Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

SEO Demystified

646 views

Published on

Mike McDerment's presentation about SEO at the Social Tech Training

Published in: Technology, Health & Medicine
  • Be the first to comment

  • Be the first to like this

SEO Demystified

  1. 1. SEO Demystified
  2. 2. How search engines work Two things matter What kind of websites rank well Building web pages
  3. 3. Google = Database
  4. 4. Robots eat pages
  5. 5. Off-page factors = Links
  6. 6. On-page factors = Text
  7. 7. Hubs
  8. 8. Authoritie s
  9. 9. Essays
  10. 10. Titles
  11. 11. Headings
  12. 12. Text/Copy
  13. 13. Links

×