Innovation Reading Club - Social Responsibility. A global reflection about CSR

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Innovation Reading Club - Social Responsibility. A global reflection about CSR

  1. 1. Social Responsibility.A Global Reflection about CSRFebruary, 27th. Reading Club
  2. 2. 1 The Book CSR  
  3. 3. 1 The Book CSR   20 essays Same topic Different Perspective Perfect Overview
  4. 4. 2 The Authors CSR   Academics Business Men Politicians Balanced Field
  5. 5. 3 The Concept CSR  
  6. 6. 3 The Concept CSR  
  7. 7. 3 The Concept CSR   CSR BUSINESS MANAGEMENT STRATEGY Middle & Long Excellence Term Success
  8. 8. 4 The Structure CSR  
  9. 9. 5 The Goals CSR  
  10. 10. 3 The Goals CSR   CSR BUSINESS UPRIGHTNESS MANAGEMENT Corporation value does not lie only in Products and financial products Services have an (tittles, options, Increase Company Do your best to get opportunity fair Market Share and back confidence shares, …) but also value defined by Economic Profits in human capital, social relationships knowledge and reputation
  11. 11. 3 The Goals CSR   Concerns Motivation Private Social Maximize Classic Business Strategic Social Profits Management Responsibility Ethic Friedman Social Ethic Excellence Responsibility Management
  12. 12. 6 Main Actors CSR  
  13. 13. 6 Main Actors CSR  
  14. 14. 6 Main Actors CSR  
  15. 15. 7 The Tools CSR  
  16. 16. 7 The Tools CSR  
  17. 17. 8 The Profits CSR  
  18. 18. 8 The Profits CSR   Productivity Increase (Absenteeism, FTQ,…) Cost Reduction Consumers Collaborative (Agreements Preferences Working Administration, Influence Environment Lawsuits,…) Brand Confidence & Differentiation Reputation
  19. 19. Carlos Gutiérrez Montenegrocarlos.gutierrez@energylab.esEdificio CITEXVIRua Fonte das Abelleiras, s/n. 36310, Vigo.T_986 120 450 F_986 120 451energylab@energylab.eswww.energylab.es

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