Roland Berger PPT Sample

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Roland Berger PPT Sample

  1. 1. Modules and variationsNew graphics guidelinesDesign proposalsRoland BergerHamburg, November 2001 Module und Variations_E 1
  2. 2. Contents PageA. Standard slides 3B. Lists (1) – Factors, no specific number 7C. Lists (2) – Factors, specific number 13D. Matrix – Factors, comparisons 24E. Process (1) – Factors, steps 35F. Process (2) – Factors, impact 49G. Process (3) – Factors, interlinked 67Annex: Nine key changes compared to the old standards 73 Module und Variations_E 2
  3. 3. A. Standard slides Module und Variations_E 3
  4. 4. Consultant profile: [first name, last name]Position: xxxxxxxxxxxxxxxxxxxxxxxx Born: xxxx Nationality: xxxxxxxxxxxxxxxxxxxxx Education Professional experience Key projects xxxx-xxxx xxxxxxxxxxxxxxxxxxxxxxxxxxx xxxx-xxxx xxxxxxxxxxxxxxxxxxxxxxxxxxx • xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx Industry competence • xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx Languages Methodological competence • German • xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx • xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxUpdated: mm/year Module und Variations_E 4
  5. 5. Organizational chart Module und Variations_E 5
  6. 6. Organizational chart (including headcount) .... ... ... ... ... ... ... ... ...... ... ... ... ... ...... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... … … … … … … ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... … … … … … … ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... … … … … … … ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... … … … … … … ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... … … … … … … ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... … … … … … … ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... … … … … … … ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... Module und Variations_E 6
  7. 7. B. Lists (1) – Factors, no specific number Module und Variations_E 7
  8. 8. Lists – horizontal (variations) 1 2Heading Heading Heading Heading Heading Heading • Details • Details • Details• Details • Details • Details 3 4Heading Heading Heading Heading Heading Heading• Details • Details • Details • Details • Details • Details Module und Variations_E 8
  9. 9. Lists – vertical (variations)1 2… • … … • …… • … … • …… • … … • …3 4 ....… • … ....… • … .... ....… • … .... Module und Variations_E 9
  10. 10. Schedule 1 2 Month 1 Month 2 Month 3 Month 1 Month 2 Month 3Activities 1 2 3 4 5 6 7 8 9 10 11 12 Activities 1 2 3 4 5 6 7 8 9 10 11 12A. A.B. B.C. C. Module und Variations_E 10
  11. 11. Sets of guidelines1 Guidelines 1 Comments 1 2 Guidelines 2 Comments 2 3 Guidelines 3 Comments 3 4 Guidelines 4 Comments 4 5 Guidelines 5 Comments 5 Module und Variations_E 11
  12. 12. Module und Variations_E 12
  13. 13. TitleTitle Title Title• Text • Text • Text Title Module und Variations_E 13
  14. 14. STUDY OBJECTIVE Text• Text • Text • Text • Text Roland Berger Strategy Consultants Module und Variations_E 14
  15. 15. 1 2 3 4 5 Module und Variations_E 15
  16. 16. C. Lists (2) – Factors, specific number Module und Variations_E 16
  17. 17. Pyramid (3 or 4 levels) Module und Variations_E 17
  18. 18. Pyramid (5 levels/centered) Module und Variations_E 18
  19. 19. 3 factors (interwoven) 1 2 3 .... .... .... Module und Variations_E 19
  20. 20. Common ground Module und Variations_E 20
  21. 21. 4 factors (1) Module und Variations_E 21
  22. 22. … ….• factor • factor• factor • factor … …. Module und Variations_E 22
  23. 23. 4 factors (2) Module und Variations_E 23
  24. 24. 4 factors (3) 1 Factor 1 2 Factor 4 Factor 2 4 Factor 3 3 Module und Variations_E 24
  25. 25. 4 factors (3a – weighted) Factor 1 2 Factor 2 Factor 44 Factor 3 3 Module und Variations_E 25
  26. 26. 4 factors (3b – dynamic) Factor 1 2 Factor 2 1 Four dynamic factors 3 Factor 4 4 Factor 3 Module und Variations_E 26
  27. 27. 6 factors (variation) Module und Variations_E 27
  28. 28. D. Matrix – Factors, comparisons Module und Variations_E 28
  29. 29. Matrix/table(Horizontal/vertical comparison of data – variations)1 23 4 Module und Variations_E 29
