Delhi Metro Advertising
Unique opportunity to tap huge cosmopolitan market of Delhi
More than 12 lac people commute daily
Captive audience – Consumer continuously surrounded by the Brand for minimum 10 minutes
Low clutter media –  High concentration zone with superior visibility
Higher brand recall value Superior brand sustenance
 
Sole advertising rights at 25 metro stations across lines  1, 2, & 3
Pioneers of airport advertising with concession across all regions at 14 airports
<ul><li>Chennai </li></ul><ul><li>Kolkata </li></ul><ul><li>Pune </li></ul><ul><li>Ahmedabad </li></ul><ul><li>Cochin </li...
Pan India presence with 21 branches and strong client base of over 500 active clients
Excellent media options  state - of - art displays
<ul><li>Backlit Translite   - Hoarding     - Central Verge Pillar </li></ul><ul><li>    - Product Display / Revolving Show...
Backlit Translite
Backlit Translite Central Verge Pillar
Backlit Translite Central Verge Pillar Show Window / Product Display
Backlit Translite Central Verge Pillar Show Window / Product Display
Hoarding Backlit Translite Central Verge Pillar Show Window / Product Display
Pul Bangash Pratap Nagar Shastri Nagar Inderlok Kanhaiya Nagar Keshav Puram   Wazirpur Kohat Enclave Pitampura Rohini East...
Line 2 Our Metro Stations Line 3 Mandi House Pragati Maidan Indraprastha Estate   Model Town   Azadpur   Adarsh Nagar   Ja...
Media Vehicle  Location  Size
Netaji Subhash Place, Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar On the...
Netaji Subhash Place, Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar Near t...
Netaji Subhash Place, Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar Near t...
Type : Backlit Translite – Wall Mounted Size : 15’ x 5’ Pragati Maidan, Netaji Subhash Place, Pitampura , Rohini East , Ro...
Type : Backlit Translite – Mounted on Beam Size : 16’ x 4’ Netaji Subhash Place, Pitampura , Rohini East , Rohini West , R...
Type : Backlit Translite – Mounted on Center Verge Pillar Size : 7’ x6’ Pitampura , Rohini East , Rohini West , Rithala , ...
Type : Backlit Translite – Free Standing Unit Size : 4’ x 6’  Shahdara, Welcome, Seelampur, Shastri Park, Kashmiri Gate, T...
Type : Backlit Translite – Free Standing Unit Size : 10’ x 5’  Model Town,  Azadpur ,  Adarsh Nagar, Jahangir Puri  On the...
Type : Backlit Translite – Wall Mounted Size : 10’ x 5’  Shahdara, Welcome, Seelampur, Shastri Park, Kashmiri Gate, Tis Ha...
Type : Backlit Translite – Free Standing Unit Size : 12’ x 4’ Pragati Maidan  On the platform
Pragati Maidan  Catering passengers entering the platform by staircase / escalator Type : Backlit Translite – Wall Mounted...
Pragati Maidan & Indraprastha  Near the passenger Entry / Exit , opposite ticket counters Type :  Backlit Translite - Revo...
Type : -  Wall Mounted – Front lit Size : 24’ x 12’ Pragati Maidan  At the Entrance of the Station
Type : - Backlit Translite – Wall Mounted Size : 6’ x 12’ Pragati Maidan  On the walkway, catering passenger entering the ...
Indraprastha  Estate On the platform Type : Backlit Translite – Free Standing Unit Size : 12’ x 4’
Indraprastha  Estate Bridge Walkway, the only entry/exit point of the station building Type : Backlit Translite – Wall Mou...
Type : Backlit Translite – Wall Mounted Size : 7 ’ x 3 ’ Mandi House On the Platform / Concourse
Type : Backlit Translite  - Wall Mounted Size : 20’ x 4’ New Delhi Station (Ajmeri gate Side) Entrance of New Delhi Statio...
Type : Frontlit - Hoarding Size : 30’ x 15’ New Delhi Station (Ajmeri gate Side) Entrance of New Delhi Station, opposite t...
Terms and Conditions: Sites are offered on first cum first serve basis. Minimum contractual period for three months Servic...
S. L Rao G. M – Business Development # +91- 9818205575 [email_address] TDI International India Limited B-4/62, Safdarjung ...
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Delhi Metro Advertising, Metro Advertising, Why Delhi Metro, Branding at Metro Stations, Delhi Metro Branding

