Google Analytics Goals and Funnels (public)

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Google Analytics Goals and Funnels (public)

  1. 1. Google Analytics Goals and Funnels
  2. 2. Websites have goals.
  3. 3. It could be an online store or a subscription site, whatever it may be,
  4. 4. It could be an online store or a subscription site, whatever it may be, it’s important to have good goals in a website.
  5. 5. But knowing the progress in your goals is totally different.
  6. 6. Goals and funnels are the perfect tools to identify how your goals are performing and how you can improve your website’s strategy.
  7. 7. What’s your goal?
  8. 8. The most common goal that a person can think of would be selling something online. This is known as an e-commerce goal.
  9. 9. Other goals for example can be a Lead Generation goal.
  10. 10. Other goals for example can be a Lead Generation goal. This is when you want a user to enter their contact information so that they can be contacted about their product inquiry.
  11. 11. Information goal An is when you want a user to download your stuff or view your resource page.
  12. 12. Mailing List goal A is when you want a user to join a newsletter or an email feed.
  13. 13. In other words, you can have any type of goals in your website that you can track in Google Analytics.
  14. 14. Let’s start making goals!
  15. 15. The process of making goals is all lined up.
  16. 16. The process of making goals is all lined up.
  17. 17. The process of making goals is all lined up.
  18. 18. The process of making goals is all lined up.
  19. 19. The process of making goals is all lined up.

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