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kajsa westman
hello@kajsawestman.se
portfolio
2007 -
2008

                                  |master degree project|
     Hot Stuff
     – Cordless Kitchen Appliances for Ind
                                              uction Stove Tops
    The Hot Stuff project was about inducti                              Induction stove top +mechanical soluti
                                              on stove tops and how                                            ons = cordless kitchen appliances
    it could be used as an energy source for
                                             small appliances in the
    kitchen. Imagine a cordless kitchen.

     Process
     I started my Masters Thesis project rese
                                              arching people’s
     relationship to small kitchen appliances.
                                                Most responders
     answered that the appliances were, due
                                              to the cord, hard to
    store, and that the need for sockets incr
                                              eased by the number of
    appliances. As a result, the kitchen was
                                              full of messy electrical
    cords and plugged-in appliances.
    This knowledge, together with the eme
                                             rging trend of installing
    electromagnetic induction stove tops
                                           in modern kitchens,
   inspired me to research into a potential
                                              use of the induction
   stove top for running small cordless elec
                                              trical kitchen
   appliances. The result was that with som
                                              e development of the
   stove top it could in theory be used as
                                            an energy source.


   The magnetic field in the induction stov
                                             e top could, apart
   from the use of generating heat in a ferr
                                            omagnetic material,
  also be made able to rotate magnets. Bas
                                             ed on this theory, I
  have developed a conceptual range of
                                          cordless, ceramic kitchen
  appliances that are designed to co-fun
                                         ction with induction
  stove tops, potentially without any elec
                                           trical components
  within the product itself.
Heating                                                   Rotation
  Function                                                                                                          The magnetic field attract and repel mag
  By pushing down the top part of each                     When a magnetic material is induced                                                               nets, by con-
                                            product                                                with a mag-      trolling this movement, rotation cou
  down, the ferrous material (black met                    netic field heat is produced as a by-pro                                                        ld be created,
                                           al surface)                                              duct, that      like a magnetic mixer or the generator
 enters the electromagnetic field on the                   how induction stove tops work.                                                                    in your elec-
                                            induction                                                               trical toothbrush.
 stove top and the heating can begin.
 A mechanical sensor determinates whe                     Toaster – as the toast is pushed down
                                            n the heat-                                             by lowering     Juicer – the juicer starts to rotate as you
 ing is finished, and the top part is ejec                the handles, the ferrous material (that                                                               push an or-
                                           ted. This                                                reacts with     ange to the top piece.
 breaks the connection with the electrom                  the electromagnetic field) is lowered as
                                              agnetic                                                 well. When
field and the stove is turned off.                        the toasting is done a timer ejects first
                                                                                                    the top part    Hovering whisk – the whisk starts to
The same principle of pushing one par                     and then the bread, from the lower par                                                         rotate as it is
                                           t into the                                                t.             placed in a magnetic field.
other is applied to all products except
                                          the whisk,      Kettle – by pressing the handle on the
that will start to rotate as the hob is turn                                                        top part
                                              ed on.      downwards, the ferrous material in low
                                                                                                    ered trough
                                                          the bottom part into the electromagn
                                                                                                 etic field (the
                                                          hob) and the heating is started. A mec
                                                                                                   hanical sensor
                                                          ejects the top part when heating is fini
                                                                                                   shed.
Hot Stuff!

-cordless kitchen appliances you run
                                       on your induc-
tions stove top, without electrical com
                                        ponents in the
products itself.
2009                                                             2006


                                                  |internship|                                                     |internship|
       frog design                                                      Volkswagen design
       Recently I worked in the                                      During the Spring of 2006
                                creative team of Frog                                            I worked at the product de
       design in Stuttgart, Germ                                     department in Volkswage                                sign
                                 any.                                                          n Design studio in Wolfsb
                                                                     Germany.                                            urg,
      “(Kajsa) was responsible for                                  The projects I worked on
                                     tasks throughout the                                      was generally lifestyle,
      whole process (of the creati                                  accessories, product deve
                                    ve team) including                                        lopment and conceptual
      research, concept creation                                    sketching.
                                 , color- material-
      and trend research, 3D mo
                                   deling, technical
     conceptions, renderings an                                     For references please cont
                                  d the creation of                                               act mr. Kohlhase at
     presentation material.                                         Jens.kohlhase@volkswage
                                                                                           n.de
     //
    ...contribute to multidiscip
                                  linary projects together
    with our UX and technolo
                                gy teams.
    //
   Her analytical and graphica
                                  l skills. Kajsa was
   quickly capable of getting
                               to the heart of complex
   tasks posed by our clients.
  On the personal side she
                              was recognized as
  courteous, friendly and op
                               en-minded and was able
  to thrive in the internation
                               al environment at frog
  design.”

