Welcome Home
     Know that your happiness is my only
     goal. There are few things in life more
     important than you...
Your rights in this
                    Partnership
You have the right to:
   Expect prompt and caring service.
   All o...
The Leading Regional Real Estate Brand

                                  in the West
 Windermere at a glance
 From REAL T...
Windermere
            Shoreline


    Established       1977
    # of agents       48
    Total sales vol   $68,767,980
Our Extended Family
With more than 8,000 sales
associates, Windermere is the
largest independent real estate
network in th...
Windermere
                   Foundation
Helping Homeless Families
    Created in 1989
    Supports programs that help
 ...
Windermere
Community Service Day
Dedicated to the Community
    One day each year, since 1984
    All Windermere associa...
Moving Out of the Area
Windermere’s Relocation network connects me to
knowledgeable agents worldwide. And since so much of...
Professional Profile
                  Jane Agent
Experience
    18 years experience in Real Estate
    30 years living ...
My Support Team is
             Here for You

My support team helps me
provide top-notch customer
service to clients.
I’ll Maximize My
       Network for You

Drawing on the strength of the
personal and professional
network that I have buil...
Coordinating
               the Closing
How I Help You
        Sell Your Home
My responsibilities:
    Explain basic real estate principles
    Research your ho...
Finding Buyers for
              Your Home
Sources buyers use in their home search
Marketing
             Your Property
My customized marketing approach includes:
    Preparing your home for sale
    Max...
Put Your Home on
           Our Home Page
Attract Buyers on Windermere.com
   Our Photo Gallery
    feature lets buyers
 ...
I’ll Put Your Home on
            My Home Page
www.YourShorelineHome.com

    I can set your home as a featured
     prop...
Attracting Buyers with
      Online Advertising
I will use online advertising
opportunities to get your
property in front ...
Positioning Your Home
               on the Market
  Deciding to put your home on the market is a big
  decision. And it c...
Recognizing
     Key Market Factors
We do not control:
    Location
    Competition
    Market Conditions

We can contr...
The 80/20 Rule

There are two
major factors in
selling your home:
Pricing Your Property
 Determining price is the most critical step in preparing
 your home for sale, so you can get the hi...
Pricing Your Property
   Pricing strategy depends on market conditions
   Best exposure during the first 3 to 5 weeks
 ...
Increase Marketability
Showing Your Property
Strategies to target the most interested buyers:
    Real estate agent previ...
Buyers Go Beyond Search on
       Windermere.com
Our Website Attracts Buyers
       Windermere.com
                              Buyers enjoy features
                    ...
Windermere’s Exclusive
               Photo Gallery
Photo Gallery is a multi-
media presentation tool that
I can use to hi...
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Seller Presentation 050509

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Windermere Real Estate Seller' Presentation Pointpoint Slide Show

