“A microbrewery or craft brewery is a brewery that produces
a limited amount of beer. Exact deﬁnitions vary, but the terms
are typically applied to breweries that are much smaller than
large-scale corporate breweries and are independently
owned. Such breweries are generally characterized by their
emphasis on flavor and brewing technique.”
“A food truck, mobile kitchen, mobile canteen, roach coach, or
catering truck is a mobile venue that transports and sells
food. Some, including ice cream trucks, sell frozen or
prepackaged food; others resemble restaurants on wheels.
Some may cater to speciﬁc meals, such as the breakfast
truck, lunch truck or lunch wagon, snack truck, kebab trailer
(UK), break truck or taco truck.”
BEGINNING OF THE FOOD TRUCK (WAGONS)
Charles Goodnight invented the Chuck Wagon in 1866. Goodnight and his
partner, Oliver Loving made a Trail Drive of 2,000 longhorns from the Fort
Belknap area in northern Texas, to Denver Colorado.
Goodnight purchased a U.S. Government Wagon and had it completely rebuilt
according to his speciﬁcations. The distinguishing feature of the wagon was the
sloping box on the rear with hinged lid that lowered to become a cook’s table.
The box was ﬁtted to the width of the Wagon and contained shelves and drawers
for holding food and utensils. “Chuck” was food to a cowboy. So the Wagon that
carried the food became the “Chuck Wagon“.
NIKOLAJ DE LOUSANOFF & CLAUDIO PEKRUN (THE BIG BALMY)
„Wir lieben gute Lebensmittel. Deshalb ist es uns wichtig,
dass wir vor allem regionale Partner für unsere Produkte im
Boot haben. Wir unterstützen am liebsten die kleinen
Good Eggs core mission is to grow and sustain local food systems worldwide by
connecting local farmers and foodmakers. Their online shop offers a wide variety
of local products with will be delivered to the doorstep in San Francisco, Los
Angeles, New Orleans and Brooklyn.
HAMPTON CREEK FOODS
Hampton Creek is a food company headquartered in Northern California that
focuses on ﬁnding new ways of utilizing plants to replace eggs in a variety of
different products and a mission to bring healthier and more affordable food to
CEO/Founder Josh Tetrick has reported that Hampton Creek Foods is working
with six undisclosed Fortune 500 companies.
Investors and innovators, including Bill Gates, Vinod Khosla,
and Peter Thiel, have provided investment capital and support
to make Hampton Creek’s vision a reality. Gates recognized
that “meeting the demand for food with animal products isn’t
sustainable.” He’s called Hampton Creek’s approach
“amazing” and identiﬁed them as one of three companies
shaping the future of food.
Rob Rhinehart‘s is the founder of a product named “Soylent,” an attempt to
replace food entirely with a liquid shake that has all the protein, fat,
carbohydrates and micronutrients a human body needs.
He claims to have lived exclusively on the stuff for a month. Since then he has
started eating real food again, but still gets 92 percent of his meals from Soylent.
200G, IN THE FORM OF OLIGOSACCHARIDE
50G, „ESSENTIAL AMINO ACID“
65G, IN THE FORM OF OLIVE OIL
Soylent closed $1.5M in seed funding from Lerer, Andreessen
Horowitz on October 2013. Rob Rhinehart and his team
already generated $1.5 million in pre-orders.
“The Future is already here – it is just not evenly distributed.“