The Job Creation Potential
               of Europe’s Digital Economy
                                                    ...
EU’s Online Advertising Market
                       Closes Gap to US
                           Online advertising marke...
Mobile: A European Success
High Speed Broadband:
     Reducing the Competition Gap
                    The gap in broadband penetration in the EU
40 ...
The Potential of High-Speed
       Broadband for All
         Gap between BB coverage and BB Household penetration (%)
100...
The Economic Potential of
        Europe’s “Digital Natives”
       Percentage of individuals by age group that have used ...
Digital Users Will Make
      Europe’s Digital Recovery
                  End-user spending on ICT by Region
             ...
Estonia and Latvia Lead
                              Europe’s Web 2.0
              I have used Internet, in the last 3 m...
Economic impact of
              boosting Europe’s
               Digital Economy
• More competition in broadband will gen...
Презентация  - доклада о развитии информационного общества в странах Евросоюза 2009
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Презентация - доклада о развитии информационного общества в странах Евросоюза 2009

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Презентация - доклада о развитии информационного общества в странах Евросоюза – Europe's Digital Competitiveness Report 2009

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Презентация - доклада о развитии информационного общества в странах Евросоюза 2009

  1. 1. The Job Creation Potential of Europe’s Digital Economy Impact of broadband on the economy Broadband-related employment growth (EU27, 2006-2015, cumulative) 2.500 Employment growth, 1000s jobs, 2.000 Base Case base year 2005 Best Case 1.500 Worst Case 1.000 500 0 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015
  2. 2. EU’s Online Advertising Market Closes Gap to US Online advertising market 14 12 10 Billion € 8 6 4 2 0 2005 2006 2007 2008 2009e EU 27 USA
  3. 3. Mobile: A European Success
  4. 4. High Speed Broadband: Reducing the Competition Gap The gap in broadband penetration in the EU 40 37,3 35,6 35 31,9 30 25,2 25 22,9 20 19,2 20 16,3 15 12,8 8,6 10.9 10 7.6 5 4.4 1.4 0.1 0.5 0 2005 2006 2007 2008 2009 Highest - lowest broadband penetration rate Broadband gap EU fixed broadband penetration
  5. 5. The Potential of High-Speed Broadband for All Gap between BB coverage and BB Household penetration (%) 100 EU 27 90 89 % 92,5 % 87 % 90,7 % 80 70 60 49 % 50 42 % 40 30 % 23 % 30 20 10 BB coverage BB penetration (Households 0 2005 2006 2007 2008 BB penetration (Households) BB coverage
  6. 6. The Economic Potential of Europe’s “Digital Natives” Percentage of individuals by age group that have used Internet, in the last 3 months, for advanced communication services, EU27 (2008) 80% 70% 73% 60% 50% 51% 40% 30% 35% 35% 20% 26% 10% 17% 7% 0% 65-74 55-64 45-54 35-44 All 25-34 16-24 individuals
  7. 7. Digital Users Will Make Europe’s Digital Recovery End-user spending on ICT by Region (% change on previous year) 10 8 6 4 2 0 -2 -4 -6 -8 -10 2008 2009 2010 2011 Worldwide Western Europe Eastern Europe
  8. 8. Estonia and Latvia Lead Europe’s Web 2.0 I have used Internet, in the last 3 months, for uploading self-created content (text, images, photos, videos, music, etc.) 25% 21,48% 20% 19,34% 18,90% 18,54% 17,19% 15% 11,50% 10% 5% 5,32% 4,46% 4,48% 2,57% 1,99% 0% CZ BG EL SK MT EU27 FR UK NL LV EE
  9. 9. Economic impact of boosting Europe’s Digital Economy • More competition in broadband will generate € 580 billion and create 700 000 jobs by 2015 • Increased take-up of 3G services will generate € 242 billion by 2013 in Western Europe. • Better spectrum management can grow GDP by 0.1% annually and inject billions into the EU economy. Using the digital dividend for wireless broadband in the EU can bring €150 - €200 billion in benefits.

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