  30. 30. Special types of matrix – opportunities/threats 1 2Opportunities Threats• … • … Threats • … • … Opportunities 3 4Opportunities Threats Opportunities Threats• … • … • … • … Module und Variations_E 30
  31. 31. Special types of matrix – pros and cons1 2• … • … • … • … 3 • … • … Module und Variations_E 31
  32. 32. Special types of matrix – controversy1 23 4 Module und Variations_E 32
  33. 33. Special types of matrix – conflict/tension (1) Module und Variations_E 33
  34. 34. Special types of matrix – conflict/tension (2) Module und Variations_E 34
  35. 35. Special types of matrix – bottom up/top down (1)• ... • ...BOTTOM UP TOP DOWN Module und Variations_E 35
  36. 36. Special types of matrix – bottom up/top down (2)1 TOP DOWN• ... • ... UP BOTTOM 2 Module und Variations_E 36
  37. 37. Special types of matrix – equilibrium • … • … Module und Variations_E 37
  38. 38. Special types of matrix – imbalance • … • … Module und Variations_E 38
  39. 39. Unit of measure Text • Text Text • Text Module und Variations_E 39
  40. 40. Title Sub title Sub title• •• •• • Risk management Module und Variations_E 40
  41. 41. E. Process (1) – Factors, steps Module und Variations_E 41
  42. 42. Processes123 Module und Variations_E 42
  43. 43. Process/phases 1 2 1 2 3 4 5 … … … … … Phase 1 Phase 2 Phase 3 • … • … • … 3 4Phase 1 Phase 2 Phase 3 Phase 1 Phase 2 Phase 3• … • … • … • … • … • … Module und Variations_E 43
  44. 44. Cycles (1) (color presentation) Module und Variations_E 44
  45. 45. Cycles (2) Module und Variations_E 45
  46. 46. Spirals (orthogonal)1 2 Module und Variations_E 46
  47. 47. Hurdles Module und Variations_E 47
  48. 48. Resistance/obstacles1 2 3 45 6 7 Module und Variations_E 48
  49. 49. Filters1 2 3 54 6 Module und Variations_E 49
  50. 50. Change of mindset/direction1 23 4 Module und Variations_E 50
  51. 51. Nodes/interfaces1 4 52 6 73 8 9 Module und Variations_E 51
  52. 52. Pressure1 2 Module und Variations_E 52
  53. 53. Increase/decrease 1 2 3 4 5 6 7 8 Module und Variations_E 53
  54. 54. Various types of brackets (to be used instead of block arrows) 1 2 3 4 5 6 7 8 9 10 11 Module und Variations_E 54
  55. 55. F. Process 2 – Factors, impact Module und Variations_E 55
  56. 56. Consequences (1)… • ...… • ...… • ...… • ...… • ...… • ... Module und Variations_E 56
  57. 57. Consequences (1a)… • ...… • ...… • ...… • ...… • ...… • ... Module und Variations_E 57
  58. 58. Consequences (2) … … … …• … • … • … • … • … • … Module und Variations_E 58
  59. 59. Consequences (3)... ...• … • … ... ... Module und Variations_E 59
  60. 60. Consequences (4) 1... ...• … • … 2... ...• … • … Module und Variations_E 60
  61. 61. Impact (3 factors) TIME COST QUALITY Module und Variations_E 61
  62. 62. Impact (4 and 6 factors) Module und Variations_E 62
  63. 63. Impact (4 factors)Factor 1 Factor 2 Generic description of the 4 factorsFactor 4 Factor 3 Module und Variations_E 63
  64. 64. Impact (5 factors) Factor 1Factor 5 Factor 2 Generic description of the 5 factors Factor 4 Factor 3 Module und Variations_E 64
  65. 65. Impact (6 factors)Factor 6 Factor 1Factor 5 Generic Factor 2 description of the 6 factorsFactor 4 Factor 3 Module und Variations_E 65
  66. 66. Impact (7 factors) Factor 1Factor 7 Factor 2 Generic description ofFactor 6 the 7 factors Factor 3Factor 5 Factor 4 Module und Variations_E 66
  67. 67. Impact (8 factors)Factor 8 Factor 1Factor 7 Factor 2 Generic description ofFactor 6 the 8 factors Factor 3Factor 5 Factor 4 Module und Variations_E 67
  68. 68. Impact and result (1) 6 success factors … Module und Variations_E 68
  69. 69. Impact and result (2) 5 success factors … Module und Variations_E 69
  70. 70. Circulation (2 factors) …………… …………… …………… Module und Variations_E 70
  71. 71. Circulation (3 factors) …………… …………… …………… …………… Module und Variations_E 71
  72. 72. Circulation (4 factors) …………… …………… …………… …………… …………… Module und Variations_E 72
  73. 73. Circulation (5 factors) …………… …………… …………… …………… …………… …………… Module und Variations_E 73
  74. 74. Circulation (6 factors) …………… …………… …………… …………… …………… …………… …………… Module und Variations_E 74
  75. 75. Circulation (7 factors) …………… …………… …………… …………… …………… …………… …………… …………… Module und Variations_E 75
