Linkedin 22 Ways To Dominate

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Ways to help you boost your LinkedIn profile

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  • Linkedin 22 Ways To Dominate

    1. 1. LinkedIn: 22 Ways to Dominate January 28, 2009
    2. 2. A Seasoned Social Network 68% 35+ 66% $60k+/year 72% college grads
    3. 3. Linkedin Works Because It’s Safe
    4. 4. Sacrificing Features for Security • Linkedin Works BECAUSE it Does Less than Facebook and MySpace: – Connections are Controlled – Relatively Easy to Use – Very Little Layout Control – Minimal Advertising – Very Few Applications – No Multi-media – Address Book Paradigm
    5. 5. Linkedin Rewards Action • Follow These Tips • Spend a Few Minutes Every Day on Linkedin • You Have to be PART of Linkedin
    6. 6. Linkedin Profile Tips
    7. 7. 1. Upload a Good Photo 2. Complete Your Entire Profile, Including Previous Jobs 3. Use Email Address as Your Last Name
    8. 8. 1. Use Keywords Liberally in Your Profile 2. Link to Web Sites using Keywords 3. Link to Blog RSS Feed
    9. 9. 1. Update Profile Often, but Not Egregiously 2. Create Status Updates (like Twitter and Facebook Status)
    10. 10. Linkedin Applications Increase Usefulness
    11. 11. 1. Activate Linkedin Applications and Connect to Content You or Your Company Creates o WordPress & Bloglink o SlideShare & Google Presentation o Company Buzz (Twitter Search)
    12. 12. Linkedin Connections
    13. 13. 1. Invite Anyone You Meet in a Business Setting 2. Use Custom Intro Text, Unless You Know the Person Well
    14. 14. 1. Find Connections Through Linkedin Search o Name o Company o Location o Keyword
    15. 15. 1. Browse Your Connections’ Connections to Find People you Missed or Forgot
    16. 16. 1. Invite Contacts From Your Outlook and/or Webmail Databases
    17. 17. Linkedin Recommendations – Like ebay Feedback for People
    18. 18. 1. Liberally Provide and Request Recommendations o Use Custom Invite Text o Provide Some Guidance to Reviewer on Possible Themes/Keywords
    19. 19. Linkedin Messages – Break Through the Clutter
    20. 20. • Send Messages to Connections about Events, Job Openings, etc.
    21. 21. Building Your Reputation on LinkedIn
    22. 22. 1. Set up a Search and Answer Questions in Linkedin Answers Section
    23. 23. • Join Groups (not too many) and Participate. Meet People Through Group Discussion (or members list), and Connect • Consider Creating Your Own Group
    24. 24. Using Linkedin for Business Development
    25. 25. • Connect with Clients, Former Clients and Prospects • Use Search to Find Appropriate Contact People at Target Companies • Use Search to Find Background Information on Prospect Personnel
    26. 26. JASON BAER Convince & Convert www.convinceandconvert.com @jaybaer

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