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Edtechposium 2017 - Keynote

It is relatively easy to design learning activities that tick the boxes for quality standards. For example, the links all work; active learning elements are included and so on. However, one question that is often neglected is ‘Will the students actually find this learning activity engaging?’. In his book, ‘Brain Rules’, John Medina lists 12 principles for surviving and thriving at work, home, and school. Rule #4 states that ‘We don’t pay attention to boring things’. Unfortunately, there are many examples of online learning that would be considered boring. This presentation will look at tools and techniques for designing engaging and effective online learning experiences.

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Dr Graeme Salter
Blended Learning Advisor &
Director Entrepreneurship, International &
Engagement
Before we start …
The slides and references will be available
for download on SlideShare / LinkedIn
I have a theory …
Those interested in teaching &
learning are more observant than
the general population
Test your observation skills
Test your observation skills
Dr Graeme Salter
I have a theory …
Those interested in teaching &
learning are more observant than
the general population

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Edtechposium 2017 - Keynote

Editor's Notes

  1. https://pixabay.com/en/isolated-white-gorilla-monkey-ape-1050384/
  2. We all dream of having our lectures full with keen eager students. Unfortunately, the reality is that, due to work and other commitments, we often end up with just a small number of students at lectures
  3. And if we’re not careful and don’t engage the motivated students who do attend We might end up with
  4. https://www.ttmginternet.com/sales-process/aida-model-sales/
  5. https://en.wikipedia.org/wiki/File:ARCS_Model_Components_Table.jpg
  6. https://en.wikipedia.org/wiki/File:ARCS_Model_Components_Table.jpg
  7. http://www.azquotes.com/quote/726389
  8. https://en.wikipedia.org/wiki/Mary_Catherine_Bateson#/media/File:Mary_Catherine_Bateson-2Nov2004.jpg
  9. The world is changing. ⏎ To demonstrate this, do you know why this photo is famous? ⏎ Here’s a hint. This is a photo of a man getting his boots polished⏎ The photo is of a busy street in Paris in 1838. However, because the exposure time was over 10 minutes the traffic was moving too much to appear. However, because the man getting his boot polished was still he inadvertently became the first human to be ever photographed. “Boulevard du Temple”, taken by Daguerre in late 1838 or early 1839 in Paris, was the first photograph of a person. The image shows a street, but because exposure time was over ten minutes, the traffic was moving too much to appear. The exception is the man at the bottom left, who stood still getting his boots polished long enough to show.” - Wikipedia
  10. https://www.youtube.com/watch?v=_I6jLa3gULQ
  11. http://blog.edx.org/optimal-video-length-student-engagement
  12. http://blog.edx.org/optimal-video-length-student-engagement
  13. http://blog.edx.org/moocs-are-getting-personal-also-more
  14. That leads to the important question of What do I write in my headline? For example, should I use my business name? or perhaps describe the features of my product To help answer this, let me ask you have you heard WiiFm? It’s not actually a radio station. It’s one of the most important marketing concepts – What’s in it for me? When someone visits your website they are not interested in you or your business’s mission. They want to know whats in it for me and they want to know quickly Too many headlines talk about features rather than highlighting the benefits to the visitor
  15. https://www.flickr.com/photos/stevetroughton/17072638696
  16. https://commons.wikimedia.org/wiki/File:Barangaroo_South_during_the_Barangaroo_site_open_day_3.jpg
  17. https://tophat.com/blog/modern-teaching-engage-2017/
  18. https://www.flickr.com/photos/spi/1351945837