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2012 Fall SurveyThe Greater San Antonio Chamber of Commerce
Questionnaire Objectives• Establish baseline measurements for strategic  planning and goal setting• Quantify strengths and...
Summary                                  1        Type of Respondent•   262 Respondents                2       1          ...
Full time employees     38                   58                             1-9                             10-49         ...
How many years has your company done      business in San Antonio?              35                        32      5 or les...
Overall views of The Chamber, image, role and services                                           Disagree                 ...
Overall views of The Chamber, image, role and services: Top 7        100%                                                 ...
Overall views of The Chamber, image, role and services: Lowest 7100% 90% 80% 70%                                          ...
Issues facing San Antonio and preparing for the future                                              Disagree              ...
Issues facing San Antonio and preparing for the future       100%                                                         ...
Chamber services and products                                    Completely                                               ...
Chamber services and products100%90%                                                                                      ...
Chamber services and products                                           Disagree                                          ...
Chamber services and productsTop twoboxes are not   100%strong in anyof theseareas, with     90%EconomicImpact          80...
Importance of Chamber activities to my businessImportance of Chamber activities to                                        ...
Importance of Chamber activities to my business   100%   90%   80%   70%   60%   50%   40%   30%   20%   10%    0%        ...
Chamber Emails I do not receive Chamber emails          3                                                                 ...
Use of Chamber website100%90%80%70%                                                                                       ...
Has your organization sponsored Chamber events in 2012?                                Yes = 101                    No = 1...
Reasons your organization belongs to The Chamber The Chamber is an advocate that protects my business                     ...
What will you do with your membership in                            2013?         We are undecided              9We will d...
What is the greatest strength of The                                   Chamber?Representing business interests in providin...
Opinion of the number and type of similar                    organizations/Chambers     I dont care about them I only supp...
Which of the following do you support?                 West Chamber                21                        SAMCO        ...
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Fall2012 Membership Survey Results Presentation

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Fall2012 Membership Survey Results Presentation

  1. 1. 2012 Fall SurveyThe Greater San Antonio Chamber of Commerce
  2. 2. Questionnaire Objectives• Establish baseline measurements for strategic planning and goal setting• Quantify strengths and challenges• Measure themes brought up during focus groups• Measure products and services of Chamber• To be utilized in future for annual member survey 2
  3. 3. Summary 1 Type of Respondent• 262 Respondents 2 1 Member employee• Taken November 8 – 7 December 5 16 CEO/President/Owner• Emailed link to Non member members and employee newsletter subscribers Public Official• Three reminder emails 83 131 Military Media Retired 3
  4. 4. Full time employees 38 58 1-9 10-49 50-99 100-100069 Over 1000 50 41 4
  5. 5. How many years has your company done business in San Antonio? 35 32 5 or less 6 to 10 years 11-20 years 141 more than 20 years 48 5
  6. 6. Overall views of The Chamber, image, role and services Disagree Completely I dont Avg/Level of Agreement Completely 2 3 4 5 6 7 8 9 Agree know meanThe Chamber is good for the businesscommunity 1 2 3 4 13 35 43 155 2 9.203The Chamber ensures a strongrelationship with our military 1 1 2 7 16 23 50 131 29 9.156The Chamber helps sell San Antonio to theworld 2 2 6 11 14 40 59 118 7 8.869The Chamber is a genuine leadership forcein SA 1 1 5 3 9 23 42 48 125 3 8.837The Chamber effectively represents theinterests of business with the City 2 1 1 1 9 11 26 58 92 9 8.554The Chamber reviews proposed legislationwith the interests of business as priority 1 1 3 12 7 24 47 60 71 35 8.46The Chamber provides long-term visionand leadership for SA 1 1 7 8 14 34 48 43 96 7 8.433The Chamber effectively represents theinterests of San Antonio business with theState 2 1 1 3 12 11 18 54 55 79 22 8.424Chamber efforts produce economicdevelopment and job growth for the SAregion 2 2 2 7 17 30 56 80 11 8.389Chamber leaders are trustedspokespersons on community and publicpolicy issues 3 1 2 4 10 7 26 51 61 84 8 8.246The Chamber helps shape public opinionin SA 1 3 5 7 22 36 48 55 72 10 8.225I trust The Chamber when it takes aposition on an issue 2 3 5 5 19 20 28 51 50 68 8 7.936The Chamber provides valuable businessperspective in shaping education policy 2 3 4 9 14 18 37 46 49 56 23 7.824Chamber leaders are too cozy with the SApolitical leadership and reluctant to takethem on 18 11 28 9 21 10 19 35 30 39 40 6.355 6