  For references please cont
  Ralph.Bremenkamp@fro
                             act hr. Bremenkamp
                        gdesign.com
2006


                                                |workshop|
       IKEA
       During the fall of 2006 a selected gro
                                              up of students
       at LUID got the opportunity to work
                                               with IKEA on a
       furniture project.

    The theme from IKEA was to design
                                           ”Swedish” fur-
    niture. My process started with finding
                                             pictures that
    represented the cultural heritage. My
                                           idea was to make
    a side table/stool that would be slim eno
                                              ugh to fit into
    a hallway, yet wide enough to fit two
                                           people. I also
   wanted a piece of furniture that would
                                            look good not
   only as a single piece, but also would
                                          create an interest-
   ing connection between two or three
                                          pieces in a repeti-
   tion.
2006


                                |on-site NASA workshop|
       LRT -Lunar Rescue Transport
       The LRT is a low-tech, lig
                                  ht weight, rescue transpo
       for astronauts stranded on                            rt
                                   the lunar surface, in the
       scenario that they had to
                                 leave a motorized excursi
       vehicle.                                             on

     The scenario from NASA                                                                       back rests.
                                 was to design a system or
     vehicle that could bring tw                                                                  Due to less gravity, a set
                                  o astronauts home efficie
    with as little use of resource                            ntly                                of connections points to
                                   s (air, water, operational
    hours and weight) as possi                                                                    the hard shell space suit
                                 ble, but faster than walki                                                                                hinges, to mini-
    in a spacesuit.                                         ng                                    would be able to keeps
                                                                                                                                           mize space and
                                                                                                  the astronaut in place
                                                                                                                                           weight is a cru-
    The idea behind the desig                                                                     rather then a seat.
                                n was to make a foldable                                                                       suit lock   cial part of space
    vehicle that would use th
                              e space suit as it’s stability                                                                               design.
   The hard-shell space suits                               .
                                could be used as both sea
   and support for the astro                                 t
                             nauts, therefore the minim
   seating and support in th                                  al
                             e vehicle itself.
  As main concern was to mi
                                 nimize weight and to foc
  on the one target: to facilit                               us
                                ate a simple recovery trans
  port of two astronauts str                                   -
                             anded on the lunar surface.
  A project at, and for NASA
                                , Johnson Space Centre,
  Houston, Texas. Fall 2006
                              .                                                                pedals for moon boots

                                                                     a fender was necessary to minimize the
                                                                     space suits exposition to moon dust                                           sealed up
                                                                     -quickly causing wear and tear, some-                                         hydraulics
                                                                     thing that could have fatal results.

                                                                                                tweel wheels
2005

                                               |workshop|
                                              |exhibition|
       Loop -sanitary ware
    This range of sanitary ware is a study
                                           of form.
    A cooperation between KMUTT design
                                               school
   in Bangkok, Lund University and the
                                           Swedish
   Trade Federation. As a result of this pro
                                             ject I later
   freelanced with layout for an exhibition
                                              and a book
   for the Swedish Trade Federation, in 200
                                              5 and
   2006.
exhibition, travelling | Swedish Embas
                                        sies | 2006
   exhibition | Thai Embassy, Stockholm
                                             | 2006
                      exhibition | Boverket | 2006
2005
                                      |honorary mention|
                                              |workshop|
                                             |exhibition|
       Cup by Cup -easy dosage kettle
     When filling a electric water kettle to
                                              heat a cup of
     water, we usually heat more than we nee
                                                d.
     The behavior seems to be that Every
                                             time we boil
     more than we use, the amount of energy
                                                   wasted
    each time is relatively little, but when
                                              everyone acts
    in this way?
    -We seem to need some help with our
                                              quantity
    estimation.

