Innovation Reading Club - The Art of Start

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Innovation Reading Club - The Art of Start

  1. 1. The Art of Not Being a Bozo
  2. 2. About Guy Kawasaki Evangelizer 10 books
  3. 3. Make Meaning Business Model Get Going The Art of Starting
  4. 4. Cut the jargon Customer centric Cascade the message The Art of Positioning
  5. 5. First Minute Be prepared Repeat! The Art of Pitching
  6. 6. Cash flow Ship! Daily dose of red pill The Art of Bootstrapping
  7. 7. The Art of Rainmaking 100 flowers Key influencers Listen to your prospects
  8. 8. Help others Pay back society The Art of Being a Mensch
  9. 9. Conclusions Specific advice Grain of salt Business & Ethics
  10. 10. Suggestions

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