  76. 76. Circulation (8 factors) …………… …………… …………… …………… …………… …………… …………… …………… …………… Module und Variations_E 76
  77. 77. Vision Vision Module und Variations_E 77
  78. 78. Action/reaction … … … … … … … Module und Variations_E 78
  79. 79. Action/reaction Module und Variations_E 79
  80. 80. Value chain Company Supplier Customer Development Production Sales Distribution Module und Variations_E 80
  81. 81. G. Process 3 – Factors, interlinked Module und Variations_E 81
  82. 82. Action/reaction (1) Module und Variations_E 82
  83. 83. Action/reaction (2) (transparent – color presentation) Module und Variations_E 83
  84. 84. Action/reaction Module und Variations_E 84
  85. 85. Interaction1 2 3 Module und Variations_E 85
  86. 86. Jigsaw puzzle Module und Variations_E 86
  87. 87. Spiral Module und Variations_E 87
  88. 88. Annex:Nine key changes compared to the old standards Module und Variations_E 88
  89. 89. New Content design – Key changes regarding „lean, linear, literal" If boxes are used, …Do not use shading or borders Instead, use unframed colored shapes in shades of key blue, for emphasis only Stufe 1 Stufe 2 Stufe 3 …Do not use ovals Instead, use AutoShapes with corners completely rounded off Do not use stickers with lines Backup Instead, use upper case stickers (13 point), (key BACKUP blue shade 1), positioned in the header area Do not put numbers in circles 1 2 3 4 1 2 3 4 Instead, put them in squares (key blue shade 1), white lettering, bold Do not use block arrows Use variations instead Module und Variations_E 89
  90. 90. New Content design – Key changes regarding „lean, linear, literal" Do not use speech bubbles Arrow function can be switched Instead, use AutoShapes/callouts/third row on and off/ (you can use the arrow function!) positioned to the side Do not use big multicolored cartoons/ Clip Art Instead, use pictograms (if not available: convert Clip Art to linear monochrome versions) There are obvious Do not position text behind graphics disadvantages to positioning Text is easy to text behind graphics read if not Position text to the side of graphics instead positioned behind graphics Do not use miniature charts as navigators 4 Instead, use mathematical navigators (key blue 1 2 3 4 shade 1), white lettering, bold, 13 point Module und Variations_E 90
  91. 91. TextTextTextText Module und Variations_E 91
  92. 92. …… • …… …… Module und Variations_E 92
  93. 93. Action/reaction … …• … • … … … Module und Variations_E 93
  94. 94. Against the tide/with the tide Against the tide With the tide ... ... ... ... ... ... Module und Variations_E 94
  95. 95. Balance/imbalance • … • … Module und Variations_E 95
  96. 96. Balance/imbalance • … • … Module und Variations_E 96
  97. 97. Balance/imbalance • … • … Module und Variations_E 97
  98. 98. Chances/risks• … … • … … Module und Variations_E 98
  99. 99. Change of direction Moment of directional change Module und Variations_E 99
  100. 100. China map Box Title Level 1 text • Level 2 text - Level 3 text Module und Variations_E 100
  101. 101. Columns and tables Column Title 1 Column Title 2 Column Title 3Category 1 • Type your phrases and • Type your phrases and • Type your phrases and sentences here sentences here sentences here • Type your phrases and • Type your phrases and • Type your phrases and sentences here sentences here sentences hereCategory 2 • Type your phrases and • Type your phrases and • Type your phrases and sentences here sentences here sentences here • Type your phrases and • Type your phrases and • Type your phrases and sentences here sentences here sentences hereCategory 3 • Type your phrases and • Type your phrases and • Type your phrases and sentences here sentences here sentences here • Type your phrases and • Type your phrases and • Type your phrases and sentences here sentences here sentences here Module und Variations_E 101
  102. 102. Columns and tables Column Title 1 Column Title 2 • Type your phrases and sentences here • Type your phrases and sentences hereCategory 1 • Type your phrases and sentences here • Type your phrases and sentences here • Type your phrases and sentences here • Type your phrases and sentences hereCategory 2 • Type your phrases and sentences here • Type your phrases and sentences here • Type your phrases and sentences here • Type your phrases and sentences hereCategory 3 • Type your phrases and sentences here • Type your phrases and sentences here Module und Variations_E 102
