Philadelphia Area SharePoint User Group 03.31.2010

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Driving end-user adoption of the Microsoft SharePoint platform.

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Philadelphia Area SharePoint User Group 03.31.2010

  1. 1. Philadelphia Area<br />SharePoint User Group<br />Philadelphia Area SharePoint User Groupwww.PhillySharePoint.orgMarch 31st, 2010<br />Marshall KurtzRJB Technical Consultingwww.rjbtech.commarshall.kurtz@rjbtech.com<br /> @SPointMarshall<br />www.PhillySharePoint.org<br />
  2. 2. Philadelphia Area<br />SharePoint User Group<br />Quick Tip<br />Driving End-User Adoption Through Evangelization<br />www.PhillySharePoint.org<br />
  3. 3. How many people in the room currently have SharePoint deployed on an enterprise-wide basis?<br />Out of those people, how many of you feel that your deployment has delivered the ROI you were expecting?<br />For those who didn’t see the expected ROI, would you say that your SharePoint environment was built around your business processes?<br />Philadelphia Area<br />SharePoint User Group<br />Driving End-User Adoption Through Evangelism<br />www.PhillySharePoint.org<br />
  4. 4. If your SharePoint environment is:<br />Deployed throughout the enterprise<br />Built around your business processes<br />Not delivering the ROI you expected<br />What would you say the adoption rate is amongst your end-users?<br />Philadelphia Area<br />SharePoint User Group<br />Driving End-User Adoption Through Evangelism<br />www.PhillySharePoint.org<br />
  5. 5. What we’ve learned:<br />Organizations that deploy SharePoint – even those who design their environment with specific business-processes in mind – often don’t see the Return on Investment they expect because their end-users aren’t motivated/trained to use the system. <br />Philadelphia Area<br />SharePoint User Group<br />Driving End-User Adoption Through Evangelism<br />www.PhillySharePoint.org<br />
  6. 6. SharePoint Evangelism:<br />Investment of Business Leaders<br />SharePoint as a Business Transformation Agent<br />Understanding the Modern-DayWorkforce<br />Establishing Well-Placed Evangelists/SME’s<br />Evangelism In Action: An Example<br />Philadelphia Area<br />SharePoint User Group<br />Driving End-User Adoption Through Evangelism<br />www.PhillySharePoint.org<br />
  7. 7. Investment of Business Leaders<br />If the entire leadership team doesn’t see the value, why should their direct reports?<br />If the business leaders don’t understand the value of the platform, it will be hard for them to believe in it<br />Investment of the business leadership is the result of understanding how SharePoint can directly impact their business processes, costs, and revenue<br />Business leaders must be willing to adapt the core business model for end-users to be empowered by SharePoint<br />Philadelphia Area<br />SharePoint User Group<br />Driving End-User Adoption Through Evangelism<br />www.PhillySharePoint.org<br />
  8. 8. SharePoint as a Business Transformation Agent<br />For SharePoint to deliver a substantial Return on Investment, end-users must be engaged and motivated to collaborate and contribute to the platform<br />To establish that motivation, the company’s business model may need to evolve to allow the employees to use the tools that SharePoint provides<br />Core SP benefits - centered around collaboration, contribution, knowledge transfer and sharing – can only be realized if employees feel empowered to directly impact the success of the business<br />Philadelphia Area<br />SharePoint User Group<br />Driving End-User Adoption Through Evangelism<br />www.PhillySharePoint.org<br />
  9. 9. Philadelphia Area<br />SharePoint User Group<br />Driving End-User Adoption Through Evangelism<br />Understanding the Modern-Day Workforce<br />End-Users Continue To Change Outside of Work<br />Rapid Access to Information (Web Search, Wikipedia, Mobile Devices)<br />Motivated to Share (Email, FaceBook, Twitter, RSS Feeds)<br />Power to Choose (Information: How, When, Format)<br />Consumer Behavior Demonstrates What Science Has Learned<br />Studies1 have shown that today’s employees perform best when motivated by: <br />Autonomy<br />Mastery<br />Purpose<br />End-User Adoption/Substantial ROI is Only Achieved When Employees Are Empowered To Use The Tools SharePoint Gives Them<br />1Based on MIT/LSE studies referenced in “The Science of Motivation” by Daniel Pink, 2009<br />www.PhillySharePoint.org<br />
  10. 10. Establishing Subject Matter Experts<br />SME’s should be aligned in each business group<br />These experts must understand and be able to convey the following to the rest of the group:<br />SharePoint is the new growth “engine” for employees and the company<br />It’s more than just a replacement for the file share<br />The success of the platform is dependent on employee engagement<br />When everyone contributes, everyone benefits from their collective knowledge<br />Training on how to use the platform and business processes specific to their work group (i.e. work flows, work spaces, wikis, etc.)<br />Philadelphia Area<br />SharePoint User Group<br />Driving End-User Adoption Through Evangelism<br />www.PhillySharePoint.org<br />
  11. 11. Evangelism In Action / An Example<br />Law Firm With 250-500 Employees<br />Has SharePoint Now<br />Basic Portal, Limited Updates, Light Usage<br />End-User Skills Vary Wildly <br />How is business conducted? <br />Files are all paper-based<br />Attorneys only work a case that day, so files change hands frequently<br />It’s not uncommon to see shopping carts full of files rolling down the hallway<br />IT Department sees the value and has worked hard to demonstrate it, but they aren’t seeing the adoption or ROI<br />Philadelphia Area<br />SharePoint User Group<br />Driving End-User Adoption Through Evangelism<br />www.PhillySharePoint.org<br />
  12. 12. Evangelism In Action / An Example<br />Problems with this scenario:<br />Even though the IT department sees the value, the leadership team hasn’t seen it and doesn’t understand how drastically it could change their business model for the better<br />IT Department has had problems selling the value because the leadership team only sees the cost of building out the infrastructure and the training<br />IT Department budget is already stretched thin and the workload is heavy, so employee evangelism is impossible to make a priority<br />End-users see more value in getting day-to-day tasks done the “old” way than learning a new way – they’re not convinced<br />Philadelphia Area<br />SharePoint User Group<br />Driving End-User Adoption Through Evangelism<br />www.PhillySharePoint.org<br />
  13. 13. Philadelphia Area<br />SharePoint User Group<br />Driving End-User Adoption Through Evangelism<br />www.PhillySharePoint.org<br />
  14. 14. Questions?<br />Philadelphia Area<br />SharePoint User Group<br />Marshall Kurtz<br /> Account ExecutiveRJB Technical Consultingwww.rjbtech.comhttp://www.sharepointspecialists.com/marshall.kurtz@rjbtech.com<br />Want more SharePoint Tips and Tricks?<br />Follow me on Twitter @SPointMarshall<br />Follow RJB on Twitter @RJBTech<br />www.PhillySharePoint.org<br />

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