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How to create a multimedia presentation


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Tracy Boyer created this presentation on all the elements needed and the organizational structure for creating a multimedia piece for news.

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  • Thanks for sharing with us.Very nice .
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  • thanks tracy

    i teach a masters programme in photojournalism and documentary photography at the london college of communication so this is a great resource for our students (and me!!)
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How to create a multimedia presentation

  1. 1. Multimedia Journalism: The Transition to Digital Storytelling A discussion on how news organizations should employ digital storytelling techniques for the future, by determining both when to invest in multimedia resources, and how to get started. By Tracy Boyer
  2. 2. Some Questions to be Answered: <ul><li>What is multimedia? </li></ul><ul><li>Why should I care? </li></ul><ul><li>Who is doing it best? </li></ul><ul><li>What do I need to know to get started? </li></ul><ul><li>What if we don’t have necessary resources (equipment, software, knowledge, personnel)? </li></ul><ul><li>How do I continually improve my skills? </li></ul><ul><li>How am I going to get a job with all of this turmoil in the economy and industry? </li></ul>
  3. 3. Brief Overview of Today’s Talk <ul><li>Definition of Multimedia </li></ul><ul><ul><li>In the blogosphere </li></ul></ul><ul><ul><li>Types of multimedia </li></ul></ul><ul><li>The Transition from Print to Digital </li></ul><ul><ul><li>Hard facts about the print decline </li></ul></ul><ul><ul><li>Increased consumption of social media and why it matters </li></ul></ul><ul><li>The Investment of Multimedia </li></ul><ul><ul><li>How to decide when a story should be told with multimedia </li></ul></ul><ul><ul><li>Factors to use in weighing your decision </li></ul></ul><ul><ul><li>Examples of multimedia journalism </li></ul></ul><ul><li>Case Study:’s “Age of Uncertainty” </li></ul><ul><ul><li>How we made an award-winning package with limited resources </li></ul></ul><ul><li>How to Get Started </li></ul><ul><ul><li>Concepts, skills and software to learn </li></ul></ul><ul><ul><li>Blogs to read, books to buy and people to watch </li></ul></ul><ul><ul><li>The importance of continued education </li></ul></ul><ul><li>Q/A Session </li></ul>
  4. 4. Multimedia in the Blogosphere Innovative Interactivity
  5. 5. Teaching Online Journalism Mindy McAdams College of Journalism and Communications at the University of Florida
  6. 6. 10,000 Words Mark S. Luckie Media Consultant
  7. 7. Options for multimedia journalists
  8. 8. The Future of Communication
  9. 9. The State of the News Media, 2009
  10. 10. The Transition from Print to Digital <ul><li>Increased use of RSS, podcasts, blogging, and social media to virally distribute the news in a multimedia format </li></ul><ul><li>Twitter, Flickr new mediums for breaking news coverage by citizen journalists (Hudson plane crash) </li></ul><ul><li> </li></ul>
  11. 11. The Investment of Multimedia <ul><li>Social Media: 0-1 hour to upload content to Facebook, Twitter, blog </li></ul><ul><li>Video: 1 day to shoot, edit and upload content </li></ul><ul><li>Audio Slideshow: 1 day to gather, edit and upload content </li></ul><ul><li>Interactive graphic: 1 day to create graphic and add simple interactivity </li></ul><ul><li>Multimedia package: 1 week + to produce multiple elements and create the design, UI, and functionality </li></ul><ul><li>Large-scale multimedia series: 1 month + to storyboard, report, produce, program, beta test, maintain and update </li></ul><ul><li>Advantages: Longer shelf-life; increased attention span; enhanced retention rate; broader audience </li></ul><ul><li>Disadvantages: Increased time commitment; need for expensive equipment and software; knowledge of technology tools </li></ul>