  103. 103. Columns and tables Category 1 Category 1 Category 1 Category 1 Category 2 Category 2 Category 2 Category 2 Category 3 Category 3 Category 3 Category 3 Module und Variations_E 103
  104. 104. Bar chart Graph Title Label 7 501 Label 6 432 Label 5 238 Label 4 189 Label 3 167 Label 2 130 Label 1 124 Module und Variations_E 104
  105. 105. Column chart Unit 600 Graph Title 501 500 432 400 CAGR ??% 300 238 189 200 167 124 130 100 0 Label 1 Label 2 Label 3 Label 4 Label 5 Label 6 Label 7 You can put your points here like conclusion Module und Variations_E 105
  106. 106. Column chart You can put your points here in the header of the box Graph Title 600 CAGR ??% 501 500 432 400 300 238 189 200 167 124 130 100 0 Label 1 Label 2 Label 3 Label 4 Label 5 Label 6 Label 7 Module und Variations_E 106
  107. 107. Column chart Header Header Graph Title Graph Title Unit Unit 189 189 167 167 130 130 124 124 Label 1 Label 2 Label 3 Label 4 Label 1 Label 2 Label 3 Label 4 Module und Variations_E 107
  108. 108. Column chart Header Header Graph Title Level 1 text Unit • Level 2 text - Level 3 text 189 167 130 124 Label 1 Label 2 Label 3 Label 4 Module und Variations_E 108
  109. 109. Column chart Header Graph Title Level 1 text Unit • Level 2 text - Level 3 text 189 167 130 124 Label 1 Label 2 Label 3 Label 4 Module und Variations_E 109
  110. 110. Column chart You can put your points here in the header of the box Graph Title 600 CAGR ??% 501 500 432 400 300 238 189 200 167 124 130 100 0 Label 1 Label 2 Label 3 Label 4 Label 5 Label 6 Label 7 Module und Variations_E 110
  111. 111. Column chart Header Header Graph Title Graph Title Unit Unit 189 189 167 167 130 130 124 124 Label 1 Label 2 Label 3 Label 4 Label 1 Label 2 Label 3 Label 4 Module und Variations_E 111
  112. 112. Column chart Graph Title Unit Column 1 Column 2 X,000 000 Total 000 000 X,000 000 Category 1 000 000 000 Category 2 000 000 X,000 000 Category 3 000 000 Series 1 000 Category 4 000 000 Series 2 X,000 000 X,000 000 000 000 000 000 Category 5 000 000 000 000 000 000 X,000 000 000 000 0 Label Label Label Series 1 Series 2 Module und Variations_E 112
  113. 113. Column chart Sub Title Sub Title Sub Title 000 000 000 000 000 000 000000 000 000 000 000 Dash Line 000 000 000 000 000 000 000000 000 000 000000 000 000 000Label Label Label Label Label Label Label Label Label Sub Title Sub Title Sub Title 000 000 000 000 000000 000 000 000 000 000 000 000 000000 000 000 000 000 000 000000 000 000 000 000 000Label Label Label Label Label Label Label Label Label Series 1 Series 2 Series 3 Module und Variations_E 113
  114. 114. Conflict … …• … • … Module und Variations_E 114
  115. 115. Conflict ? Module und Variations_E 115
  116. 116. 投 资区 域 投 资 方式  ……  ……  ……  …… …… 投 资区 域 投 资区 域 ……  …… …… …… …… 投 资 方式 投 资 方式 ……  …… …… Module und Variations_E 116
  117. 117. Consequences (2) ... • ... ... • ... Module und Variations_E 117
  118. 118. Consequences (3) ... • ... ... • ... ... • ... Module und Variations_E 118
  119. 119. Consequences (4) ... • ... ... • ... ... • ... ... • ... Module und Variations_E 119
  120. 120. Consequences (5) ... • ... ... • ... ... • ... ... • ... ... • ... Module und Variations_E 120
  121. 121. Consequences (2) … …• … • … Module und Variations_E 121
  122. 122. Consequences (3) … … …• … • … • … Module und Variations_E 122
  123. 123. Consequences (4) … … … …• … • … • … • … Module und Variations_E 123
  124. 124. Consequences (5) … … … … …• … • … • … • … • … Module und Variations_E 124
  125. 125. Consequences 1 … 2 … 3 … 4 … 5 … 6 … Module und Variations_E 125
  126. 126. Consultants profil (English), [Firstname Lastname] Position: ……………….. Year of birth: ……………….. Nationality: ……………….. Languages Professional experience Methodological competence • … Since … • … 10/1992 Education 1990–1994 … Industry competence Key projects • … • …Updated: MM/YY Module und Variations_E 126
  127. 127. Cooperation Module und Variations_E 127
  128. 128. Cooperation Module und Variations_E 128
  129. 129. Cooperation 外 品牌 内 外 企 业 文化 内 Module und Variations_E 129
  130. 130. Cost breakdown chart Unit Gross Value Component (%) Margin Value Component (%) Value Component (%) Cost Value Component (%) Value Component (%) Value Component (%) Module und Variations_E 130
  131. 131. Dead end Module und Variations_E 131
  132. 132. Dependance Module und Variations_E 132
  133. 133. Development Module und Variations_E 133
  134. 134. Dice Module und Variations_E 134
  135. 135. Direction Module und Variations_E 135
  136. 136. Factors (2) … …• … • … … Module und Variations_E 136
  137. 137. Factors (3) … … … … Module und Variations_E 137
  138. 138. Factors (3) … Module und Variations_E 138
  139. 139. Factors (3) … … … Module und Variations_E 139
  140. 140. Factors (4)• … • … …• … • … Module und Variations_E 140
  141. 141. Factors (4) … … • … • … … • … • … … … Module und Variations_E 141
  142. 142. Factors (4)• … • … …• … • … Module und Variations_E 142
  143. 143. Factors (4) … …• … • … …• … • … … … Module und Variations_E 143
  144. 144. Factors (6) … … … … … … … Module und Variations_E 144
  145. 145. Factors (6) … … … … … … … Module und Variations_E 145
  146. 146. Factors (8) … … … … … … … … … Module und Variations_E 146
  147. 147. Factors (4) … … … … … Module und Variations_E 147
  148. 148. Factors (5) … … … … … … Module und Variations_E 148
  149. 149. Factors (5) … • … • … • … • … • … Module und Variations_E 149
  150. 150. Feedback• … • … … Module und Variations_E 150
  151. 151. Feedback • … … Module und Variations_E 151
  152. 152. Feedback Module und Variations_E 152
  153. 153. Feedback ? ! Module und Variations_E 153
  154. 154. Feedback Module und Variations_E 154
  155. 155. Filter … …• … • … Module und Variations_E 155
  156. 156. Filter Initial situation 1. Criterion 2. Criterion 3. Criterion Result Module und Variations_E 156
  157. 157. Flexibility Module und Variations_E 157
  158. 158. Flexibility Intention Ability Flexibilty Module und Variations_E 158
  159. 159. Flexibility Module und Variations_E 159
  160. 160. Focus – expansion … … … … … … … … … … … … … … t t Module und Variations_E 160
  161. 161. Growth Module und Variations_E 161
  162. 162. Guidelines … … … … … Module und Variations_E 162
  163. 163. Harmony Module und Variations_E 163
  164. 164. Hurdles and brakes … Company X … … … Module und Variations_E 164
  165. 165. Impact ... ... ... ... ... ... ... Module und Variations_E 165
  166. 166. Influence (1 factor) • … Module und Variations_E 166
  167. 167. Influence (2 factors) • … • … Module und Variations_E 167
  168. 168. Influence (2 factors) Module und Variations_E 168
  169. 169. Influence (4 factors) Module und Variations_E 169
  170. 170. Influence (4 factors) Module und Variations_E 170
  171. 171. Influence (6 factors) … … … … … … … Module und Variations_E 171
  172. 172. Input/output • … • … • … • … • ... • ... Module und Variations_E 172
  173. 173. Interaction Module und Variations_E 173
  174. 174. Margin chart Index 100% 000 ?% ?% ?% 000 ?% ?% 000Total in ?% Value ?% 000 000 ?% ?% ?% 000 Label Label Label Label Label Label Label Label Label Label Label Module und Variations_E 174
  175. 175. Matrix … … … … … Module und Variations_E 175
  176. 176. Matrix … … … … … Module und Variations_E 176
  177. 177. Matrix Scale Level 1 text Level 1 text • Level 2 text • Level 2 text - Level 3 text - Level 3 text Dimension 1 Level 1 text Level 1 text • Level 2 text • Level 2 text - Level 3 text - Level 3 text Scale Scale Scale Dimension 2 Module und Variations_E 177
  178. 178. Matrix Content Label Dimension I Content Content Label Content Content Label Label Label Label Dimension II Module und Variations_E 178
  179. 179. Measures plan – planned activitiesOverview: … Wk Wk Wk Wk Wk Wk Wk Wk Wk WkActivities Comments ... ... ... ... ... ... ... ... ... ...• … • … Module und Variations_E 179
  180. 180. Measures plan – planned measuresActivity: … As of: …Objective: Results:• … • …Responsible: … Support: …Measures: … ... ... ... ... ... ... ... ...• … Module und Variations_E 180
  181. 181. Measures plan – planned individual steps Measure: ... As of: … Form of Dura- Dead- Pro- Com-No. Individual steps Responsible Support Start result tion line ject pleted1. ... ... ... ... ... ... ... ... ... Module und Variations_E 181