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Seller Presentation 050509

  1. 1. Welcome Home Know that your happiness is my only goal. There are few things in life more important than your home. I understand that a home is about making memories and a place where dreams come true. It’s about family, friends and experiences you cherish. A home is where life takes place. My part in this process is to help you easily, quickly and safely reach the next chapter of your life.
  2. 2. Your rights in this Partnership You have the right to:  Expect prompt and caring service.  All of the correct information, immediately.  Find exactly what you want quickly and easily.  Expect me to know everything about the home, the neighborhood and your dreams.  Expect me to guide you through every step of the process.  The ultimate real estate experience. I fully expect to honor your rights and because of that, our journey will be mutually rewarding.
  3. 3. The Leading Regional Real Estate Brand in the West Windermere at a glance From REAL Trends 500 Report  Established 1972  Number of offices 336*  Number of agents 8,273  Total sales volume $31,860,630,014 From the REAL Trends 500 Report “The Largest Regional Brands in the Country,” May 2007. *Franchise offices: 336 Total offices: 375
  4. 4. Windermere Shoreline  Established 1977  # of agents 48  Total sales vol $68,767,980
  5. 5. Our Extended Family With more than 8,000 sales associates, Windermere is the largest independent real estate network in the West. Windermere has one of the region’s biggest selection of qualified buyers and the most homes available for sale.
  6. 6. Windermere Foundation Helping Homeless Families  Created in 1989  Supports programs that help homeless and low-income families  Every time I complete a real estate transaction, I make a donation to the Foundation  My office supports (org name) through the Foundation
  7. 7. Windermere Community Service Day Dedicated to the Community  One day each year, since 1984  All Windermere associates take off a day give back to the communities in which we live and work  Hands-on assistance to organizations in our community  This year, my office spent the day cleaning up the park at Richmond Beach
  8. 8. Moving Out of the Area Windermere’s Relocation network connects me to knowledgeable agents worldwide. And since so much of real estate is based on relationships, I’m able to pull together resources that will facilitate your relocation. No matter where you need to move, I can place you in good hands.
  9. 9. Professional Profile Jane Agent Experience  18 years experience in Real Estate  30 years living & working in Shoreline Training  Sales and marketing Specialist  Hold several designations including SRES, IMS  Masters Degree in Applied Behavioral Psycholgy
  10. 10. My Support Team is Here for You My support team helps me provide top-notch customer service to clients.
  11. 11. I’ll Maximize My Network for You Drawing on the strength of the personal and professional network that I have built, I will easily find qualified buyers for your home.
  12. 12. Coordinating the Closing
  13. 13. How I Help You Sell Your Home My responsibilities:  Explain basic real estate principles  Research your home’s value  Market your property  Negotiate the purchase  Help close the transaction
  14. 14. Finding Buyers for Your Home Sources buyers use in their home search
  15. 15. Marketing Your Property My customized marketing approach includes:  Preparing your home for sale  Maximizing advertising and marketing opportunities both online and in print  Your property included on www.windermere.com and the Multiple Listing Service for maximum exposure to potential buyers
  16. 16. Put Your Home on Our Home Page Attract Buyers on Windermere.com  Our Photo Gallery feature lets buyers take a virtual tour  The myWindermere feature sends buyers an e-mail if your home is a match  Open House search lets buyers know when your house will be held open.
  17. 17. I’ll Put Your Home on My Home Page www.YourShorelineHome.com  I can set your home as a featured property on my home page.  Buyers using the www.YourShorelineHome.com feature will receive an e-mail if your home is a match  Additional tools that attract buyers such as our Photo Gallery feature, PropertyPoint™ map search.
  18. 18. Attracting Buyers with Online Advertising I will use online advertising opportunities to get your property in front of potential buyers. One such opportunity is with Trulia.com. Windermere Real Estate has engaged in an advertising partnership with Trulia that enables me to increase the exposure of your property by posting it to the Trulia website.
  19. 19. Positioning Your Home on the Market Deciding to put your home on the market is a big decision. And it cannot be stressed enough how important it is to price your property correctly from the beginning of the process.
  20. 20. Recognizing Key Market Factors We do not control:  Location  Competition  Market Conditions We can control:  Condition of the house  Terms  Price
  21. 21. The 80/20 Rule There are two major factors in selling your home:
  22. 22. Pricing Your Property Determining price is the most critical step in preparing your home for sale, so you can get the highest return in the least amount of time.
  23. 23. Pricing Your Property  Pricing strategy depends on market conditions  Best exposure during the first 3 to 5 weeks  Well-priced homes sell quickly  The longer a home is on the market, the lower the selling price  The “right” price attracts qualified buyers  Overpricing a property loses buyers that are looking and are ready to purchase at the “right” price
  24. 24. Increase Marketability Showing Your Property Strategies to target the most interested buyers:  Real estate agent previews  Windermere.com Open House search  Controlled access to your property  Create a welcoming Open House experience
  25. 25. Buyers Go Beyond Search on Windermere.com
  26. 26. Our Website Attracts Buyers Windermere.com Buyers enjoy features such as:  Photo Gallery  Interactive map search  myWindermere  RSS Feeds  Open House search
  27. 27. Windermere’s Exclusive Photo Gallery Photo Gallery is a multi- media presentation tool that I can use to highlight your property’s best features.  Take a virtual tour of the home anytime online.  Include unlimited high quality photos featuring exterior and interior shots.  PDF, Flash and video files can also be attached to the Photo Gallery

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