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I Mobilewellness Prsa Final Master Presentation


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I Mobilewellness Prsa Final Master Presentation

  1. 1. Laura Boyd President, LaBreche
  2. 2. Slide Holder for LaBreche Exposure
  3. 3.
  4. 4. Evolution of Healthcare
  5. 5. Parallel Evolution… iPhone 3G S June 2009
  6. 6. Paradigm Shift #1 Shift from Doctor-centered Care to Patient-centered Care
  7. 7. Paradigm Shift #2 The iPhone will be the most important medical INSTRUMENT ever.
  8. 8. Paradigm Shift #4 Health services will be provided at lower costs by non-traditional methods $$$$$$$ $$$ $
  9. 9. <ul><li>Integrate into the most common areas of monitoring in healthcare space </li></ul><ul><li>Use the wireless device platform as a repository for MD and staff use </li></ul><ul><li>Targeted areas: </li></ul><ul><ul><li>Glucose monitoring and trending </li></ul></ul><ul><ul><li>EKG monitoring </li></ul></ul><ul><ul><li>Lipid management </li></ul></ul><ul><ul><li>Blood pressure </li></ul></ul>Integration Into Medical Monitoring
  10. 10. Electronic Medical Records Integration <ul><li>Use the iPhone or other platform as an integration tool in utilizing HC information </li></ul><ul><li>Create adaptive tools for integration </li></ul>
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  12. 12. Convergence
  13. 13. New iPhone OS 3.0 – June 2009
  14. 14. Patrick Kullmann, CG3 Consulting President, Founder
  15. 15. Slide Holder for CG3 Exposure
  16. 16. The Ultimate Convergence
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  19. 19. Overview <ul><li>Our Mission </li></ul><ul><li>Value Proposition </li></ul><ul><li>iMobileWellness </li></ul><ul><li>Growth Synergies </li></ul><ul><ul><li>Community of patients </li></ul></ul><ul><ul><li>Community of physicians </li></ul></ul>
  20. 20. iMobilewellness Mission <ul><li>Principle driven company </li></ul><ul><li>Dedicated to transforming healthcare and wellness opportunities </li></ul><ul><ul><li>physicians, healthcare staff, patients and consumers </li></ul></ul><ul><li>Leadership </li></ul><ul><ul><li>education, innovative solutions, entrepreneurship & philanthropy </li></ul></ul><ul><li>“ iMobilewellness is committed to bringing cutting-edge tools and technologies to healthcare and wellness markets” </li></ul>
  21. 21. Value Proposition <ul><li>Dedicated to transforming health and wellness by putting the power of information into the hands of consumers, healthcare professionals and patients. </li></ul>
  22. 23. iMobileHealth Strategy
  23. 24. iMobileWellness Goals <ul><li>We want to completely revolutionize the way patients, physicians and device companies interact. </li></ul><ul><ul><ul><li>Level the playing field </li></ul></ul></ul><ul><li>Use new technologies and social media to transform the role of patient-centered care. </li></ul><ul><ul><ul><li>Direct to consumer advertising </li></ul></ul></ul>
  24. 25. iMobileHealthCare Growth Opportunities
  25. 26. Paradigm Shift #3 Closer Integration of patient data with outcomes BG 78 BG 300 BG 250 No home health reading should go unmonitored
  26. 27. Paradigm Shift #5 All healthcare monitoring equipment will be wirelessly integrated
  27. 28. Paradigm Shift #6 Social Media and the iPhone will be the NEW face of business
  28. 29. Another Convergence… Sales Rep Tool
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  33. 34. Key Strategies <ul><li>Empower patients to take charge of their own health. </li></ul><ul><li>Use social media and revolutionary portable technologies to impact understanding of new technologies. </li></ul><ul><li>Improve patient and physician satisfaction. </li></ul><ul><li>Reach customers (physicians and patients) in new and unique ways. [Competitive advantage.] </li></ul><ul><li>Provide improved information for company sales reps. </li></ul>
  34. 35. iMobileWellness Application Opportunities
  35. 36. Wellness apps iAorticValve iStentGraft
  36. 37. <ul><li>Sales from within app </li></ul><ul><ul><li>Possible membership sales within app </li></ul></ul><ul><ul><li>Possible related services sales within app </li></ul></ul><ul><ul><li>Huge growth opportunity </li></ul></ul><ul><li>Advertising opportunities within apps </li></ul>New “Game Changing” Opportunities
  37. 38. Investment Proposal <ul><li>Develop a partnership between Medtronic Cardiovascular and iMobileHealth </li></ul><ul><ul><li>iPhone app advertising to increase outreach to customers and provide a competitive advantage. </li></ul></ul>
  38. 39. Thank You! Powered by: