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[Webinar August 2011] Tis the Season with Magento - Holiday Tips & Tricks

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[Webinar August 2011] Tis the Season with Magento - Holiday Tips & Tricks

  1. 1. Ethan GiffinGroove Commerce August 25, 2011
  2. 2. With over a decade of industry experience in eCommerce, Ethan E. GiffinSEO and the dynamic technologies that drive them Ethan CEO & FounderGiffin founded Groove Commerce to be a boutique web ethan@groovecommerce.comagency that provides enterprise class service for online Twitter: @Opieretailers.This blend of industry and agency experience has made Ethana sought after speaker and panelist at top events including:Internet Retailer, Magento Imagine, eTail, Search EngineStrategies (SES), SMX, American Marketing Association,PubCon and Ad:Tech.Currently, as CEO Ethan is leading the charge as an AwardWinning Magento partner. August 2011 July Webinar | Tis the Season with Magento
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  5. 5. Audit your Category & Brand Pages Add the Holiday Touch to your Logo Winterize Your Theme Optimize your 404 Error Page Add Holiday Words to your Site Search Enable your WishlistsAugust 2011 July Webinar | Tis the Season with Magento
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  8. 8. Monitor Your Site Review Transaction Levels Look for 404’s Decrease Load Time Add Additional ServersAugust 2011 July Webinar | Tis the Season with Magento
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  11. 11. Don’t Give Away the Farm Feature Gift Cards on the Home Page Go Big on Black Friday & Cyber Monday! Email, Email, Email Make Sure Your Aligned with Social Media!August 2011 July Webinar | Tis the Season with Magento
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  16. 16. Clearly Show Shipping Deadlines Offer Flat Rate Shipping Clear Explanation on Returns Increase Returns Timeframe Add Additional Hours for Customer Service • Phone • Live ChatAugust 2011 July Webinar | Tis the Season with Magento
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  20. 20. Start Pushing for Reviews Now Winterize your Facebook/Twitter Push Offers & Gift Ideas Socially Create Urgency in your PPC Add Words Like ‘Gift’ to your PPC Send a Holiday Thank You EmailAugust 2011 July Webinar | Tis the Season with Magento
  21. 21. Free 30 Minute Holiday Prep Consultations for Qualified Companies Email: robyn@groovecommerce.comAugust 2011 July Webinar | Tis the Season with Magento
  22. 22. Our goal is to bridge the gap between marketingand technology and deliver a user-friendly, highconverting product to each one of our clients. 2400 Boston Street,Services include: Suite 320, Baltimore, Maryland 21224 • eCommerce Website Design • Magento Development & Integration www.groovecommerce.com 800.564.9826 • Social Media Marketing @GrooveCommerce • Pay Per Click (PPC) Management • Search Engine Optimization (SEO) • eCommerce Site Analysis • Conversion Consulting August 2011 July Webinar | Tis the Season with Magento
  23. 23. August 2011 July Webinar | Tis the Season with Magento

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