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Jeeran Advertising


Published on Advertising presentation, info & demographics

Published in: Technology
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Jeeran Advertising

  1. 1. Unique Opportunities in Online Advertising
  2. 2. What is Jeeran? <ul><li>An online community based around its members and the content they produce (User Generated Content). </li></ul><ul><li>Allows users to showcase their productivity via websites, blogs, photos, and videos. </li></ul><ul><li>Members connect with one another based on interest, geography, or groups (Social Networking). </li></ul>
  3. 3. <ul><li>Users get their own space such as </li></ul><ul><li>Community consists of everyday people among them: Students, housewives, poets, journalists, even parliamentary members! </li></ul><ul><li>Members have created: </li></ul><ul><ul><li>650 Thousands websites </li></ul></ul><ul><ul><li>80 Thousand blogs </li></ul></ul><ul><ul><li>Uploaded 1M photos </li></ul></ul><ul><ul><li>Uploaded 50k videos </li></ul></ul>
  4. 4. The Facts! <ul><li>The number one site for User Generated Content (blogs, photos, and personal pages) </li></ul><ul><li>Ranks among the top 3 most visited communities in the Arab World. </li></ul><ul><li>Creative trend-setting audience that go beyond chatting and email. </li></ul><ul><li>The largest blogging community with over 80 thousand active blogs. </li></ul><ul><li>Over 5 Million unique visitors a month </li></ul>
  5. 5. Second Largest Online-Community in the Arab World Advertising on Jeeran captures the audience of the User Generated Content phenomena in the Arab World.
  6. 6. User Generated Advertising <ul><li>Ability to communicate message in detail. </li></ul><ul><li>Get immediate feedback from customers. </li></ul><ul><li>Have the users promote the brand and get immediate testimonials! </li></ul><ul><li>Long lasting campaign. </li></ul>
  7. 7. Stats and Demographics <ul><li>1.2 Million Registered users across the Arab World. </li></ul><ul><li>90% Arabic Interface. </li></ul><ul><li>75% Male. </li></ul><ul><li>Average time on site: 14 minutes. </li></ul><ul><li>70% 15-25 Age group. </li></ul>
  8. 8. Traffic Breakdown Based on a total of 5 Million Unique Users Country Unique Users /Month % of Traffic KSA 1,000,000 20% UAE 225,000 4.5% Bahrain 125,000 2.5% Kuwait 100,000 2% Qatar 65,000 1.3% Oman 50,000 1% Egypt 1,325,000 26.5% Morocco 650,000 13% Jordan 400,000 8% Syria 150,000 3% Palestine 125,000 2.5%
  9. 9. Jeeran: Better ROI <ul><li>A campaign on an engaging site with a lot of unique visitors results in a higher ROI, here is how: </li></ul><ul><ul><li>For the same amount of impressions booked, more people see the ads compared to a site with less unique users. </li></ul></ul><ul><ul><li>More people (unique users), results in a higher Click-Thru Rate. </li></ul></ul><ul><ul><li>A higher Click-Thru means your campaigns get a lot more interactions on Jeeran relative to other sites. </li></ul></ul>
  10. 10. Some of our Clients 1
  11. 11. Some of our Clients 2
  12. 12. What our clients say ?
  13. 13. Thank You!