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Kent Taylor Resume June 2009


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Kent Taylor Resume June 2009

  1. 1. KENT S. TAYLOR, M.B.A. SENIOR COMMUNICATIONS MANAGER / SENIOR PROGRAM AND POLICY ANALYST KEY QUALIFICATIONS EXPERIENCE • Over 15 years experience in corporate communications, media relations, public affairs, risk/crisis communications, strategic planning, policy/legislation, and communication planning • Four years as the Centers for Disease Control and Prevention (CDC) media relations director, advising the CDC director and senior leadership on health communication strategies, sensitive program issues, emergency and risk communications, executive media coaching, media training, national press conference coordination, publication of national health statistics and scientific findings, congressional visits and legislative hearings • Consulted with the White House and senior U.S. Health and Human Services (HHS) staff to negotiate arrangements for the Presidential Tuskegee apology event with CDC Director David Satcher, and directed the CDC communications efforts • Led efforts in strategic planning, policy, legislation, evaluation, and budget as Associate Director of Policy, Evaluation and Legislation for CDC’s Center for Environmental Health • Sustained national and global partnerships as CDC’s Public Health Training Network (PHTN) director, marketing scientific, emergency and educational broadcast and web programming • Extensive experience in working with health associations and health partner organizations • Served as the key CDC media spokesperson on disease outbreaks to national press • Provided leadership for establishing communication offices throughout CDC • Comprehensive experience in start-up of communication departments, leading organizations through interim management, and managing organizational change • Directed proactive media and health communication strategies for infectious, chronic, environmental diseases and injury prevention, including avian flu, Gulf War illness, and tuberculosis; and led message development for controversial topics such as HIV education efforts and the Vaccines for Children program • Directed and coordinated all CDC broadcast operations including: developing innovative programming strategies; managing award-winning broadcast producers, editors, directors, and animation/high-end graphics staff; digital content distribution, including web casts, DVD and CD-ROM; and leading the transition to digital (high definition) facilities • Managed an $8 million budget for CDC professional development and evaluation activities, including CDC’s electronic health image library of 6500 images, Continuing Education (CE) accreditation, instructional design and satellite/web cast distance learning programs. • Produced public service announcements and public affairs programming for CDC and HHS • IRS public affairs director for the state of Georgia, serving as principal spokesperson for national and regional broadcast and print media, and directing executive media training SKILLS/EXPERTISE • Outstanding partnership building, presentation, negotiation, problem solving, policy and legislative development, supervisory and conflict management skills • Highly skilled at interactions with legislators, national, state and local health leaders • Develop, conduct and evaluate executive level media relations training • Provide highly effective, targeted communication messages while nurturing working relationships with key national print and broadcast media • Effective brand positioning and strategic message development
  2. 2. • Mentor professional and technical staff, including award-winning broadcast producers, editors, animators, directors and videographers EDUCATION • M.B.A., Management, Georgia State University, Atlanta, Georgia, 1973 • B.S., Management, Georgia Institute of Technology, Atlanta, Georgia, 1972 Advanced communication courses, University of South Carolina, School of Journalism, Columbia, South Carolina, 1988 PROFESSIONAL EXPERIENCE Organization: SRA International, Inc. (previously Constella Group, LLC) Title: Communications Manager/Senior Program and Communication Analyst Duration: 10/2005 – current Mr. Taylor is currently project manager in CDC’s quarantine program providing policy and communication leadership for revision of regulations to prevent importation of emerging diseases. Prior to August 2007, he managed marketing and creative staff, and supported health education/ prevention communications projects for federal/state governments in infectious disease (including bioterrorism), chronic disease, and injury prevention. He developed and implemented strategic communication plans that included partner communications, media relations, crisis and emergency risk communications, policy and public relations. He provided strategic counsel to clients and led the creation, development and execution of print and electronic communication materials, including media tool kits and web content. Mr. Taylor’s extensive experience in corporate communications, media relations, public affairs, crisis communication, policy and legislation provides clients with effective messaging, branding, marketing and legislative strategies. His accomplishments include the development of messaging, crisis and emergency risk communication strategies for CDC’s Select Agent Program and the California Laboratory Response Network, national media events for CDC’s Choose Respect campaign that promotes positive behaviors among youth, and leadership for CDC’s youth violence prevention programs. ------------------------------------------------------------------------------------------------------------------------------ --- Organization: