing areas. The Retail outlets will operate 12 hours per day; each will be operated by only one skilled employee (preferably a good looking lady with attitude and prestigious approach and marketing skills). WHOLES PURCHASE IMPORT SERVICE 1. FLOWERS A long term agreement signed with the flower suppliers to ensure continuous supply With bulk competitive price, Flowers are purchased from large flower importers & Suppliers in the Country and from some wholesale florist’s growers as well. 2. FLORAL MATERIALS Ribbons, vases, baskets, floral foam, wreath, frames, stands and other supplies to keep extensive inventory and an efficient distribution system. RETAIL FLORIST SERVICE The retail florist business is derive to multi stage 1. STAGE 1 Focus on displaying flower Cart vendor at selected Shopping mall area 2. STAGE 2 Focus on displaying flower in adding Self Vendors machine (at mid point crowd Places) hospitals, hotels, Airports Multipurpose complex, villas and buildings.
  8. 8. PRE-ARRANGE FLOWER BOUQUET GIFT WRAP FRANCHISE BUSINESS FROM CONCEPT TO MANAGEMENT & OPERATION HALIM HANI FLOWROSA|UAE – PJSC (PROPOSED PJSC PRIVATE JOINT STOCK COMPANY) TEL: +971 50 4417129 -TEL: +971 2 6456 856 - FAX: +971 2 6457 567 EMAIL: ALSALAMAHAE@EIM.AE - EMAIL: HALIMHANI@EIM.AE P.O.BOX: 43944 - ABU DHABI– UNITED ARAB EMIRATES Page7 THE CARTS
  9. 9. PRE-ARRANGE FLOWER BOUQUET GIFT WRAP FRANCHISE BUSINESS FROM CONCEPT TO MANAGEMENT & OPERATION HALIM HANI FLOWROSA|UAE – PJSC (PROPOSED PJSC PRIVATE JOINT STOCK COMPANY) TEL: +971 50 4417129 -TEL: +971 2 6456 856 - FAX: +971 2 6457 567 EMAIL: ALSALAMAHAE@EIM.AE - EMAIL: HALIMHANI@EIM.AE P.O.BOX: 43944 - ABU DHABI– UNITED ARAB EMIRATES Page8 THE CARTS
  10. 10. PRE-ARRANGE FLOWER BOUQUET GIFT WRAP FRANCHISE BUSINESS FROM CONCEPT TO MANAGEMENT & OPERATION HALIM HANI FLOWROSA|UAE – PJSC (PROPOSED PJSC PRIVATE JOINT STOCK COMPANY) TEL: +971 50 4417129 -TEL: +971 2 6456 856 - FAX: +971 2 6457 567 EMAIL: ALSALAMAHAE@EIM.AE - EMAIL: HALIMHANI@EIM.AE P.O.BOX: 43944 - ABU DHABI– UNITED ARAB EMIRATES Page9 THE FLOWER GIFT WRAP
  11. 11. PRE-ARRANGE FLOWER BOUQUET GIFT WRAP FRANCHISE BUSINESS FROM CONCEPT TO MANAGEMENT & OPERATION HALIM HANI FLOWROSA|UAE – PJSC (PROPOSED PJSC PRIVATE JOINT STOCK COMPANY) TEL: +971 50 4417129 -TEL: +971 2 6456 856 - FAX: +971 2 6457 567 EMAIL: ALSALAMAHAE@EIM.AE - EMAIL: HALIMHANI@EIM.AE P.O.BOX: 43944 - ABU DHABI– UNITED ARAB EMIRATES Page10 THE FLOWER ARRANGEMENT A Dozen Yellow Roses Friendship, love, warmth and remembrance, Twelve yellow roses with solid ago and myrtle arrive in a classic clear vase Expression of Love For a hint of romance or to show someone special you care, These six beautiful red roses are just right. Six red roses with eucalyptus in a glass cylinder vase Delphinium Dreams these dramatic blue delphinium will tell that special someone they’re just like a dream come true. Mixed blue and purple delphinium arrives in a bold glass vase
  12. 12. PRE-ARRANGE FLOWER BOUQUET GIFT WRAP FRANCHISE BUSINESS FROM CONCEPT TO MANAGEMENT & OPERATION HALIM HANI FLOWROSA|UAE – PJSC (PROPOSED PJSC PRIVATE JOINT STOCK COMPANY) TEL: +971 50 4417129 -TEL: +971 2 6456 856 - FAX: +971 2 6457 567 EMAIL: ALSALAMAHAE@EIM.AE - EMAIL: HALIMHANI@EIM.AE P.O.BOX: 43944 - ABU DHABI– UNITED ARAB EMIRATES Page11 THE FLOWER ARRANGEMENT Rose and Lily Splendor Looking for a way to awe someone special? This splendid display of roses and lilies will indeed. Roses, lilies, carnations and foliage in a glass cylinder vase Celebrations Bouquet This romantic arrangement of stargazer lilies & red roses will help to celebrate any occasion with style. Stargazer lilies, roses and eucalyptus arrive in a clear glass vase.