  182. 182. Models Key Steps Sources Level 1 text Step 1 • Type your phrases and sentences here • Level 2 text Step 2 • Type your phrases and sentences here Step 3 • Type your phrases and sentences here Step 4 • Type your phrases and sentences here Module und Variations_E 182
  183. 183. Moon chart Bar Bar 1 1 Arrow Ball Module und Variations_E 183
  184. 184. Multipliers ... ... + + • … + + + + + + + = Projektteams Module und Variations_E 184
  185. 185. Multipliers Module und Variations_E 185
  186. 186. Mutuality Module und Variations_E 186
  187. 187. Mutuality … …• … • … … Module und Variations_E 187
  188. 188. Obstacle Module und Variations_E 188
  189. 189. Obstacle ... ... • … • … Module und Variations_E 189
  190. 190. Obstacle Module und Variations_E 190
  191. 191. Organizational and flow chart Text Text Text Text Text Text Text Text Text Text Text Text Module und Variations_E 191
  192. 192. Organizational and flow chart Marketing Organization Dimitri Panayatapolous Haircare Toothpaste/Soap Laundry Skincare/Paper Brad Casper Vacant Vacant Virginia Lee General Manager* General Manager General Manager Vice President* Rene Co Ken Doi Robin Oxendine Randall Beard Peter Foyston Marketing Marketing Director Marketing Director Marketing Manager Marketing Director Marketing Manager Manager Media & New Head & Professional Zest JVPantene Jiehua Rejoice Crest Safeguard Ariel Tide Ulan Whisper Commercial Brand Shoulders Marketing Camay Brands Production Assistant Brand Manager, 2-5 per Brand School Nurses for Program School Group Program Module und Variations_E 192
  193. 193. Organizational and flow chart Process Map Market Feasible Archetype Scenarios Asia Whisky Model • India Opportunity • Sizing • China Develop Assessment • Pricing • Philippines Objectives & Strategies • Financial Goals Are there opportunities Determine Yes • Market Priorities for whisky in Whether to • Acquisition or Execute the rest of the Proceed Organic Growth world? FurtherCompetitive Models • Product/ Marketing/ Success Distribution Requirements Strategies Market Results Bacardi Strategy Will whisky Overlap help to build Bacardi Bacardi rum Strategy globally? Module und Variations_E 193
  194. 194. Option 1 2 3 … … … Module und Variations_E 194
  195. 195. Option 1 2 3 4 … … … … Module und Variations_E 195
  196. 196. Option quit develope Module und Variations_E 196
  197. 197. Penetration Module und Variations_E 197
  198. 198. Pie chart Header Header Chart Title Chart Title Label Label % % Label Label % % Label Label % % Label Label Label Label % % % % 100%=XXXX 100%=XXXX Series 1 Series 2 Series 3 Module und Variations_E 198
  199. 199. Pie chart Chart Title Header Label Level 1 text % • Level 2 text - Level 3 text Label % Label % Label Label % % 100%=XXXX Series 1 Series 2 Series 3 Module und Variations_E 199
  200. 200. Pie chart Chart Title Chart Title Label Label % % Label Label % % Label Label % %100%=XXXX Label Label Series 1 Label Label 100%=XXXX % % % % Series 2 Series 3 Chart Title Chart Title Label Label % % Label Label % % Label Label % % 100%=XXXX Label Label 100%=XXXX % % Module und Variations_E 200
  201. 201. Plus/minus ... ...• … • …• … • … Module und Variations_E 201
  202. 202. Plus/minus ... ...• … • … + – Module und Variations_E 202
  203. 203. Plus/minus • … • … Module und Variations_E 203
  204. 204. Plus/minus Module und Variations_E 204
  205. 205. Plus/minus • … … • … Module und Variations_E 205
  206. 206. Portfolio + – – + Module und Variations_E 206
  207. 207. Portfolio ++ + – – + ++ Module und Variations_E 207
  208. 208. Pressure Module und Variations_E 208
  209. 209. Pressure Module und Variations_E 209
  210. 210. Pressure Module und Variations_E 210
  211. 211. Prioritization Prioritization Module und Variations_E 211
  212. 212. Process … … … … … … Module und Variations_E 212
  213. 213. Process1 2 3 4 … … … …1 2 3 4 5 … … … … … Module und Variations_E 213
  214. 214. Process – decrease 1 … 2• … … 3 • … … 4 • … … 5 • … … • … Module und Variations_E 214
  215. 215. Project Phase I Phase II Phase III• … • … • … Module und Variations_E 215
