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Broadening the audience
for published research
Roles, responsibilities, tools, techniques
Imagecredit:SupergirlShadowbyJasonRatliff
OMG turns
out she’s not
just a temp,
she’s had a
paper in
Nature!
@charlierapple...
Hallo researcher
friend, what do you
do to make sure
your research is
found and applied
by a broad
audience?
I publish it!...
Well, that’s great,
except that
publishers don’t
really have the
capacity to do much
promotion of
individual works.
Someth...
There are some
quick things you
could do yourself to
make sure your
work achieves its
potential, and your
institution can ...
There are some
quick things you
could do yourself to
make sure your
work achieves its
potential, and your
institution can ...
There are some
quick things you
could do yourself to
make sure your
work achieves its
potential, and your
institution can ...
The
library?
The
department?
The
project’s
comms
person?
The
press
and
comms
team?
The
research
office?
@charlierapple #ar...
Who?
Who?
Who?Who?
Who?
HOW?!
@charlierapple #arma16
REVERSAL
TECHNIQUE
get
into
groups
@charlierapple #arma16
What will you do to
achieve your goals?
TEAMS 1 and 4:
your goal is to make sure
no-one
can find, read, apply,
benefit fro...
Your best
ideas?
15
@charlierapple #arma16
20
Flip and find
the good
ideas!
@charlierapple #arma16
What will you
take away
from today?
15
@charlierapple #arma16
Charlie Rapple
charlie@growkudos.com
Steve Smith
steve@growkudos.com
Look for a write-up at
blog.growkudos.com
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Broadening the reach and visibility of published research: workshop at the 2016 ARMA conference

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Slides from a workshop at the 2016 conference of ARMA (the Association of Research Manager and Administrators). Abstract:

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Broadening the reach and visibility of published research: workshop at the 2016 ARMA conference

  1. 1. Broadening the audience for published research Roles, responsibilities, tools, techniques
  2. 2. Imagecredit:SupergirlShadowbyJasonRatliff OMG turns out she’s not just a temp, she’s had a paper in Nature! @charlierapple #arma16
  3. 3. Hallo researcher friend, what do you do to make sure your research is found and applied by a broad audience? I publish it! Yay me! @charlierapple #arma16
  4. 4. Well, that’s great, except that publishers don’t really have the capacity to do much promotion of individual works. Something like 50% never get read. Oh. @charlierapple #arma16
  5. 5. There are some quick things you could do yourself to make sure your work achieves its potential, and your institution can help you too. My institution, eh? @charlierapple #arma16
  6. 6. There are some quick things you could do yourself to make sure your work achieves its potential, and your institution can help you too. The library? My department? My project’s comms person? The press and comms team? The research office? @charlierapple #arma16
  7. 7. There are some quick things you could do yourself to make sure your work achieves its potential, and your institution can help you too. WHAT DO YOU MEAN BY MY INSTITUTION??! @charlierapple #arma16
  8. 8. The library? The department? The project’s comms person? The press and comms team? The research office? @charlierapple #arma16 WHO ELSE? 10
  9. 9. Who? Who? Who?Who? Who? HOW?! @charlierapple #arma16
  10. 10. REVERSAL TECHNIQUE get into groups @charlierapple #arma16
  11. 11. What will you do to achieve your goals? TEAMS 1 and 4: your goal is to make sure no-one can find, read, apply, benefit from your institution’s research 15 TEAMS 2 and 5: your goal is to minimize any chance of researchers participating in efforts to increase the reach and impact of their work TEAMS 3 and 6: your goal is to make it difficult for institutional staff to collaborate in efforts to broaden reach and impact @charlierapple #arma16
  12. 12. Your best ideas? 15 @charlierapple #arma16
  13. 13. 20 Flip and find the good ideas! @charlierapple #arma16
  14. 14. What will you take away from today? 15 @charlierapple #arma16
  15. 15. Charlie Rapple charlie@growkudos.com Steve Smith steve@growkudos.com Look for a write-up at blog.growkudos.com

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