  12. 13. What medium to use and when <ul><li>Low-interest news for a turn-around story </li></ul><ul><li>A daily story with no captivating visuals </li></ul><ul><li>Only one reporter on hand to cover story </li></ul><ul><li>Difficult story subject who is unwilling to be photographed, videotaped, or recorded </li></ul><ul><li>Not enough resources, not enough time </li></ul><ul><li>Publication date is set </li></ul><ul><li>Compelling storyline with great visuals </li></ul><ul><li>High-interest topic in the community with potential for a long shelf-life </li></ul><ul><li>Storyline includes complicated numbers and data, maps or other graphics </li></ul><ul><li>Opportunity to include any form of interactivity to better tell the story </li></ul><ul><li>Possibility to delay the run date </li></ul><ul><li>Editor is on board to invest in multimedia </li></ul>Text story: Multimedia story:
  13. 14. The Potential for Multimedia
  14. 15. Potential for multimedia: “The Girl Effect”
  15. 16. Case Study: “Age of Uncertainty” Awards: 2008 POYi “Documentary Project of the Year” 2008 APME “Online Convergence Award” 2008 ONA Finalist “Multimedia Feature” 2008 SNDies quarterly award
  16. 17. Organizational Structure of a Multimedia Team
  17. 18. Multimedia Timeline <ul><li>The Ten Steps: </li></ul><ul><li>Brainstorming </li></ul><ul><li>Storyboarding </li></ul><ul><li>Researching </li></ul><ul><li>Collaborating </li></ul><ul><li>Designing </li></ul><ul><li>Programming </li></ul><ul><li>Producing </li></ul><ul><li>Fixing </li></ul><ul><li>Beta testing </li></ul><ul><li>Launching </li></ul>
  18. 19. Behind the Scenes of a Multimedia Project
  19. 20. How to Get Started <ul><li>Use Google Reader to keep up with blogs </li></ul><ul><li>Use to bookmark sites and find out what others are bookmarking </li></ul><ul><li>Use twitter to “listen” to colleagues </li></ul><ul><li>Use LinkedIn to make connections </li></ul><ul><li>Continually learn something new by buying books, attending webinars/seminars </li></ul><ul><li>Attempt a multimedia project once a month </li></ul>
  20. 21. 12 Blogs to Read <ul><li>10,000 words: </li></ul><ul><li>FlowingData: http:// flowingdata .com/ </li></ul><ul><li>Innovative Interactivity: http://www. innovativeinteractivity .com/ </li></ul><ul><li>Interactive Narratives: </li></ul><ul><li>Journerdism: </li></ul><ul><li>Mastering Multimedia: </li></ul><ul><li>MediaShift: </li></ul><ul><li>MultimediaShooter: </li></ul><ul><li>News Videographer: </li></ul><ul><li>Teaching Online Journalism: </li></ul><ul><li>Visual Editors: </li></ul><ul><li>Visual Journalist: </li></ul>
  21. 22. 10 Sites to Watch <ul><li>The Globe and Mail: </li></ul><ul><li>The New York Times: </li></ul><ul><li>The Washington Post: mmindex </li></ul><ul><li>Los Angeles Times: </li></ul><ul><li>The Roanoke Times: </li></ul><ul><li>Wisconsin State Journal: </li></ul><ul><li>St. Petersburg Times: </li></ul><ul><li>South Florida Sun-Sentinel: </li></ul><ul><li>MediaStorm: </li></ul><ul><li>Bombay Flying Club: </li></ul>
  22. 23. 7 Resources to Check Out <ul><li>TeachingOnlineJournalism: “Reporters Guide to Multimedia Proficiency” (RGMP) http:// mindymcadams .com/ tojou /2009/ rgmp -11-tell-a-good-story-with-images-and-sound/ </li></ul><ul><li>InnovativeInteractivity: “Flash Programming Tips” </li></ul><ul><li>The Poynter Institute: Training Opportunities </li></ul><ul><li> </li></ul><ul><li>KobreGuide: </li></ul><ul><li>Knight Digital Media Center: </li></ul><ul><li>FlashKit Tutorials: </li></ul>
  23. 24. 25 Programs to Learn & Sites to Join <ul><li>Video </li></ul><ul><ul><li>Final Cut Pro; Canopus Edius; Adobe Premiere </li></ul></ul><ul><ul><li>Vimeo; YouTube; Embedr </li></ul></ul><ul><li>Audio </li></ul><ul><ul><li>Audacity; Pro Tools; Adobe Audition </li></ul></ul><ul><ul><li>Soundslides; Vuvox </li></ul></ul><ul><li>Photography </li></ul><ul><ul><li>Photoshop; Panorama software </li></ul></ul><ul><ul><li>Flickr; Soundslides; Vuvox; SlideShowPro </li></ul></ul><ul><li>Design </li></ul><ul><ul><li>Flash; InDesign; Illustrator; Freehand; Maya; Adobe After Effects </li></ul></ul><ul><li>Social Networking </li></ul><ul><ul><li>; Twitter; Facebook; Digg; LinkedIn; YouTube; Flickr; StumbleUpon; Tumblr </li></ul></ul>
  24. 25. Connect with Me! <ul><li>Portfolio: </li></ul><ul><li>Innovative Interactivity: </li></ul><ul><li>Twitter: innovativeinter </li></ul><ul><li> tracyboyer </li></ul><ul><li>LinkedIn: tracynboyer </li></ul><ul><li>YouTube: tracyboyer </li></ul><ul><li>Facebook: </li></ul>