Sell Your Art

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Sell Your Art to Galleries, Museums and Luxury Retail Boutiques

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Sell Your Art

  1. 1. Turn your Dream into Reality <ul><li>Sell Your Art </li></ul><ul><li>Career Planning </li></ul><ul><li>Step by Step Guidance </li></ul><ul><li>Personal Mentoring </li></ul><ul><li>2000 Success Stories </li></ul>
  2. 2. A Career in Art? <ul><li>Selling the creations of your own talent, skill, and imagination isn't like any other business venture. </li></ul><ul><li>What if you fail? </li></ul><ul><li>What if you never try? </li></ul><ul><li>Too many people look back on a life of what-if, i-wish or if-only. </li></ul>
  3. 3. How we help <ul><li>We’ve helped thousands of artists, dealers and organizations. Guiding them step-by-step to successful careers. </li></ul><ul><li>They had the desire, the persistence, the resourcefulness, and the toughness to succeed. </li></ul><ul><li>Do you? </li></ul>
  4. 4. Our Community <ul><li>The successful artists we work with are friendly, honest, direct and independent. </li></ul><ul><li>They work in all media from glass and metal to fiber and photography. </li></ul><ul><li>They view their galleries as partners… not patrons. </li></ul>
  5. 5. <ul><li>When we began in 1981 our first clients were American craft artisans. </li></ul><ul><li>We have always been supportive of the expanded view of </li></ul><ul><li>“ What is Art?” </li></ul><ul><li>Today painters, sculptors, photographers, top fine jewelers and furniture makers from the US and Canada are among our clients . </li></ul>In the Beginning…
  6. 6. Your First Steps… <ul><li>Sign up for our email newsletter. FREE at www.AmericanCraft.com </li></ul><ul><li>Register to receive workshop and webinar event info at www.ArtsBusinessInstitute.org . </li></ul><ul><li>Check out Niche magazine. </li></ul><ul><li> www.NicheMag.com </li></ul><ul><li>4. Check out AmericanStyle magazine. </li></ul><ul><li> www.AmericanStyle.com </li></ul>After you’ve checked us out it’s time to take your next steps. >>>
  7. 7. Getting Started… <ul><li>Visit the Buyers Market by attending the Visiting Artist Program. (Feb or Aug.) </li></ul><ul><li>Connect with an artist or gallery mentor in your town or region. (We help with this.) </li></ul><ul><li>Create clear goals and a detailed timeline. We assist with this too. </li></ul>
  8. 8. Free Client Services for Artists <ul><li>One-on-one phone support. </li></ul><ul><li>A secure reliable marketplace. </li></ul><ul><li>Web listing and images on NicheMag.com </li></ul><ul><li>Press Release distribution. </li></ul><ul><li>Media Relations. </li></ul><ul><li>Arbitration & dispute assistance. </li></ul><ul><li>Direct mail to galleries. </li></ul><ul><li>Advertising design </li></ul><ul><li>Sales Training </li></ul><ul><li>Business growth advice. </li></ul>
  9. 9. Should I wholesale? <ul><li>Do you want more studio time? </li></ul><ul><li>Do you need more time at home? </li></ul><ul><li>Do you need to lower expenses? </li></ul><ul><li>Do you need more profit? </li></ul><ul><li>Do you need to plan ahead? </li></ul><ul><li>When you retire… can you sell your business? </li></ul>
  10. 10. Should I sell at retail fairs? <ul><li>Can you get into the “right” shows every year? </li></ul><ul><li>Can you find the right customers? </li></ul><ul><li>Can you get top prices for your work? </li></ul><ul><li>Is your work the type that requires your personal selling skills? </li></ul><ul><li>How will you handle more time away from home and studio? </li></ul>
  11. 11. What can galleries offer? <ul><li>Promotion and advertising. </li></ul><ul><li>Committed collectors. </li></ul><ul><li>Increased perceived value. </li></ul><ul><li>Advice about new work and direction. </li></ul><ul><li>Consistent income. </li></ul><ul><li>National, not regional sales. </li></ul><ul><li>Credibility for your work. </li></ul><ul><li>Museum contacts. </li></ul><ul><li>The right environment. </li></ul><ul><li>Corporate acquisitions. </li></ul><ul><li>Prestige </li></ul>
  12. 12. About our stores & galleries… <ul><li>Contemporary Craft Galleries </li></ul><ul><li>Fine Art Galleries </li></ul><ul><li>Frame Shops </li></ul><ul><li>Museum Stores </li></ul><ul><li>Catalogs </li></ul><ul><li>Non-Profit Galleries </li></ul><ul><li>Interior Designers </li></ul><ul><li>Architects </li></ul><ul><li>Landscape Designers </li></ul><ul><li>Fine Jewelry Stores </li></ul><ul><li>Designer Boutiques </li></ul>
  13. 13. Gallery & Retailer details… <ul><li>Size Average 2,000 Sq Ft </li></ul><ul><li>Sales $600,000 yrly </li></ul><ul><li>Credit risk: Very low </li></ul><ul><li>Years in business 5 years plus </li></ul><ul><li>Ownership: Former and working artists. </li></ul><ul><li>Terms: 80% Purchase Net 30, 20% consignment. </li></ul><ul><li>Sales region: 25 miles. </li></ul><ul><li>Style: 75% Contemporary. </li></ul>
  14. 14. Philadelphia Buyers Market <ul><li>www.AmericanCraft.com </li></ul>1,000 studios 8,500 dealers 50 mil sales 85% artist return rate Top 200 Tradeshow in USA February & August Tenure Option
  15. 15. Niche Magazine <ul><li>The ultimate guide to gallery and luxury retail management. </li></ul><ul><li>Artists reach 15,000 top art and fine craft dealers. </li></ul><ul><li>200 artists works featured in every issue. </li></ul><ul><li>Gallery success stories. </li></ul><ul><li>Buyers Market Update </li></ul><ul><li>Featuring American Made and Canada Made art and fine crafts. </li></ul><ul><li>Online art marketplace & artist catalogs. </li></ul>www.NicheMag.com
  16. 16. AmericanStyle Magazine <ul><li>The favorite magazine for 50,000 art and fine craft collectors. </li></ul><ul><li>Available in 500 galleries, on 6,000 newsstands </li></ul><ul><li>Distributed throughout 15 countries. </li></ul><ul><li>Featuring one-of-a-kind and custom design art objects. </li></ul><ul><li>America’s Top Arts Destination Issue </li></ul><ul><li>Emerging Artist Issue </li></ul>www.AmericanStyle.com

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