  216. 216. Project Phase I Phase II1 2 3 … … …• … • … • …4 …• … … weeks … weeks Module und Variations_E 216
  217. 217. Project procedure Phases Project features Time required 1 2 ... ... Phase I • … • … … weeks ... 3 ... Phase II • … … weeks ... 4 ... Phase III … • … weeks ... Module und Variations_E 217
  218. 218. Puzzle Module und Variations_E 218
  219. 219. Resistance ... ... Module und Variations_E 219
  220. 220. Restructuring Restructuring does not mean ... But ... Improvement of liquidity Structural Reduction in change personnel Cost reduction Positioning on Cost reduction the market Reduction in personnel Improvement of liquidity Structural change Positioning on the market Module und Variations_E 220
  221. 221. Rethink Module und Variations_E 221
  222. 222. Separation• …• …• … Module und Variations_E 222
  223. 223. Separation ... • … ... ... Module und Variations_E 223
  224. 224. Separation … • … ... ... • … • … Module und Variations_E 224
  225. 225. Spinning off parts of a company Module und Variations_E 225
  226. 226. Storyboard … …• … • … … …• … • … Module und Variations_E 226
  227. 227. Storyboard … … …• … • … • … … … …• … • … • … Module und Variations_E 227
  228. 228. Strengths/weaknesses Tomorrow Today • … • … • … Strengths Strengths • … • … • ... • ... • … • … • … • … WeaknessesWeaknesses • … • ... • … Module und Variations_E 228
  229. 229. Table Module und Variations_E 229
  230. 230. Table Module und Variations_E 230
  231. 231. Table Module und Variations_E 231
  232. 232. Table … … … … … Module und Variations_E 232
  233. 233. Table … … … … … Module und Variations_E 233
  234. 234. Table Module und Variations_E 234
  235. 235. Target (1 factor) • … Module und Variations_E 235
  236. 236. Target (2 factors)… • …… • … Module und Variations_E 236
  237. 237. Target (3 factors)… • …… • …… • … Module und Variations_E 237
  238. 238. Team organization ... Client RittenHouse • N. N. • N. N. • N. N. • N. N. ... Client RittenHouse • N. N. • N. N. • N. N. • N. N. ... ... ... ...• ... • ... • ... • ... Module und Variations_E 238
  239. 239. Text blocks (2) ... ...• … • … Module und Variations_E 239
  240. 240. Text blocks (3) ... ... ...• … • … • … Module und Variations_E 240
  241. 241. Text blocks (4) ... ... ... ...• … • … • … • … Module und Variations_E 241
  242. 242. Text blocks (5) ... ... ... ... ...• … • … • … • … • … Module und Variations_E 242
  243. 243. Text blocks (2)... • ...... • ... Module und Variations_E 243
  244. 244. Text blocks (3)... • ...... • ...... • ... Module und Variations_E 244
  245. 245. Text blocks (4)... • ...... • ...... • ...... • ... Module und Variations_E 245
  246. 246. Text blocks (5)... • ...... • ...... • ...... • ...... • ... Module und Variations_E 246
  247. 247. Text blocks (3 + 3) ... ... ... • … • … • …… • … • … • …… • … • … • …… Module und Variations_E 247
  248. 248. Text blocks (3 + 4) ... ... ... ... • … • … • … • …… • … • … • … • …… • … • … • … • …… Module und Variations_E 248
  249. 249. Text in box Box title Box title Level 1 text Level 1 text • Level 2 text • Level 2 text - Level 3 text - Level 3 text Box title Level 1 text • Level 2 text - Level 3 text Module und Variations_E 249
  250. 250. Text in box Box title Box title Box title Level 1 text Level 1 text Level 1 text • Level 2 text • Level 2 text • Level 2 text - Level 3 text - Level 3 text - Level 3 text Box title Level 1 text • Level 2 text - Level 3 text Module und Variations_E 250
  251. 251. Text in boxPhase Name (Title Case) Box title Box title Box title Level 1 text Level 1 text Level 1 text Phase I • Level 2 text • Level 2 text • Level 2 text - Level 3 text - Level 3 text - Level 3 textPhase Name Box title Phase II Level 1 text • Level 2 text - Level 3 text Module und Variations_E 251
  252. 252. Timetable Month ...Issues Wk ... ... ... ... ... ... ... ... ... ... ... ... ... ... ...• … Module und Variations_E 252
  253. 253. Value-added chain Company Supplier Customer Development Production Sales Distribution Module und Variations_E 253
  254. 254. Vision Vision Module und Variations_E 254
  255. 255. Waste of resources – problem Problem 1 Problem 2 Problem 3 Problem 4 Module und Variations_E 255
