Wine Cluster

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Wine Clusters - Ontario, Australian, and Okanagan

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Wine Cluster

  1. 1. Wine Clusters Ontario Wine Cluster Australian Wine Cluster Okanagan Wine Cluster Shelley Yoo
  2. 2. Ontario Wine Cluster Main problem:  ◦ Encompasses a large geographic region and defines as ‘Ontario Wine Cluster’
  3. 3. Ontario Wine Cluster Cluster Members:  ◦ The Ontario Grape and Wine Research ◦ The Ontario Grape Growers of Canada ◦ Guelph University ◦ Brock University ◦ Niagara College ◦ Vineland Research and Innovation Centre
  4. 4. Ontario Wine Cluster Support Structures:  ◦ Main support is from Brock University and Niagara College with their programs available in viticulture Activities and Marketing Activities:  ◦ Canada Bloom where other clusters work together to promote Canadian products  Dairy Farmers of Canada  Tourism  Floral
  5. 5. Australian Wine Cluster Main problem:  ◦ Individual firms do well; however, as a cluster they are not as successful (lack of co-opetition)
  6. 6. Australian Wine Cluster Support Structures:  ◦ Australian Wine Institute ◦ CSIRO ◦ Provisor ◦ SARDI ◦ The University of Adelaide Activities and Marketing Activities:  ◦ Initiated against the changing climate. They are integrating innovation from water management to wine composition to adapt to the changing climates, which ultimately affects the lands the wines are produced from.
  7. 7. Okanagan Wine Cluster Main problem:  ◦ Lack of marketing and innovation among this clusters and no real definition to where the cluster region is
  8. 8. Okanagan Wine Cluster Cluster Members:  ◦ Wine Research Centre ◦ PARC Support Structures:  ◦ Provide mentorship for new businesses within the firm Activities and Marketing Activities:  ◦ 2010 Vancouver Olympic and Paralympics (sponsor) ◦ International Wine Tasting
  9. 9. Current News for Ontario Wine Cluster The Ontario Grape Growers of Canada  is hosting an event in conjunction with Niagara College and the Business Development Centre  Formation of Stakeholder Advisory Committee formed recently to provide expertise to ensure that Vineland’s programs remain based on achieving commercially relevant outcomes to provide industry with strong competitive advantage
  10. 10. Current News for Australian Wine Cluster Wine cluster awarded the SA Great  Science Award  CSIRO Announces New CEO ◦ Dr. DarreenOemcke ◦ Former Research and Development Manager at United Water International
  11. 11. Current News for Okanagan Wine Cluster Vincor is sponsoring the 2010  Vancouver Winter Olympics and Paralympics  This is VQA dedication ◦ Wines featured: Jackson-Triggs and Inniskillin
  12. 12. Thank you! Visit my blog at ssyoo.wordpress.com

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