  13. 13. PRE-ARRANGE FLOWER BOUQUET GIFT WRAP FRANCHISE BUSINESS FROM CONCEPT TO MANAGEMENT & OPERATION HALIM HANI FLOWROSA|UAE – PJSC (PROPOSED PJSC PRIVATE JOINT STOCK COMPANY) TEL: +971 50 4417129 -TEL: +971 2 6456 856 - FAX: +971 2 6457 567 EMAIL: ALSALAMAHAE@EIM.AE - EMAIL: HALIMHANI@EIM.AE P.O.BOX: 43944 - ABU DHABI– UNITED ARAB EMIRATES Page12 THE FLOWER ARRANGEMENT Tender Trio For warm thoughts sweetly expressed, this does the trick. Three pink roses with stylish foliage in a charming glass vase. Rose Quartet Vase Send a bit of enchanting charm to a friend or loved one with this vase of joyful pink roses. Pink roses are arranged with decorative foliage – and finished with ribbon Pink Birthday Rses Want to make a birthday even happier? Dozen beautiful pink roses to that special someone and they'll have the happiest day ever. Twelve pink roses with wax flower are delivered in a clear glass vase.
  14. 14. PRE-ARRANGE FLOWER BOUQUET GIFT WRAP FRANCHISE BUSINESS FROM CONCEPT TO MANAGEMENT & OPERATION HALIM HANI FLOWROSA|UAE – PJSC (PROPOSED PJSC PRIVATE JOINT STOCK COMPANY) TEL: +971 50 4417129 -TEL: +971 2 6456 856 - FAX: +971 2 6457 567 EMAIL: ALSALAMAHAE@EIM.AE - EMAIL: HALIMHANI@EIM.AE P.O.BOX: 43944 - ABU DHABI– UNITED ARAB EMIRATES Page13 MARKET INDICATORS Shopping & Retail Industries Plans, laid in the late early 2000, to create an entirely new Shopping & Retail industry have exceeded expectations. The Economic Growth in Dubai Count Now in Tourism, Shopping & Retail industry, Abu Dhabi has also invested in developing this sector & has completed a number of ambitious projects in this field as it is is now worth equal than its income from oil. Other emirates consider the tourism, Shopping & Retail industry Sectors as an important factor in their future Economic growth and prosperity with the wisdom of hindsight. The UAE has warmed climate that delights for much of the year and the resources to mitigate against the discomfort of excessive heat through innovative construction and cooling indoor projects. It is the ‘right flying distance’ from some of the World’s most populous markets, from the Middle East and Western Asia to Europe, and it has excellent airports and seaports. Its natural and cultural heritage is rich and varied and its people are friendly and hospitable. It is a long- standing melting pot of cultures where foreigners feel at ease. Emiratis have always welcomed visitors: it is not the nature, but the scale of things that has changed. Shopping & Retail industry growth in the Emirates has impressed and perhaps surprised many analysts and commentators. The country is leading the whole region in developing top-class Indoor Shopping facilities and attracting daily Clients. Abu Dhabi’s supply of new luxury Shopping Malls and indoor Markets as well the other Emirates Good planning has been the key to growth of Shopping & Retail industry in the UAE. It is not just about building Shopping centers and Shopping malls but about creating multi-faceted attractions, providing world-class infrastructure and ensuring that the very elements that attract visitors are respected and protected. All this requires coordination and management. Each emirate has its own dedicated Shopping & Retail industry development authority or department. In recent years these have grown in size and capability. Much of the growth Economic has been in Shopping & Retail business, as result the Indoor Shopping & Retail Industries Encourage Inhabitants & Resident of UAE to visit these Indoor outlets for Shopping, leisure and meeting friends …. Buying on Shelf Flower Arrangement for different Occasions…. Whether it is modern Airports, or huge indoor facilities for shopping and leisure, the UAE is becoming famous for the creation of award-winning schemes that provide people with what they need to enjoy themselves in a healthy and fulfilling way. CHAPTER 2 MARKET
  15. 15. PRE-ARRANGE FLOWER BOUQUET GIFT WRAP FRANCHISE BUSINESS FROM CONCEPT TO MANAGEMENT & OPERATION HALIM HANI FLOWROSA|UAE – PJSC (PROPOSED PJSC PRIVATE JOINT STOCK COMPANY) TEL: +971 50 4417129 -TEL: +971 2 6456 856 - FAX: +971 2 6457 567 EMAIL: ALSALAMAHAE@EIM.AE - EMAIL: HALIMHANI@EIM.AE P.O.BOX: 43944 - ABU DHABI– UNITED ARAB EMIRATES Page14 PLANS & STRATEGY SALES FORECASTS SCOPE OF WORK 3.1Total Investment CAPITAL ASSETS 1. Constructions & Civil Works* 2. Furniture & Fixtures* 3. Machinery Plant & Equipment 4. Vehicles 5. Contingencies Expenses START-UP COST 6. Working Capital 7. Start Up and Pre - Operating 3.2Salary Schedule & Staff Requirements 3.3Expenses Management & Operation 3.4Depreciation 3.5INCOMES & REVENUE 3.6INCOMES & PROFITS Net Profit Margin: (Net Profit/Estimated Sales) Return on Investment (ROI): (Net Profit/Total Investment) Return on Equity (ROE): (Net Profit/Equity) Interest Coverage: (Net Profit / Interest Expense) 3.7Financial Structure 3.8 Financial Statements Projected Cash Flow Balance Sheet 3.9Accounting Indicators Definitions 3.10 Financial Indicators Definitions Pay Back Period CHAPTER 3 COST & FINANCIAL DATA

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