    My concept is based on the idea of incl
                                               uding a
   measuring cup in the kettle, to make
                                            it easier to
   measure small amounts of water for tea,
                                                 coffee,
   soup etc. This way it’s easier to use less
                                               electricity
   for this daily behavior and as a bonus mak
                                                    e the
   user more aware of the quantity needed
                                              .
   This entry won an honorary mention
                                       in the 2006
   ”Saving the planet in style” award.
For free hand filling, press release button.
                                               > an active action is needed to fill the
                                               kettle with more than a cup.                     award, honorary mention | ”saving the
                                                                                                                                      planet in style” | 2006
                                                                                                         exhibition | LUID annual design exhibit
                                                                                                                                                  ion | 2006
                                                                                                                exhibition | Stockholm furniture fair
                                                                                                                                                       | 2006


        insert =




       When insert is full, 3,5 dl is measured.
       > a cup of water is the inactive choice of
       volume.




    The insert is emptied when
    you place the kettle on the
    docking station or when you
    press release button.
                                                                       open


to pour, press
release button.
                                                                               press start to
                                                                               heat water
2005 >
2006

                                                   |freelance|
     Jewelry box
    The idea behind these silver pieces was
                                            to design easy
    -to-produce products, with minimal mat
                                               erial use.
    To do this my strategy was to play wit
                                           h shadows and
    hollowness.

    The spin-off was that I had to learn the
                                             skill of silver-
    smithing, end up with a whole box fille
                                            d with jewelry
    (some of them here to the right).
    -and sold about a hundred pieces.
such stuff as dreams are ma
                                                de of




super nice shadow!
2003


                                        |award winner|
       Wallpaper - creative room
   The challenge was to design a creative
                                          room for
   entrepreneurial village IDEON. Our
                                         idea was to
   integrate the IDEON logotype into a
                                          pattern for a
   wallpaper.
   This award winning entry was designed
                                           as a 3-day
   workshop together with Kajsa Bobjer
                                         and Sofie
   Collin in 2003.




                    IDEON Logotype
2008


                                    |honorary mention|
       Siamese Chicks brooch
     Sweet chicks on thin black acrylic sha
                                            ring one heart.
     They mean nothing but display Love,
                                            Life and
    Companionship, all in the eyes of the
                                            beholder.
    The brief from the producer Ponoko was
                                                 to create a
    stunning piece of jewelry that used the
                                             ir laser cutting
    process. My ambition was to design a
                                           piece that made
    people smile. Quick and dirty design
                                          work.
   .
   And the respond from the jury was;
   “Humorous concept that provides som
                                            e light relief to
   the world”.
   “Siamese Chicks Brooch made me gigg
                                            le”.
   The concept won an honorary mention
                                        in
   “The Ponoko Jewelry Design Challenge
                                       ”
2005
                                                            fold and cut plan


                                   |competition entry|
       Band-aid - Salvequick packaging
    The challenge was to design a band-aid
                                            for active
    youth.
    We wanted the package to be easy to
                                         open on-the-go
    and that held the band-aid in place.
    We decided to go with a pocket sized
                                         package that
   had the same dimensions as credit card
                                          . That could be
   opened and shut with one hand.
   This entry was designed as a 3-days wor
                                           kshop
   together with Emilie Hallgard for the
                                         Paper Province
   Packaging Award in 2005.




                  damn
2009


                                                    |freelance|
       CD cover - graphical illustration of music
       Two men that live and breath through
                                             their guitars.
       -This is the backbone of the 4-man ban
                                              d Woodnote.
    For the Woodnote’s release I made cov
                                                er illustrations
    for their CD.
    To do this I asked them to send me pict
                                                 ures; anything
    and everything that meant something
                                               for them.
    I received a mix of colors, laughing frie
                                                nds, feet in
    water, backstage snapshots and light phe
                                                  nomenons.
   From that material I sampled motives
                                              in relation to
   the meaning of the band name (likene
                                              ss to the call of
   a bird) and turned the illustration into
                                               a forest-like
   scene, with little animals in the details
                                             .
2004-2009




