Canara hsbc swot analysis

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  • SWOT Analysis
  • Company Details:
  • Customer service
  • Opportunities
  • Threats
  • Thank you
  • Canara hsbc swot analysis

    1. 1. Swot analysis of
    2. 2. 23% 51%26% Canara Bank HSBC OBC
    3. 3. Company at a Glance: TheCompany was launched on 16 June 2008 withheadquarter in Gurgaon.It is a joint venture between two of India’s largest publicsector banks, Canara Bank and Oriental Bank ofCommerce, and HSBC Insurance (Asia Pacific) HoldingsLimited.Network of 4400 branches , 29 Regional offices, 60 millioncustomers, and 822 employees. Have 3 Individual products and 2 Group Products170,364 policies sold ( as on July 31, 2010).
    4. 4.  Ranked as top 2nd in terms of Customer service.Convenient ways of paying your premiumsTools and calculator.The backbone of the Companys operations isa highly IT-enabled.The huge international brand equity of HSBC.Faster claim processing.
    5. 5. Customer database of two nationalized banks.The effective bank assurance model has enabled thecompany in reaching to customer in rural and socialsector.Better product knowledge.In Group plans (group loan protection plan & Groupterm plan) minimum premium 23000. Canara HSBC has an advantage because of havingBoth public sector (Oriental, Canara) and privatesector (HSBC) share holders.
    6. 6. Being a new entrant in the market it does not havefirst mover advantage.Smaller sales force.High premium for individual plans. (minimumpremium for Growth Smart Plan and Dream smartplan is 25,000/- ) Small product portfolio.
    7. 7. Low penetration and untapped markets.Can leverage share holders strong corporaterelationship to sell group policies to large companies.Can absorb the existing customers of the threeentities.
    8. 8.  High competition among different players. Many foreign bank giants are going to enterIndian market. They have very large portfolio ofvarious verticals and products with them.Rolling out of innovative products by competitors. Fluctuating policies by regulators.
    9. 9. 1) Adherence to Regulations2) After Sales Support / Warranty Support3) Authenticity / Transparency / Ethics4) Customer Friendliness /Loyalty & Promotional Programs5) Professionalism / Qualification of Staff6) Range / Selection / Customizability7) Reliability/ Value for Money8) SafetyConsumer Satisfaction Level Summary

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