  7. 7. Overall views of The Chamber, image, role and services: Top 7 100% There is a lot of agreement on 90% these, as seen with large top 80% two categories. 70% 60%Orange Completely Agreeline 50%indicates 9big 40% 8win, or 7big risk 30% 6 20% 5 4 10% 3 0% 2 The Chamber The Chamber The Chamber The Chamer is The Chamber The Chamber The Chamber Disagree Completely is good for the ensures a helps sell San a genuine effectively reviews provides long- business strong Antonio to ldearship represents proposed term vision community relationship the world force in SA the interests legislation and with our of business with the leadership for military with the City interests of SA business as priority 7
  8. 8. Overall views of The Chamber, image, role and services: Lowest 7100% 90% 80% 70% Completely Agree 60% 9 50% 8 7 40% 6 5 30% 4 20% 3 2 10% Disagree Completely 0% The Chamber Chamber Chamber The Chamber I trust The The Chamber Chamber effectively efforts leaders are helps shape Chamber when provides leaders are too represents the produce trusted public opinion it takes a valuable cozy with the interests of economic spokespersons in SA position on an business SA political San Antonio development on community issue perspective in leadership and business with and job growth and public shaping reluctant to the State for the SA policy issues education take them on region policy 8
  9. 9. Issues facing San Antonio and preparing for the future Disagree dLevel of Agreement Completely 2 3 4 5 6 7 8 9 Completely Agreek meanLike every other growing city, SA will bechallenges with more traffic andcongestion 2 1 11 30 49 167 9.381 1SA will enjoy a growing reputation as adynamic city for business growth andexpansion 1 4 2 4 6 23 57 74 85 8.607SA will be known as a city thatdeveloped a business-friendly culture 2 2 3 10 13 42 74 50 63 8.154SA will be more diversified, known forgrowing new industries like greenenergy and IT 3 2 12 4 14 21 51 59 48 44 7.581SAs downtownn will be well known as agreat place to live as well as visit 5 3 8 10 26 22 35 50 50 50 7.459SA will be known as a city that is readyfor the future 4 1 9 11 17 34 53 62 34 33 7.244SA will be known for bridging the gapbetween education and the attainmentof individual goals 6 9 7 6 33 24 46 48 34 44 7.121SA will be an easier city to get around inas it develops a mass transit system 13 10 13 16 30 25 40 41 31 40 6.653 9
  10. 10. Issues facing San Antonio and preparing for the future 100% Top two boxes total 88% – 90% showing strong feelings for this statement 80% 70% 60% 50% 40% Completely Agree 9 30% 8 7 6 20% 5 4 3 10% 2 Disagree Completely 0%SA will be challengesawith moreSA will be known asforcity that developed a expansionwill newculture willlike knownplacecityliveITwill beas for the future education and as it attainment mass transit system SA will enjoy growing reputation as a city a business growth and business-friendlywell knownSA will be knowntoand as well anvisit between get around in the develops a of traffic andSA will be more diversified, known for growing be industries as a green energyforthat is ready gap congestion SAs downtownn SA be great as a bridging the easier city to SA 10 individual goals
  11. 11. Chamber services and products Completely CompletelyLevel of Agreement Disagree 2 3 4 5 6 7 8 9 Agree meanMy membership is an investmentin the economic vitality of SA 1 4 6 4 13 13 20 52 44 51 7.923The Chamber is good for mybusiness 1 4 7 5 21 17 29 47 29 49 7.593The public policy committees ofThe Chamber affectively representthe interests of my own business 4 2 6 8 32 18 35 42 27 32 7.136Chamber publications, newslettersand website are good places tomarket my business 11 18 21 13 32 23 16 26 18 28 5.932 11
  12. 12. Chamber services and products100%90% Completely Agree80% 9 870% 760% 650% 540% 430% 3 220% Completely Disagree10% 0% My membership is an The Chamber is good for The public policy Chamber investment in the my business committees of The publications, newsletters economic vitality of SA Chamber affectively and website are good represent the interests of places to market my my own business business 12
  13. 13. Chamber services and products Disagree CompletelyChamber Services/Products Completely 2 3 4 5 6 7 8 9 Agree meanThe economic impact research isvaluable to my business 6 11 13 11 45 25 32 44 30 34 6.661I rely on the economic trends reportfrom The Chamber to help with mybusiness decisions 10 15 24 12 56 19 45 34 16 22 5.949The Chamber uniquely provides thehelp my business needs to expandlocally 20 27 17 8 57 22 33 24 18 21 5.543I rely on The Chamber to provideintroductions to key leaders when I amrecruiting executives to SA 31 27 20 10 60 13 26 19 15 25 5.211The Chambers relocation informationhelps my business recruit new talent toSan Antonio 25 30 25 11 60 25 27 16 13 17 5.052I receive reliable leads and referralsthat come from The Chambers website 32 31 31 21 47 24 23 18 10 12 4.679 13