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TDI International India Limited have been India's Largest Airport
Media Operators since 1986, with Advertising Rights at 14 airports as
of date that includes most of the Metro, Mini Metros and important
airports. It has been singularly responsible for undertaking "Brand
Building Campaigns" in a most scientific manner for numerous
well-known Business Houses and thus achieved a stature for itself as
being synonymous with AIRPORT ADVERTISING IN INDIA. Over the years it
has built up a large Team of Professional Expertise backed by
countrywide infrastructure with fully functional well-equipped network
at 20 cities throughout India.

Ever since 2004, TDI International India Limited have also had the
proud privilege of being associated with Delhi Metro Rail Corporation,
the Capitals premium public transport system as their advertising
rights concessionaire for numerous important rail stations which boast
of large footfall of potential consumers of electronic goods.

In order to meet the ever increasing need to achieve self sufficiency
in all aspects of OOH Media, the company established an independent
agency wing aptly named TDI Media Services to provide our clients with
composite services covering all aspects of Media planning under one
roof. We are therefore best suited to provide our clients with all
services such as Overall Media Planning, buying, it's execution,
scientific monitoring etc.

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  • 01/28/09 01/28/09
  • Delhi Metro Advertising, Metro Advertising, Why Delhi Metro, Branding at Metro Stations, Delhi Metro Branding

