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PARKTxT Presentation


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PARKTxT - An exciting new business venture from Queens University, Belfast.

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PARKTxT Presentation

  1. 1.
  2. 2. Director Team<br />Aidan Clarke<br />(Finance)<br />Seán Trainor<br />(M.D.)<br />Seán O’ Hanlon<br />(External Funding)<br />Jamie Miller<br />(Technical)<br />Darren Trainor<br />(Legal)<br />Patrick Larkin<br />(Marketing)<br />
  3. 3. The Problem<br />Park in a car park <br />+<br />Go shopping<br />+<br />Eating<br />+<br />Cinema<br />= <br />How Long in minutes??.. <br />& Car Park Fees?? ..<br />
  4. 4. The Problem<br />=<br />0.2 hours *<br />* Disclaimer: Figures based on our own male stereotypes <br />
  5. 5. The Problem<br />=<br />25 hours *<br />* Disclaimer: Figures based on our own male stereotypes <br />
  6. 6. The Solution<br />
  7. 7. Why?<br />
  8. 8. How does it work?<br />
  9. 9. Step 1<br />
  10. 10. 1) Customer Texts PARKTxT<br />
  11. 11. Step 2<br />
  12. 12. 2) PARKTxT Confirmation Text<br />
  13. 13. Step 3<br />
  14. 14. 3) Hourly update message sent to customer<br />
  15. 15. Legal Implications<br />Company Formation<br /><ul><li>PARKTxT has been formed as a Ltd Company
  16. 16. Legal entity separate from the owners
  17. 17. Limited Liability</li></ul>Copyright<br /><ul><li>Automatic right protecting all original work
  18. 18. Database Structure
  19. 19. Software Code</li></ul>Trademarks<br /><ul><li>Distinguishable name and logo
  20. 20. PARKTxT is currently available via Trademark Search UK
  21. 21. Domain Names secured.</li></ul>Non applicable<br /><ul><li>Designs
  22. 22. Patents</li></li></ul><li>Legislation<br />Data Protection Act 1998<br /><ul><li>We will ensure that information held about customers will not be held for any longer than necessary or sold to 3rd parties.</li></ul>Health and Safety<br /><ul><li>Health and Safety laws must be adhered to at all stages of the project.</li></ul>Insurance<br /><ul><li>We must ensure that the company as adequate insurance cover.</li></ul>Open Source Code<br /><ul><li>All open source code used will be validated and referenced where appropriate.</li></ul>Text Fraud / Implications<br />Adhere to UK SMS legislation for sms spam.<br /><ul><li>Ensure that the service incorporates a “STOP” facility.</li></li></ul><li>Competitor 1<br />“Rusty Brick” iPhone Parking Meter<br /><ul><li>iPhone Application that displays how long the user has to top up their parking meter, alerted via sms or e-mail.
  23. 23. Essentially a “glorified” countdown timer.
  24. 24. iPhone exclusive
  25. 25. 96.8 Billion text messages sent in the UK last year – Huge market potential</li></li></ul><li>Competitor 2<br />“Easy Trip” Tag<br /><ul><li>Customer sets up an account with Easytrip
  26. 26. Easytrip “tag” is installed on the windscreen
  27. 27. Integrates all parking, toll and security charges into one account, deducted automatically via electronic means.
  28. 28. Credit or debit card required to set up an account.
  29. 29. Minimum charge of €36 to make use of the service.</li>