    Print Work
    In several projects there has been a nee
                                               d to hand
    over printed material as well as digital
                                             . These are a
    colletion of the books, booklets and inv
                                                itations I’ve
   done. Other than these I’ve also made
                                              material for
   canvas print, posters, tags and informa
                                              tionsboards.
   From several square meters to a stampsiz
                                                 e print, and
   from a single fold to hundreds of pages.
C ur ri cu lu m V it ae
  Education:
                                                                                        Example of Courses:
  01-08 Master degree of Industrial Des
                                        ign at Lund University, Sweden                  Cognitive Ergonomics
  98-01 Farsta Gymnasium, Upper Sec
                                      ondary Technical School
                                                                                        Design Management and Future Foreca
                                                                                                                                  sting
   Awards:                                                                              Electronics: Possibilities and Limitation
   -08   honorary mention, Ponoko Jewelry Des                                          Entrepreneurship and Business Develop
                                                ign Challenge                                                                     ment
  -06    honorary mention, Saving the planet
                                              in style                                 Ergonomics
  -05    1st prize, IMEGO Design Award
  -04    3rd prize, Paper Province Packaging Aw                                        Materials and Production Technology
                                                ard                                    Mechanics
  -03    1st prize, IDEON ”Creative room”
        1st prize, ÖG’s night club renovation                                          Product Semiotics
                                              ,
                                                                                       Universal Design
 Work experience:
 -09   frog design, Stuttgart
                                               - industrial design intern               Design related
 -09   Vattenhallen, Science Center Lund
                                               - graphics, layout, print                -08
 -08   Zenit Design Group, Malmö                                                               London design festival, exhibitor, Lon
                                               - industrial designer, project basis                                                    don
-06    Volkswagen Design                                                                -07/08 Degree show, co-organizer, Lun
                                              - product design intern                                                           d
-05/06 Swedish Federation of Trade                                                      -07    Creative waves, selected participant, ICO
                                              - book and print layout                                                                      GRADA online.
-05    NELO Furniture Company                                                          -06     NASA project, participant, Houston
                                              - packaging designer
-04    Wester+Elsner Architects                                                                IKEA workshop, selected participant,
                                              - assistant/office manager                                                               Lund
                                                                                               Kulturhuset “plan B”, exhibitor, Stockh
                                                                                                                                         olm
                                                                                       -05    Bathroom project, participant, Bangko
                                                                                                                                       k
computer skills:                                                                              LUID annual, exhibitor, Lund
Adobe suit, Alias Studio Tools, Rhino,                                                -02/07 Stockholm furniture fair, exhibit
                                       hypershot etc.                                                                           or, Stockholm
                                                                                      -02/03 LUID annual, exhibitor, Lund
Miscellaneous:                                                                        -02     Krapperup Konsthall, exhibitor, Högan
                                                                                                                                        äs
Driving licence
Padi OWD
Silver smithing
Me on
Me on Research;                                                Me on Problem solving;                                      Contact:
This is fun - to find that grain of uni                        To figure things out and solve Intellectua                  hello@kajsawestman.se
                                          que information                                                 l or practical
that could become an IDEA and brin                             design problems could often give me                         cell +46-73-7071627 (GMT +1)
                                         g that IDEA into                                                 a genuinely
a RESULT. All this thinking, discussing,                       happy feeling.                                              home +46-8-6591556 (GMT +1)
                                            testing and the
endless possibilities at this point is won                     Discussing, discovering, exploring and
                                           derful.                                                          building a
                                                              strong case are things that I love and find
                                                                                                            important.
 Me on Sketching;                                             I don’t want to make things prettier or
                                                                                                      cooler looking,
 Sketching is for me not only aesthet                         if we as designers don’t make produc
                                      ics; it’s a way to                                                 ts, services,
 explain and develop my ideas, not just                       systems etc. BETTER, then why do it?
                                        for others, but
to test the out for myself as well.
As I work rather quickly both with                            Me on Me
                                       pen and paper
and directly in a 2D digital form, this                       Born and raised Stockholm, Sweden,
                                          is one of my                                                1982.
strengths.

