This session is for UX experts, Product Managers, Designers and CXOs.
There’s never a second chance for a first impression. The goal of onboarding in mobile apps is to have users quickly understand the core features of an app or provide personal information during sign up.
Achieve this by clearly communicating the value of app features on the onboarding screens, or better yet, have users interact with a subset of features that makes them feel invested in your offering.
• Onboarding = Money
• Know your numbers
• Confirm your hypotheses with A/B tests
• Onboarding requires a multidisciplinary team
• Best time for onboarding design
• Rough idea - beginning of the project
• Finished flow - end of the project
At General Assembly, we are creating a global community of individuals empowered to pursue work they love, by offering full-time immersive programs, long-form courses, and classes and workshops on the most relevant skills of the 21st century – from web development and user experience design, to business fundamentals, to data science, to product management and digital marketing.
Established in early 2011 as an innovative community in New York City for entrepreneurs and startup companies, General Assembly is an educational institution that transforms thinkers into creators through education in technology, business and design at fourteen campuses across four continents.
Pivotal Labs provides expertise in three competencies equally crucial to delivering the best product: design, development and product management. Integrating these roles is a key part of our agile process. This cross-functional collaboration between designers, developers and product managers brings out the best features, design and product.
Movel (http://www.movel.co) is a new-generation development company dedicated to delivering uncompromising quality and innovation in enterprise mobility, mobile app development and user experience.
About the speaker
Levent is a mobile developer, hacker, speaker, community organizer and entrepreneur, fonder of www.movel.co, an enterprise mobile development company in VA. Levent is actively engaged in several communities on mobile and full-stack development across the Washington DC metro area and speaks at conferences, meetup groups, user communities, government and non-profit associations on topics concerning mobile strategy and enterprise execution.
* 7:00-7:30 - Networking
* 7:30-7:45 - Introductions
* 7:45-8:45 - Presentation
* 8:45-9:00 - Discussion
* 9:00-10:00 - Drinks across the street