Centers for Disease Control and Prevention (CDC) Title: Chief, Broadcast Production and Distribution Duration: 10/2004 – 9/2005 In this position, Mr. Taylor directed and coordinated all CDC broadcast operations, developing innovative programming and leading the transition to digital (high definition) facilities. He led a staff of 20 professional staff, including award-winning broadcast producers, editors, directors, and videographers that created unique, innovative programs and products. As the Public Health Training Network (PHTN) Director, he sustained national and global partnerships in marketing educational programming for CDC, state and local health departments, the University of North Carolina’s School of Public Health, and national health organizations such as ASTHO and APHA. --------------------------------------------------------------------------------------------------------------------------------- Organization: Centers for Disease Control and Prevention (CDC) Title: Director/Deputy Director, Professional Development and Evaluation Duration: 9/2003 – 9/2004 Mr. Taylor was responsible for all CDC broadcast activities, animation/high-end graphics, the Public Health Image Library (PHIL), Continuing Education (CE) accreditation, instructional design and satellite/web cast distance learning activities. He led a staff of 75, managed an $8 million budget, and continued to motivate his staff to provide outstanding customer service while undergoing a major organizational restructuring. He developed creative communication products for the annual APHA convention, directed exhibit messaging for major health conferences,
  3. 3. established communication and public relations guidelines for CDC, and directed CDC's digital content distribution through video, radio, CD-ROM and DVD formats. June 2009 2 of 3 Organization: Centers for Disease Control and Prevention (CDC) Title: Associate Director for Policy/Deputy Associate Director for Policy/Senior Analyst- National Center for Environmental Health Duration: 7/2000 – 8/2003 Mr. Taylor directed strategic planning, policy, evaluation, legislation, budget initiatives and program development for CDC’s environmental health activities. He provided leadership on legislative matters; monitored key U.S. congressional members’ interest in environmental health; analyzed proposed legislation, federal laws, and regulations; and coordinated Congressional testimony and visits. He also integrated a business approach to strategic planning to deliver annual deliverables on public health initiatives. Mr. Taylor was the Designated Federal Official (DFO) for the federally-chartered CDC Environmental Health Advisory Committee. He was responsible for organizing and leading scheduled meetings with leading environmental health scientists, and has received advanced DFO training. In this position, Mr. Taylor coordinated CDC activities for a congressional briefing in Fallon, Nevada by the Senate Environmental and Public Works Committee on a childhood leukemia cluster, acting as liaison to senior staff for U.S. Senators Harry Reid (D-NV), John Ensign (R- NV), Hillary Clinton (D-NY) and U.S. Congressman Jim Gibbons (R-NV). He also coordinated congressional testimony and met with senior Congressional staff on health policy issues. ------------------------------------------------------------------------------------------------------------------------------ --- Organization: Centers for Disease Control and Prevention (CDC) Title: Media Relations Director, Senior Communications Officer Duration: 4/1990 – 6/2000 As CDC media relations director for four years, Mr. Taylor developed and managed the overall CDC communications program, advising the CDC director and senior staff on health communication strategies and policies. He supported and advised the CDC director on congressional visits, legislative hearings, communications strategic planning, major media activities, emergency and risk communication, national press conferences, national statistics publication, and executive media coaching and training. Mr. Taylor has extensive experience in promoting and executing major media events, and establishing strategic alliances with national health partners and organizations, such as ASTHO, NACCHO and APHA. Among his accomplishments include the CDC communication coordination of President Clinton's Tuskegee apology from the White House. He also has directed national press conferences, including an event with U.S. Senator Tom Harkin (D-IA) and his staff at the U.S. Capitol with CDC Director David Satcher on Gulf War illness. Mr. Taylor's experience in leading multi-media efforts include serving as key media spokesperson to national and international broadcast networks and print media on controversial health issues such as avian flu, childhood cancer clusters, disease outbreaks and health statistics. He has created customized media coaching and training for CDC directors and other senior health officials. ------------------------------------------------------------------------------------------------------------------------------ --- Organization: U.S. Department of the Treasury, Internal Revenue Service Title: Public Affairs Director, Atlanta Region Duration: 4/1987 – 3/1990 In this position, Mr. Taylor was responsible for developing and directing all communication and public affairs activities in Georgia, including executive media training. He served as the principal spokesperson for national and regional broadcast and print media on complex, sensitive tax
  4. 4. matters. Mt. Taylor developed and produced public service announcements, and created message strategies to enhance voluntary tax compliance with the public. June 2009 3 of 3