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Portfolio

  • 2. 2007 - 2008 |master degree project| Hot Stuff – Cordless Kitchen Appliances for Ind uction Stove Tops The Hot Stuff project was about inducti Induction stove top +mechanical soluti on stove tops and how ons = cordless kitchen appliances it could be used as an energy source for small appliances in the kitchen. Imagine a cordless kitchen. Process I started my Masters Thesis project rese arching people’s relationship to small kitchen appliances. Most responders answered that the appliances were, due to the cord, hard to store, and that the need for sockets incr eased by the number of appliances. As a result, the kitchen was full of messy electrical cords and plugged-in appliances. This knowledge, together with the eme rging trend of installing electromagnetic induction stove tops in modern kitchens, inspired me to research into a potential use of the induction stove top for running small cordless elec trical kitchen appliances. The result was that with som e development of the stove top it could in theory be used as an energy source. The magnetic field in the induction stov e top could, apart from the use of generating heat in a ferr omagnetic material, also be made able to rotate magnets. Bas ed on this theory, I have developed a conceptual range of cordless, ceramic kitchen appliances that are designed to co-fun ction with induction stove tops, potentially without any elec trical components within the product itself.
  • 3.
  • 4. Heating Rotation Function The magnetic field attract and repel mag By pushing down the top part of each When a magnetic material is induced nets, by con- product with a mag- trolling this movement, rotation cou down, the ferrous material (black met netic field heat is produced as a by-pro ld be created, al surface) duct, that like a magnetic mixer or the generator enters the electromagnetic field on the how induction stove tops work. in your elec- induction trical toothbrush. stove top and the heating can begin. A mechanical sensor determinates whe Toaster – as the toast is pushed down n the heat- by lowering Juicer – the juicer starts to rotate as you ing is finished, and the top part is ejec the handles, the ferrous material (that push an or- ted. This reacts with ange to the top piece. breaks the connection with the electrom the electromagnetic field) is lowered as agnetic well. When field and the stove is turned off. the toasting is done a timer ejects first the top part Hovering whisk – the whisk starts to The same principle of pushing one par and then the bread, from the lower par rotate as it is t into the t. placed in a magnetic field. other is applied to all products except the whisk, Kettle – by pressing the handle on the that will start to rotate as the hob is turn top part ed on. downwards, the ferrous material in low ered trough the bottom part into the electromagn etic field (the hob) and the heating is started. A mec hanical sensor ejects the top part when heating is fini shed.
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  • 6. Hot Stuff! -cordless kitchen appliances you run on your induc- tions stove top, without electrical com ponents in the products itself.
  • 7. 2009 2006 |internship| |internship| frog design Volkswagen design Recently I worked in the During the Spring of 2006 creative team of Frog I worked at the product de design in Stuttgart, Germ department in Volkswage sign any. n Design studio in Wolfsb Germany. urg, “(Kajsa) was responsible for The projects I worked on tasks throughout the was generally lifestyle, whole process (of the creati accessories, product deve ve team) including lopment and conceptual research, concept creation sketching. , color- material- and trend research, 3D mo deling, technical conceptions, renderings an For references please cont d the creation of act mr. Kohlhase at presentation material. Jens.kohlhase@volkswage n.de // ...contribute to multidiscip linary projects together with our UX and technolo gy teams. // Her analytical and graphica l skills. Kajsa was quickly capable of getting to the heart of complex tasks posed by our clients. On the personal side she was recognized as courteous, friendly and op en-minded and was able to thrive in the internation al environment at frog design.” For references please cont Ralph.Bremenkamp@fro act hr. Bremenkamp gdesign.com
  • 8. 2006 |workshop| IKEA During the fall of 2006 a selected gro up of students at LUID got the opportunity to work with IKEA on a furniture project. The theme from IKEA was to design ”Swedish” fur- niture. My process started with finding pictures that represented the cultural heritage. My idea was to make a side table/stool that would be slim eno ugh to fit into a hallway, yet wide enough to fit two people. I also wanted a piece of furniture that would look good not only as a single piece, but also would create an interest- ing connection between two or three pieces in a repeti- tion.