  14. 14. Chamber services and productsTop twoboxes are not 100%strong in anyof theseareas, with 90%EconomicImpact 80%studiesreceiving 70%strongestresponse. Completely Agree 60% 9 50% 8 7 40% 6 30% 5 4 20% 3 10% 2 Disagree Completely 0% The economic I rely on the The Chamber I rely on The The Chambers I receive impact economic uniquely Chamber to relocation reliable leads research is trends report provides the provide information and referrals valuable to my from The help my introductions helps my that come from business Chamber to business needs to key leaders business recruit The Chambers help with my to expand when I am new talent to website business locally recruiting San Antonio decisions executives to SA 14
  15. 15. Importance of Chamber activities to my businessImportance of Chamber activities to Extremelyyour business Not important 2 3 4 5 6 7 8 9 important meanProviding long term vision and leadershipfor San Antonio 2 2 3 3 5 9 22 38 49 74 8.43Providing leadership on workforceissues, such as quality availability andcost of trained workforce 1 1 1 3 11 13 27 45 46 59 8.232Bringing new business and jobs to SanAntonio 3 3 2 1 10 12 26 45 34 72 8.216Monitoring and taking action on stateand federal laws and regulations toassure they do not put an undue burdenon business 1 7 3 14 9 25 44 36 67 8.155Monitoring and taking action onproposed city ordinances to assure theydo not put an undue burden on business 2 5 4 16 13 20 42 44 60 8.073Helping existing businesses to expand inSan Antonio 5 2 3 2 15 11 26 37 36 69 8.053Providing proactive leadership in solvingfuture water challenges in the region 2 3 4 4 20 18 25 35 39 53 7.783Providing seminars and events thatprovide me and my employees withvaluabe new information 3 5 12 10 25 22 23 38 31 37 7.087Leadership in solving transportationproblems in the area 6 4 7 6 31 22 25 42 31 33 7.082Networking events that give me theopportuntiy to meet new customers 17 9 15 7 26 17 16 32 17 51 6.623Providing marketing and brandingopportunities for my business 11 11 10 10 34 20 27 20 31 33 6.527 15
  16. 16. Importance of Chamber activities to my business 100% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0% Extremely important 9 8 7 6 5 4 3 2 Not important 16
  17. 17. Chamber Emails I do not receive Chamber emails 3 Opinion of the volume I delete them 2 of Chamber emails I seldom open or read them 7I look at the subject line and open those Im interested in 73 I open and skim them 134 Too much I open and read them carefully About right 41 Too little 0 50 100 150 17
  18. 18. Use of Chamber website100%90%80%70% Completely Agree60% 9 850% 7 640% 530% 4 320% 210% Disagree Completely 0% I use The Chamber Chamber The Chamber website is Chamber website as a source of communications easy to use communications are a valuable information provide balanced and good source of thorough information information on local on public policy issues businness issues that I should know about 18
  19. 19. Has your organization sponsored Chamber events in 2012? Yes = 101 No = 113 If yes, which of the following will you do in 2013, with regard to event sponsorships? I dont know 1 We will not sponsor Chamber events in 2013 2We will probably reduce our sponsorship level 6 We will probably maintain the same 56 sponsorship level We will definately maintain the same 31 sponsorship level We will increase our sponsorship 5 0 10 20 30 40 50 60 19
  20. 20. Reasons your organization belongs to The Chamber The Chamber is an advocate that protects my business 37 from undue legislation and regulation Tangible return on our investment 45The Chamber effectively advances pro-business policies 53The Chamber is an effective leader for economic growth 73 in South Texas Chamber membership is a good form of corporate 124 citizenship 0 20 40 60 80 100 120 140 20
  21. 21. What will you do with your membership in 2013? We are undecided 9We will definitely not renew 1We will probably not renew 3 We will probably renew 41 We will definitely renew 154 0 20 40 60 80 100 120 140 160 180 21
  22. 22. What is the greatest strength of The Chamber?Representing business interests in providing a quality 13 workforce for the future of business Providing valuable information for business through 16 seminars, newslettters and email alerts Addressing SAs infrastructure issues such as 19 transportation and water Providing valuable networking events that allow 38 businesses to connect with new customers Providing long term vision and leadership 47 Representing and defending interests of business 57 community with elected officials in San… Providing efforts that help to maintain a strong 60 business friendly culture 0 20 40 60 80 22
  23. 23. Opinion of the number and type of similar organizations/Chambers I dont care about them I only support The 9 Greater SA ChamberThey duplicate efforts and San Antonio does not 54 need them all The number of business organziations makes it 68 too expensive to support them all They each have their role to play and should 77 have the support of my business 0 10 20 30 40 50 60 70 80 90 23
  24. 24. Which of the following do you support? West Chamber 21 SAMCO 30 BiomedSA 30 South Chamber 31 Free Trade Alliance 31 Downtown Alliance/Centro SA 34Economic Develoment Foundation 44 North Chamber 75 Hispanic Chamber 108 0 20 40 60 80 100 120 24

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