GemFind Presentation


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  • GemFind Presentation

    1. 2. <ul><li>For nearly a decade, GemFind has been the jewelry industry’s premier online marketing network. </li></ul>Specializing in business, promotional and e-commerce sites for designers, diamond dealers, jewelers and manufacturers. Who is GemFind ?
    2. 3. Who is GemFind ? GemFind Networks Business to Consumer Business to Business
    3. 4. What is ? <ul><li> is an e-commerce jewelry site that allows consumers to BUY ONLINE or SEE IT FIRST at a local retail affiliates locations. </li></ul><ul><li> works with established, reputable wholesalers and retail jewelers to offer unsurpassed convenience, selection and reliability to consumers. </li></ul>
    4. 5. What is ? <ul><li> is a B2B network that provides online business solutions and tools to the Web-driven jewelry marketplace. Services include: </li></ul><ul><ul><li>GF Search ™ </li></ul></ul><ul><ul><li>GF Index ™ </li></ul></ul><ul><ul><li>GF Forum & Marketplace ™ </li></ul></ul><ul><ul><li>GF Jewelry Link ™ </li></ul></ul><ul><ul><li>GF Ring Builder ™ </li></ul></ul><ul><ul><li>Website Development </li></ul></ul><ul><ul><li>Online advertising </li></ul></ul><ul><ul><li>And More! </li></ul></ul>
    5. 6. Industry Landscape <ul><li>Online jewelry sales are expected to exceed $5 billion in 2008 </li></ul><ul><li>( National Jeweler Magazine , 6/08) </li></ul><ul><li>E-tail leader Blue Nile has increased annual sales to over $350 million </li></ul><ul><ul><li>They have captured 4% of the engagement ring market share </li></ul></ul><ul><ul><li>Over $220 million in diamond sales </li></ul></ul><ul><ul><li>Sales equivalent to 400 stores </li></ul></ul>
    6. 7. Industry Challenges Retailers are losing customers to online sellers Companies have minimal funds for online advertising and marketing Retailers are lacking in manpower and infrastructure
    7. 8. Make Your Online Footprint… <ul><li>Lead generation </li></ul><ul><ul><li>Diamond referrals </li></ul></ul><ul><ul><li>Fine jewelry referrals </li></ul></ul><ul><ul><li>Designer referrals </li></ul></ul><ul><li>Receive exclusive territories </li></ul><ul><li>Gives you an affordable online presence and expands your national sales reach </li></ul>with !
    8. 9. Why ? <ul><li>Top-notch national advertising and </li></ul><ul><li>marketing campaign includes: </li></ul><ul><li>Google-sponsored links (pay-per-click) </li></ul><ul><li>Search Engine Optimization (top rankings on Google, MSN, Yahoo, etc.) </li></ul><ul><li>Television & radio commercials, print advertising (coming soon) </li></ul>
    9. 10. How Works Manufacturer/ Designer Retailer Consumer <ul><li>Showcase your designs and brand your company </li></ul><ul><li>Send your customers to your retailers </li></ul><ul><li>Obtain new retail jewelers in new markets </li></ul><ul><li>Capitalize on $5 billion annual online jewelry sales </li></ul><ul><li>Create an online presence and drive traffic to your site and store instantly </li></ul><ul><li>Showcase designer jewelry without devaluing the product </li></ul><ul><li>Search online and either experience it in person or purchase it online </li></ul><ul><li>Wide selection of exquisite jewelry from industry professionals </li></ul><ul><li>Receive the best service and most competitive online prices </li></ul>
    10. 11. How Works <ul><li>Consumer can search jewelry items by entering their zip code </li></ul><ul><li>A list of merchandise is displayed based on local GemFind affiliate retailer’s virtual and in-house inventory </li></ul>
    11. 12. How Works <ul><li>Consumer finds diamond of interest and either </li></ul><ul><li>purchases online under the BUY NOW feature or fills out an inquiry form to SEE IT FIRST at local affiliate location. </li></ul><ul><li>Either way, the GemFind affiliate benefits! </li></ul>or