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  • 11. 2006 |on-site NASA workshop| LRT -Lunar Rescue Transport The LRT is a low-tech, lig ht weight, rescue transpo for astronauts stranded on rt the lunar surface, in the scenario that they had to leave a motorized excursi vehicle. on The scenario from NASA back rests. was to design a system or vehicle that could bring tw Due to less gravity, a set o astronauts home efficie with as little use of resource ntly of connections points to s (air, water, operational hours and weight) as possi the hard shell space suit ble, but faster than walki hinges, to mini- in a spacesuit. ng would be able to keeps mize space and the astronaut in place weight is a cru- The idea behind the desig rather then a seat. n was to make a foldable suit lock cial part of space vehicle that would use th e space suit as it’s stability design. The hard-shell space suits . could be used as both sea and support for the astro t nauts, therefore the minim seating and support in th al e vehicle itself. As main concern was to mi nimize weight and to foc on the one target: to facilit us ate a simple recovery trans port of two astronauts str - anded on the lunar surface. A project at, and for NASA , Johnson Space Centre, Houston, Texas. Fall 2006 . pedals for moon boots a fender was necessary to minimize the space suits exposition to moon dust sealed up -quickly causing wear and tear, some- hydraulics thing that could have fatal results. tweel wheels
  • 12. 2005 |workshop| |exhibition| Loop -sanitary ware This range of sanitary ware is a study of form. A cooperation between KMUTT design school in Bangkok, Lund University and the Swedish Trade Federation. As a result of this pro ject I later freelanced with layout for an exhibition and a book for the Swedish Trade Federation, in 200 5 and 2006.
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  • 14. exhibition, travelling | Swedish Embas sies | 2006 exhibition | Thai Embassy, Stockholm | 2006 exhibition | Boverket | 2006
  • 15. 2005 |honorary mention| |workshop| |exhibition| Cup by Cup -easy dosage kettle When filling a electric water kettle to heat a cup of water, we usually heat more than we nee d. The behavior seems to be that Every time we boil more than we use, the amount of energy wasted each time is relatively little, but when everyone acts in this way? -We seem to need some help with our quantity estimation. My concept is based on the idea of incl uding a measuring cup in the kettle, to make it easier to measure small amounts of water for tea, coffee, soup etc. This way it’s easier to use less electricity for this daily behavior and as a bonus mak e the user more aware of the quantity needed . This entry won an honorary mention in the 2006 ”Saving the planet in style” award.
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  • 17. For free hand filling, press release button. > an active action is needed to fill the kettle with more than a cup. award, honorary mention | ”saving the planet in style” | 2006 exhibition | LUID annual design exhibit ion | 2006 exhibition | Stockholm furniture fair | 2006 insert = When insert is full, 3,5 dl is measured. > a cup of water is the inactive choice of volume. The insert is emptied when you place the kettle on the docking station or when you press release button. open to pour, press release button. press start to heat water
  • 18. 2005 > 2006 |freelance| Jewelry box The idea behind these silver pieces was to design easy -to-produce products, with minimal mat erial use. To do this my strategy was to play wit h shadows and hollowness. The spin-off was that I had to learn the skill of silver- smithing, end up with a whole box fille d with jewelry (some of them here to the right). -and sold about a hundred pieces.
  • 19. such stuff as dreams are ma de of super nice shadow!
  • 20. 2003 |award winner| Wallpaper - creative room The challenge was to design a creative room for entrepreneurial village IDEON. Our idea was to integrate the IDEON logotype into a pattern for a wallpaper. This award winning entry was designed as a 3-day workshop together with Kajsa Bobjer and Sofie Collin in 2003. IDEON Logotype