    1. 1. Delhi Metro Advertising
    2. 2. Unique opportunity to tap huge cosmopolitan market of Delhi
    3. 3. More than 12 lac people commute daily
    4. 4. Captive audience – Consumer continuously surrounded by the Brand for minimum 10 minutes
    5. 5. Low clutter media – High concentration zone with superior visibility
    6. 6. Higher brand recall value Superior brand sustenance
    7. 8. Sole advertising rights at 25 metro stations across lines 1, 2, & 3
    8. 9. Pioneers of airport advertising with concession across all regions at 14 airports
    9. 10. <ul><li>Chennai </li></ul><ul><li>Kolkata </li></ul><ul><li>Pune </li></ul><ul><li>Ahmedabad </li></ul><ul><li>Cochin </li></ul><ul><li>Goa </li></ul><ul><li>Amritsar </li></ul><ul><li>Jammu </li></ul><ul><li>Vadodara </li></ul><ul><li>Calicut </li></ul><ul><li>Trivandrum </li></ul><ul><li>Tirupati </li></ul><ul><li>Jaipur </li></ul><ul><li>Lucknow </li></ul>Our Airports
    10. 11. Pan India presence with 21 branches and strong client base of over 500 active clients
    11. 12. Excellent media options state - of - art displays
    12. 13. <ul><li>Backlit Translite   - Hoarding    - Central Verge Pillar </li></ul><ul><li>    - Product Display / Revolving Show Window </li></ul>Media Offered
    13. 14. Backlit Translite
    14. 15. Backlit Translite Central Verge Pillar
    15. 16. Backlit Translite Central Verge Pillar Show Window / Product Display
    16. 17. Backlit Translite Central Verge Pillar Show Window / Product Display
    17. 18. Hoarding Backlit Translite Central Verge Pillar Show Window / Product Display
    18. 19. Pul Bangash Pratap Nagar Shastri Nagar Inderlok Kanhaiya Nagar Keshav Puram Wazirpur Kohat Enclave Pitampura Rohini East Rohini West Rithala Line 1 Our Metro Stations Shahdara Welcome Seelampur Shastri Park Kashmiri Gate Tis Hazari
    19. 20. Line 2 Our Metro Stations Line 3 Mandi House Pragati Maidan Indraprastha Estate Model Town Azadpur Adarsh Nagar Jahangir Puri New Delhi Station Outdoor
    20. 21. Media Vehicle Location Size
    21. 22. Netaji Subhash Place, Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar On the platform Type : Backlit Translite – Free Standing Unit Size : 9’ x 3’
    22. 23. Netaji Subhash Place, Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar Near the passenger token entry/exit channel Type : Backlit Translite – Wall Mounted Size : 8’ x 4’
    23. 24. Netaji Subhash Place, Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar Near the passenger token entry/exit channel Type : Backlit Translite – Wall Mounted Size : 10’ x 5’
    24. 25. Type : Backlit Translite – Wall Mounted Size : 15’ x 5’ Pragati Maidan, Netaji Subhash Place, Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar Catering passengers coming down from platform by escalator / staircase
    25. 26. Type : Backlit Translite – Mounted on Beam Size : 16’ x 4’ Netaji Subhash Place, Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar Catering passengers entering platform by staircase / escalator
    26. 27. Type : Backlit Translite – Mounted on Center Verge Pillar Size : 7’ x6’ Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar Catering the main road traffic
    27. 28. Type : Backlit Translite – Free Standing Unit Size : 4’ x 6’ Shahdara, Welcome, Seelampur, Shastri Park, Kashmiri Gate, Tis Hazari, Pul Bangash, Pratap Nagar, Shastri Nagar, Inderlok On the platform
    28. 29. Type : Backlit Translite – Free Standing Unit Size : 10’ x 5’ Model Town, Azadpur , Adarsh Nagar, Jahangir Puri On the platform
    29. 30. Type : Backlit Translite – Wall Mounted Size : 10’ x 5’ Shahdara, Welcome, Seelampur, Shastri Park, Kashmiri Gate, Tis Hazari, Pul Bangash, Pratap Nagar, Shastri Nagar, Inderlok, Model Town, Azadpur , Adarsh Nagar, Jahangir Puri In the Concourse Area
    30. 31. Type : Backlit Translite – Free Standing Unit Size : 12’ x 4’ Pragati Maidan On the platform
    31. 32. Pragati Maidan Catering passengers entering the platform by staircase / escalator Type : Backlit Translite – Wall Mounted Size : 16’ x 8’
    32. 33. Pragati Maidan & Indraprastha Near the passenger Entry / Exit , opposite ticket counters Type : Backlit Translite - Revolving Show Window Size : 4’ x 7’ (Three Sided Display)‏
    33. 34. Type : - Wall Mounted – Front lit Size : 24’ x 12’ Pragati Maidan At the Entrance of the Station
    34. 35. Type : - Backlit Translite – Wall Mounted Size : 6’ x 12’ Pragati Maidan On the walkway, catering passenger entering the station building
    35. 36. Indraprastha Estate On the platform Type : Backlit Translite – Free Standing Unit Size : 12’ x 4’
    36. 37. Indraprastha Estate Bridge Walkway, the only entry/exit point of the station building Type : Backlit Translite – Wall Mounted Size : 10’ x 5’
    37. 38. Type : Backlit Translite – Wall Mounted Size : 7 ’ x 3 ’ Mandi House On the Platform / Concourse
    38. 39. Type : Backlit Translite - Wall Mounted Size : 20’ x 4’ New Delhi Station (Ajmeri gate Side) Entrance of New Delhi Station, opposite ticket counters of New Delhi Station
    39. 40. Type : Frontlit - Hoarding Size : 30’ x 15’ New Delhi Station (Ajmeri gate Side) Entrance of New Delhi Station, opposite ticket counters of New Delhi Station
    40. 41. Terms and Conditions: Sites are offered on first cum first serve basis. Minimum contractual period for three months Service tax as applicable, current service tax 12.36% Payment on advance basis. Inputs for display material to be provided by the client
    41. 42. S. L Rao G. M – Business Development # +91- 9818205575 [email_address] TDI International India Limited B-4/62, Safdarjung Enclave New Delhi – 110029 ( India )‏ Tel.: +91 - 11 - 26165120, +91- 11 – 26162495 Website : www.tdiindia.com Email : [email_address]

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