    12. 13. Buy Now <ul><li>When a consumer chooses to BUY NOW , GemFind will process the transaction and you will ship the merchandise </li></ul><ul><li>A BUY NOW transaction is your sale regardless of where it takes place </li></ul>
    13. 14. See It First <ul><li>When a consumer chooses the SEE IT FIRST option, an inquiry is sent to the jeweler to set up an appointment. </li></ul><ul><li>Once the consumer is in your store, they are now your customer. </li></ul>
    14. 15. Membership <ul><li>Platinum </li></ul><ul><li>Affiliation </li></ul><ul><li>Exclusive rights to territories based on zip codes (first-come, first served basis) </li></ul><ul><li>Customized landing page </li></ul><ul><li>Upload store inventory and pricing capabilities </li></ul><ul><li>Access to proprietary tools (GF Search, GF Access, GF Ring Builder, GF Diamond, Jewelry & Watch LINKs, Shopping Cart). </li></ul><ul><li>Customized landing page </li></ul><ul><li>Upload their store inventory </li></ul><ul><li>Consumers within the zip code territory are able to go to your store and view merchandise before purchasing. </li></ul><ul><li>Access to tools (GF Search and GF Access) </li></ul>Membership fee $500/mo. Membership fee $275/mo. Gold Affiliation
    15. 16. Cost Analysis-Year 1 <ul><li>Your Website </li></ul><ul><li>Advertising & Marketing </li></ul><ul><li>Platinum Level </li></ul><ul><li> Membership </li></ul><ul><li>Cost Analysis-Year 2 </li></ul>Task Cost One-time setup fee $250 Monthly fee $500 x12 = $6000 Total Cost $6,250 Task Cost Web development & design $5,000 Annual URL registration $35 Annual hosting $600 Online advertising and marketing ($100/day) $36,000 Total Cost $41,635
    16. 17. Cost Analysis-Year 2 Your Website Advertising & Marketing Platinum Level Membership Cost Analysis-Year 2 Task Cost Monthly fee $500 x12 = $6000 Total Cost $6,000 Task Cost Annual URL registration $35 Annual hosting $600 Online advertising and marketing ($100/day) $36,000 Total Cost $36,635
    17. 18. And That’s Not All! <ul><li>With a Platinum Membership , </li></ul><ul><li>you also get tools for your Website: </li></ul><ul><li>Diamond Search ($275/month value) </li></ul><ul><li>Ring Builder ($75/month value) </li></ul><ul><li>GF Jewelry Link ($150/month value) </li></ul><ul><li>That’s an added-value of $6,000 per year ! </li></ul>
    18. 19. Review Showcase designer jewelry without devaluing the product Create an online presence and drive traffic to your site and store instantly <ul><li>Utilize GemFind’s Website tools: </li></ul><ul><li>Diamond Link </li></ul><ul><li>Jewelry Link </li></ul><ul><li>Ring Builder </li></ul>Receive exclusive territories Gain awareness through top-notch advertising/ marketing campaigns Generate leads Capitalize on the growing $5 billion online jewelry market
    19. 20. What Our Affiliates Are Saying… <ul><li>For over five years, Sites Jewelers has looked to GemFind for quality, service and e-commerce marketing tactics. By setting up our online profile through GemFind we have saved time and money, as well as raised our company awareness and bottom-line. </li></ul><ul><li>Jim Sites, former AGS President and owner of Sites Jewelers </li></ul>I have worked with Gemfind since 2002 and have found them to be very reasonable and very responsive to my wishes. I definitely think that we as “jewelers” need a revolutionary concept that will beat online sellers, like Blue Nile. The only answer to that is the intuitiveness of who has set up a system that will do just that. Milton Krasner, owner Krasner Jewelers
    20. 21. What Are You Waiting For? <ul><li>Become a retailer affiliate, lock in your territory under the Platinum Level and take control of your future! </li></ul><ul><li>Reserve Your Zip Code and </li></ul><ul><li>Protect Your Territory TODAY! </li></ul>
    21. 22. 1 (800) 373-4373 [email_address]