'The first time I saw him writing and saw the writing that came as he wrote, I had that thrill and tremble of the heart …' Eric Gill, Autobiography , 1940
Edward Johnston 1872-1944 could be regarded as as Capital M Modernist. (see the PostModerism webicle for more information) Considered the a father of modern calligraphy. He was born in San José, Uruguay. Johnston started teaching at the Central School of Arts and Crafts in London's Southampton Row, taking on students such as the typeface designer and sculptor Eric Gill. Edward Johnston 1872-1944
From Writing and Illuminating and Lettering , 1906 Extract from book. View the full thing here: http://www.archive.org/stream/writingilluminat00johnuoft#page/xx/mode/2up Available on site. From Writing and Illuminating and Lettering , 1906
Frank Pick 1878-1941 In 1912 he became Commercial Manager working under General Manager Albert Henry Stanley. Pick introduced a standardised advertising policy across all stations with a common advertising style to strengthened the identity of the brand in the public's mind. 1915 he commissioned Johnston to design a clear new typeface for use on all Underground Group buildings, rolling stock and publications.
‘ To his students, he laid great emphasis on the importance of real things – on the things they made being real and being really things . … Over and over again, to new generations of students, he tried to convey his vision of the exciting adventure of making a real thing .’ Priscilla Johnston, Edward Johnston , 1959
Johnston Sans 1916 Revised by Walter Tracy, 1974 New Johnston Medium, 1980