Social Media For Communication

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Social Media For Communication

  1. 1. Social Media for Communication<br />Scott Renick<br />CGT 581<br />
  2. 2. Follow the links and presentation from my blog<br />www.srenick.com/blog<br />
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  4. 4. Virgin Media<br />Twitter<br />Internal Communications<br />Between offices, sharing business tips, IT help<br />External Communications<br />Customer support, technical support<br />
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  10. 10. Southwest Airlines<br />Nuts About Southwest<br />Blog used by employees and customers <br />Share stories, images, and video<br />Links<br />www.blogsouthwest.com/<br />
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  17. 17. Dell<br />Internal – EmployeeStorm<br />Accessible through corporate intranet (not public)<br />Employee blogs and topic sharing<br />Allows Dell employees to share ideas<br />Technology, employee benefits, corporate structure<br />External – IdeaStorm<br />Provides forum for customers to be heard<br />Improvement suggestions, complaints<br />
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  22. 22. Sources<br />Social Media Case Studies SUPERLIST<br />www.interactiveinsightsgroup.com<br />35+ Examples of Corporate Social Media in Action<br />www.mashable.com<br />How Twitter has increased engagement @Virgin Media<br />www.internalcommshub.com<br />Dell Uses Social Media to Foster Employee Ideas and Engagement<br />www.thesocialworkplace.com<br />Nuts About Southwest<br />www.blogsouthwest.com<br />Corporate Information<br />www.wikipedia.org<br />

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