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Public Sphere: Gov 2.0 - John Shanahan


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Public Sphere: Gov 2.0 - John Shanahan

  1. 1. Online communities Linking the citizens and customers into decision making in a totally new way
  2. 2. Old way Big vision, big policy & a lot of time policy citizens policy
  3. 3. New way Micro launches, small policy, insights, iterations Small policy policy Small policy
  4. 4. Colmar Brunton Communities
  5. 5. The Your Community Platform activities quick profile discussions Activities online focus messages news polls / connect groups
  6. 6. 8,000 potholes and other broken things have been fixed
  7. 7. The keys to successful online communities
  8. 8. 1.LISTEN Talk with citizens in context. Listen to their ideas before they get skewed. To uncover issues, ask good questions, focusing on how people feel
  9. 9. 2. ORGANISE Around issues people really care about and/or want to change.
  10. 10. 3. CROWD WISE Co-create with citizens, offer innovation as standard. Learn to feed off the wisdom of crowds.
  11. 11. 4. ENGAGE Provide utility, education, entertainment and connection .
  12. 12. 5. COMMIT Spend long-term quality time with participants. Build lasting relationships, create arenas for subscription and meaningfulness.
  13. 13. “It's not about you. It's about all of us"