In an effort to assist in the development of local civic capacity to create economic activity, the Kentucky Department of Tourism, through a grant from the Appalachian Regional Commission (ARC) commissioned the development of a Comprehensive Adventure Tourism Plan for Eastern Kentucky.
The purpose of the plan is to evaluate distressed counties in eastern Kentucky in order to develop local civic capacity to plan for and maximize the regional impact of the emerging adventure tourism industry.
The outcome of the plan is to identify and document the existing resources, assets and opportunities available for adventure activities and establish a strategy for developing a more substantial adventure tourism market. In addition, the planning process will help to develop organizational resources to support ongoing coordination and implementation to expand on the opportunities. Finally, this plan will quantify the physical, economic, financial and liability issues to support effective decision-making for future investment and priority action plan development.