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Module7 Lab Edwards


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Module7 Lab Edwards

  1. 1. Nicole Edwards
  2. 2. Facebook <ul><li>Created by Mark Zuckerberg and his roommates Dustin Moskovitz and Chris Hughes </li></ul><ul><li>Originally made for Harvard then for extended all colleges </li></ul><ul><li>Expanded to anyone </li></ul><ul><li>Biggest social network </li></ul><ul><li>Privately owned </li></ul>
  3. 3. Benefits of Visitors <ul><li>Connecting to friends </li></ul><ul><li>Finding friends you have not talked to in awhile </li></ul><ul><li>Entertainment </li></ul><ul><li>Free to join </li></ul>
  4. 4. Benefits for Owners <ul><li>$300 Million in revenue each year </li></ul><ul><li>Keeps growing </li></ul><ul><li>Many offers to buy company </li></ul>
  5. 5. Cons for Visitors <ul><li>Addictive </li></ul><ul><li>Can distract from real socializing </li></ul><ul><li>Not a website for meeting NEW friends </li></ul><ul><li>Privacy issues </li></ul>
  6. 6. Marketing Opportunities <ul><li>Buy ads on Facebook page </li></ul><ul><li>Create a special page for businesses or brand </li></ul><ul><li>Advertiser can get information on users </li></ul>
  7. 7. Privacy <ul><li>You don’t know who looks at your page </li></ul><ul><li>You can control what other users see on your page </li></ul><ul><li>Many employers look at Facebook, so you need to be cautious of what is on your page </li></ul><ul><li>Facebook can sell content from your page to a third party </li></ul>
  8. 8. Security <ul><li>Can block page from unknown users </li></ul><ul><li>Many people don’t use security settings </li></ul><ul><li>False sense of security </li></ul>
  9. 9. Work Cited <ul><li>You Might Not Love the New Facebook, But Brands Should. (2009, March 19). Retrieved March 23, 2009 from </li></ul><ul><li>Facebook and the Social Graph- Who Benefits. (2008, February 5). Retrieved March 23, 2009 from </li></ul><ul><li>Leavitt, Diantha (2007, November 28). Despite its benefits Facebook has its downfalls. ISU Bengal. Retrieved March 23, 2009, from </li></ul><ul><li>Holter, Eric (2008, November). To Facebook or Not to Facebook. New England Webfactory. Retrieved March 23, 2009, from </li></ul>