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How to Make Your Website Visible Online


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My Technopreneurship Conference PPT Slide (April 13-15, 2012)

Published in: Technology, Business
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How to Make Your Website Visible Online

  1. 1. How to Make your Website Visible Online What is SEO and why you Need it
  2. 2. The Team• 2 Years in the SEO and Internet Marketing Industry – Sean Si • SEO Hacker Managing Director and Internet Marketing Specialist – Kevin Si • Lead Web designer and front-end developer – Richmond Ibasco • Lead Web developer and back-end programmer – Angelyn Co • HR Manager – Robert Cipriano • Linkbuilding Specialist (Guest Posting Specialist) – Vince Salud • Linkbuilder (Guest Posting Specialist) – Austin Takahashi • Blog Manager• For more Credentials, check out our blog
  3. 3. CLIENTS
  4. 4. On to the Topic
  5. 5. How to Make your Website Visible Online Three things: What is SEO? What does SEO have to do with my Website? Where do I start?
  6. 6. What is SEO?
  7. 7. What is SEO?SEO is: Search engine optimization Optimizing your website for search Making sure your website is visible A part of internet Marketing
  8. 8. What is SEO?How BIG is SEO?: Search is still the biggest game in town It is the recent most sought after work in the internet Each and every website needs internet visibility
  9. 9. What is SEO?2 major SEO Factors: On-page optimization Off-page optimization
  10. 10. What is SEO?On-page optimization: Keyword research Keyword density Image Alt text Outbound links optimization Meta tags optimization Slugs optimization Code SEO friendliness
  11. 11. What is SEO?Off-page optimization: Linking site authority Linking site page rank Anchor text Dofollow links
  12. 12. What does SEO have to do with my Website?
  13. 13. What does SEO have to do with my Website? What is your Website: All Websites sell something All Websites have customers Roughly 1 out of 3 people use the internet
  14. 14. What does SEO have to do with my Website? Questions to ask yourself: What is my kind of customer? Are my customers using the internet? Are there potential customers using the internet?
  15. 15. Where do I start?
  16. 16. What does it take?Material things: •1,300 php •Laptop/Desktop •Internet connectivity •You
  17. 17. What does it take?Intangible requirements: •Niche •Creativity •Spunk
  18. 18. Where do I start?Start with Search Engines •How do search engines work? •What is behind the search engine? •What does SEO have to do with search engines?
  19. 19. Where do I start?3 Main Functions of Search Engines •Indexing •Retrieval •Ranking
  20. 20. SummaryOptimize your Website for SearchSEO is the best way to expose yourWebsite onlineStart Learning SEO Now!
  21. 21. Search EngineOptimization?
  22. 22. The Next Big Thing
  23. 23. If you Want to Learn SEO…My Blogs – Company Blog – SEO School – God and You
  24. 24. My e-mail and Facebook account You often can reach me here faster than texting me.