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What Meta Robots Tags Are for (Public)

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What Meta Robots Tags Are for (Public)

  1. 1. What Meta Robots Tags are for?
  2. 2. META ROBOTS tag
  3. 3. It is a tag that tells search engines what to follow and what not to follow. META ROBOTS tag
  4. 4. It is a tag that tells search engines what to follow and what not to follow. It is a piece of code in the <head> section of your webpage. META ROBOTS tag
  5. 5. It is a tag that tells search engines what to follow and what not to follow. It is a piece of code in the <head> section of your webpage. It’s a simple code that gives you the power to decide what pages you want to hide from search engine crawlers and what pages you want them to index and look at. META ROBOTS tag
  6. 6. Another function of the meta robots tag is that it tells search engine crawlers what links to follow and what links to stop with.
  7. 7. When you have a lot of links going out of your website you should know that you lose some Google juice.
  8. 8. When you have a lot of links going out of your website you should know that you lose some Google juice. And as a result, your PageRank would lower down.
  9. 9. So what you want to do is to keep that juice to yourself with some of the links - and you tell the search engine crawlers not to follow the links going out of your site because in doing so, they will also take some of your Google juice with them.
  10. 10. If you don’t have a meta robots tag though, don’t panic.
  11. 11. By default, the search engine crawlers WILL index your site and follow your links.
  12. 12. Let me make it clear that search engine crawlers following your links is not bad at all.
  13. 13. Let me make it clear that search engine crawlers following your links is not bad at all. Losing some of your juice won’t affect your site much in exchange for getting the attention of other websites you’re linking out to.
  14. 14. Basically the meta robots tag can be cracked down to four main functions for the search engine crawlers:
  15. 15. We’ll take you through those four main functions
  16. 16. We’ll take you through those four main functions
  17. 17. We’ll take you through those four main functions
  18. 18. We’ll take you through those four main functions
  19. 19. We’ll take you through those four main functions

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