  • 21. 2008 |honorary mention| Siamese Chicks brooch Sweet chicks on thin black acrylic sha ring one heart. They mean nothing but display Love, Life and Companionship, all in the eyes of the beholder. The brief from the producer Ponoko was to create a stunning piece of jewelry that used the ir laser cutting process. My ambition was to design a piece that made people smile. Quick and dirty design work. . And the respond from the jury was; “Humorous concept that provides som e light relief to the world”. “Siamese Chicks Brooch made me gigg le”. The concept won an honorary mention in “The Ponoko Jewelry Design Challenge ”
  • 22. 2005 fold and cut plan |competition entry| Band-aid - Salvequick packaging The challenge was to design a band-aid for active youth. We wanted the package to be easy to open on-the-go and that held the band-aid in place. We decided to go with a pocket sized package that had the same dimensions as credit card . That could be opened and shut with one hand. This entry was designed as a 3-days wor kshop together with Emilie Hallgard for the Paper Province Packaging Award in 2005. damn
  • 23. 2009 |freelance| CD cover - graphical illustration of music Two men that live and breath through their guitars. -This is the backbone of the 4-man ban d Woodnote. For the Woodnote’s release I made cov er illustrations for their CD. To do this I asked them to send me pict ures; anything and everything that meant something for them. I received a mix of colors, laughing frie nds, feet in water, backstage snapshots and light phe nomenons. From that material I sampled motives in relation to the meaning of the band name (likene ss to the call of a bird) and turned the illustration into a forest-like scene, with little animals in the details .
  • 24. 2004-2009 Print Work In several projects there has been a nee d to hand over printed material as well as digital . These are a colletion of the books, booklets and inv itations I’ve done. Other than these I’ve also made material for canvas print, posters, tags and informa tionsboards. From several square meters to a stampsiz e print, and from a single fold to hundreds of pages.
  • 25. C ur ri cu lu m V it ae Education: Example of Courses: 01-08 Master degree of Industrial Des ign at Lund University, Sweden Cognitive Ergonomics 98-01 Farsta Gymnasium, Upper Sec ondary Technical School Design Management and Future Foreca sting Awards: Electronics: Possibilities and Limitation -08 honorary mention, Ponoko Jewelry Des Entrepreneurship and Business Develop ign Challenge ment -06 honorary mention, Saving the planet in style Ergonomics -05 1st prize, IMEGO Design Award -04 3rd prize, Paper Province Packaging Aw Materials and Production Technology ard Mechanics -03 1st prize, IDEON ”Creative room” 1st prize, ÖG’s night club renovation Product Semiotics , Universal Design Work experience: -09 frog design, Stuttgart - industrial design intern Design related -09 Vattenhallen, Science Center Lund - graphics, layout, print -08 -08 Zenit Design Group, Malmö London design festival, exhibitor, Lon - industrial designer, project basis don -06 Volkswagen Design -07/08 Degree show, co-organizer, Lun - product design intern d -05/06 Swedish Federation of Trade -07 Creative waves, selected participant, ICO - book and print layout GRADA online. -05 NELO Furniture Company -06 NASA project, participant, Houston - packaging designer -04 Wester+Elsner Architects IKEA workshop, selected participant, - assistant/office manager Lund Kulturhuset “plan B”, exhibitor, Stockh olm -05 Bathroom project, participant, Bangko k computer skills: LUID annual, exhibitor, Lund Adobe suit, Alias Studio Tools, Rhino, -02/07 Stockholm furniture fair, exhibit hypershot etc. or, Stockholm -02/03 LUID annual, exhibitor, Lund Miscellaneous: -02 Krapperup Konsthall, exhibitor, Högan äs Driving licence Padi OWD Silver smithing
  • 26. Me on Me on Research; Me on Problem solving; Contact: This is fun - to find that grain of uni To figure things out and solve Intellectua hello@kajsawestman.se que information l or practical that could become an IDEA and brin design problems could often give me cell +46-73-7071627 (GMT +1) g that IDEA into a genuinely a RESULT. All this thinking, discussing, happy feeling. home +46-8-6591556 (GMT +1) testing and the endless possibilities at this point is won Discussing, discovering, exploring and derful. building a strong case are things that I love and find important. Me on Sketching; I don’t want to make things prettier or cooler looking, Sketching is for me not only aesthet if we as designers don’t make produc ics; it’s a way to ts, services, explain and develop my ideas, not just systems etc. BETTER, then why do it? for others, but to test the out for myself as well. As I work rather quickly both with Me on Me pen and paper and directly in a 2D digital form, this Born and raised Stockholm, Sweden, is one of my 1982. strengths.