  256. 256. Waste of resources – solution Solution to Solution to problem 1 problem 2 Solution to Solution to problem 3 problem 4 Module und Variations_E 256
  257. 257. Module und Variations_E 257
  258. 258. Module und Variations_E 258
  259. 259. + Module und Variations_E 259
  260. 260. Module und Variations_E 260
  261. 261. SWOT优势 劣势机会 威胁 Module und Variations_E 261
  262. 262. Module und Variations_E 262
  263. 263. • Module und Variations_E 263
  264. 264.   …… …… …… …… Module und Variations_E 264
  265. 265. Module und Variations_E 265
  266. 266. Module und Variations_E 266
  267. 267. Module und Variations_E 267
  268. 268. Module und Variations_E 268
  269. 269. Module und Variations_E 269
  270. 270. Module und Variations_E 270
  271. 271. Module und Variations_E 271
  272. 272. 两种方式的比较 Module und Variations_E 272
  273. 273. Module und Variations_E 273
  274. 274. Module und Variations_E 274
  275. 275. Module und Variations_E 275
  276. 276. 远卓管理顾问的咨询工具和咨询程序 …… …… Module und Variations_E 276
  277. 277. Module und Variations_E 277
  278. 278. Unit of measure 2X2 CUBED Text Text Text Text xt Te Text Text t T ex Text Text * Footnote Roland Berger Strategy ConsultantsSource: Source Module und Variations_E 278
  279. 279. 2X2 TOWER Roland Berger Strategy Consultants Module und Variations_E 279
  280. 280. Unit of measure 5PS MARKETING Product offering Product Package Place Price Positioning promotion * Footnote Roland Berger Strategy ConsultantsSource: Source Module und Variations_E 280
  281. 281. Unit of measure 7S Style Strategy Skills Shared values Staff Systems Structure * Footnote Roland Berger Strategy ConsultantsSource: Source Module und Variations_E 281
  282. 282. ARROW 3D * FootnoteSource: Source Module und Variations_E 282
  283. 283. Unit of measure CUBES1 3D * FootnoteSource: Source Module und Variations_E 283
  284. 284. Unit of measure CUBES2 3D * FootnoteSource: Source Module und Variations_E 284
  285. 285. Unit of measure CUBES3 3D * FootnoteSource: Source Module und Variations_E 285
  286. 286. Unit of measure FORCES AT WORK New entrant Industry Suppliers Buyers competitors Substitutes * Footnote Roland Berger Strategy ConsultantsSource: Source Module und Variations_E 286
  287. 287. Unit of measure JOINT Text Text Text Text Text Text Text Text Text Text * Footnote Roland Berger Strategy ConsultantsSource: Source Module und Variations_E 287
  288. 288. Unit of measure LEVEL SEPARATE 4 Text Text Text Text * Footnote Roland Berger Strategy ConsultantsSource: Source Module und Variations_E 288
  289. 289. Unit of measure LINEAR A 3D Text Text Text * Footnote Roland Berger Strategy ConsultantsSource: Source Module und Variations_E 289
  290. 290. Unit of measure LINEAR B 3D Text Text Text Text * Footnote Roland Berger Strategy ConsultantsSource: Source Module und Variations_E 290
  291. 291. Unit of measure LINEAR C 3D Text Text Text * Footnote Roland Berger Strategy ConsultantsSource: Source Module und Variations_E 291
  292. 292. Unit of measure LINEAR D 3D Text Text Text * Footnote Roland Berger Strategy ConsultantsSource: Source Module und Variations_E 292
  293. 293. Unit of measure LINEAR E 3D Text Text Text Text * Footnote Roland Berger Strategy ConsultantsSource: Source Module und Variations_E 293
  294. 294. Unit of measure LINEAR G 3D Text Text Text * Footnote Roland Berger Strategy ConsultantsSource: Source Module und Variations_E 294
  295. 295. Unit of measure LINEAR I 3D Text Text * Footnote Roland Berger Strategy ConsultantsSource: Source Module und Variations_E 295
  296. 296. Unit of measure LINEAR J 3D Text Text Text Text * Footnote Roland Berger Strategy ConsultantsSource: Source Module und Variations_E 296
  297. 297. Unit of measure LINEAR N 3D Text Text Text Text * Footnote Roland Berger Strategy ConsultantsSource: Source Module und Variations_E 297
  298. 298. Unit of measure LINEAR P 3D Text Text Text * Footnote Roland Berger Strategy ConsultantsSource: Source Module und Variations_E 298
  299. 299. LINEAR Q 3D Text Text Roland Berger Strategy Consultants Module und Variations_E 299
  300. 300. LINEAR Q 3D Text Text Roland Berger Strategy Consultants Module und Variations_E 300

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