Strategic Business Planning

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Overview of Strategic & Business Planning

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  • Thank Mitch Inspiration Sage
  • Strategic Business Planning

    1. 1. STRATEGIC - BUSINESS PLANNING Greg Pashke, CMC Pashke Consulting
    2. 2. Reflection from the Yogi <ul><li>“ The future ain’t what it used to be.” </li></ul><ul><li>- Yogi Berra </li></ul>
    3. 3. Overview <ul><li>Some Characteristics of Plans </li></ul><ul><li>Terminology (Bridging the Gaps) </li></ul><ul><li>Typical Business Plan Elements </li></ul><ul><li>Resources: External World View </li></ul><ul><li>Resources: How To Reference </li></ul><ul><li>Forecasting Methods: Sampler </li></ul><ul><li>Some Do’s & Don’ts </li></ul>
    4. 4. Reflection: Just Do It! <ul><li>“ A good plan today is better than a perfect plan tomorrow.” </li></ul><ul><li>- Patton’s Law </li></ul>
    5. 5. Some Characteristics of Plans <ul><li>It’s the Process that counts! (think verb rather than noun) </li></ul><ul><li>Flexible, adaptive & evolving </li></ul><ul><li>Communication piece (linkage) </li></ul><ul><li>Motivation & inspiration tool </li></ul><ul><li>Map for the journey </li></ul><ul><li>Future focused </li></ul>
    6. 6. Reflection: Be Decisive <ul><li>“ I used to think I was indecisive, but now I’m not so sure.” </li></ul><ul><li>- Unknown </li></ul>
    7. 7. Terminology: Bridging the Gaps <ul><li>Reducing the terminology mystery </li></ul><ul><li>From “Broad & Expansive” </li></ul><ul><li>To “Narrow & Focused” </li></ul>
    8. 8. Bridging the Gaps <ul><li>Vision (desired potential) </li></ul><ul><li>Mission (why we exist, our purpose) </li></ul><ul><li>Strategic Plan (strategic 3-10+ years) </li></ul><ul><li>Business Plan (operational 1-5 years) </li></ul><ul><li>Business Tactics (micro how to) </li></ul><ul><li>Metrics (measurements) keeping score </li></ul>
    9. 9. Reflection: Persistence <ul><li>“ If Columbus had turned back, no one would have blamed him. No one would have remembered him either.” </li></ul><ul><li>-Unknown </li></ul>
    10. 10. Typical Business Plan Elements <ul><li>Executive Summary (overview) </li></ul><ul><li>Business Description (what you do) </li></ul><ul><li>Market Analysis (market opportunities) </li></ul><ul><li>Market & Sales Strategy (how you’ll function) </li></ul><ul><li>Management Team (who will do it) </li></ul><ul><li>Financial Plan (projections) </li></ul><ul><li>Business Risks (how you’ll avoid or mitigate) </li></ul>
    11. 11. Reflection: Expectations <ul><li>“ Insanity is doing things the same old way and expecting a different outcome.” </li></ul><ul><li>- Albert Einstein </li></ul>
    12. 12. Resources: External World View <ul><li>Industry Research (trade groups, etc.) </li></ul><ul><li>Benchmark Data (how to compare) </li></ul><ul><li>Advisory Groups (Renaissance, in-house) </li></ul><ul><li>Venture Capital Forums (how to examples) </li></ul><ul><li>World Future Society (trends, scenarios) </li></ul><ul><li>(wfs.org) </li></ul>
    13. 13. Reflection: Progress <ul><li>“ Things will get better – despite our efforts to improve them.” </li></ul><ul><li>- Will Rogers </li></ul>
    14. 14. Resources: How To Reference <ul><li>Porter: Competitive Advantage </li></ul><ul><li>Gazelles.com (Rockefeller Habits) </li></ul><ul><li>Strategy Focused Organization (Kaplan & Norton) </li></ul><ul><li>Software Packages (use with caution) </li></ul><ul><li>Amazon.com </li></ul><ul><li>Each Other (Forum Collaboration) </li></ul>
    15. 15. Reflection from the Yogi <ul><li>“ When you come to a fork in the road, take it.” </li></ul><ul><li>- Yogi Berra </li></ul>
    16. 16. Forecasting Methods: Sampler <ul><li>Trend Analysis (extrapolate forward) </li></ul><ul><li>Backward/Event Planning (achieving a desired future) </li></ul><ul><li>Brainstorming (participatory process) </li></ul><ul><li>Precursor Analysis (what happens first) </li></ul><ul><li>Scenario Analysis (9/11 lesson) </li></ul><ul><li>Delphi (consensus among experts) </li></ul>
    17. 17. Reflection: Harsh Reality <ul><li>“ Reality is an illusion, albeit a very persistent one.” </li></ul><ul><li>- Albert Einstein </li></ul>
    18. 18. Some Do’s <ul><li>Trust your instincts </li></ul><ul><li>Emphasis on communication </li></ul><ul><li>Focus on EXECUTION (results count) </li></ul><ul><li>Be flexible & adaptive </li></ul><ul><li>Stretch </li></ul><ul><li>Expect unintended consequences </li></ul><ul><li>Enjoy the process </li></ul>
    19. 19. Reflection: I Told You So <ul><li>“ No matter what goes wrong there is always somebody who knew it would.” </li></ul><ul><li>- Evan’s Law </li></ul>
    20. 20. Some Don’ts <ul><li>Don’t delegate responsibility (embrace it) </li></ul><ul><li>Don’t get caught in the terminology trap </li></ul><ul><li>Don’t get overwhelmed (simplify) </li></ul><ul><li>Don’t look for the perfect plan </li></ul><ul><li>Don’t deny the facts </li></ul><ul><li>Don’t dwell on mistakes </li></ul><ul><li>Don’t get trapped by your plan </li></ul><ul><li>Don’t do it if you’re not going to use it </li></ul>
    21. 21. Reflection: Obstacles <ul><li>“ Every path has its puddle .” </li></ul><ul><li>- English Proverb </li></ul>
    22. 22. Reflection: Be Proactive <ul><li>“ Let our advance worrying become advance thinking & planning .” </li></ul><ul><li>- Winston Churchill </li></ul>
    23. 23. Review <ul><li>Some Characteristics of Plans </li></ul><ul><li>Terminology (Bridging the Gaps) </li></ul><ul><li>Typical Business Plan Elements </li></ul><ul><li>Resources: External World View </li></ul><ul><li>Resources: How To Reference </li></ul><ul><li>Forecasting Methods: Sampler </li></ul><ul><li>Some Do’s & Don’ts </li></ul>
    24. 24. Reflection on Attitude <ul><li>“ Optimism is the faith that leads to achievement.” </li></ul><ul><li>- Helen Keller </li></ul>
    25. 25. Contact Information <ul><li>Pashke Consulting </li></ul><ul><li>Greg Pashke </li></ul><ul><li>772-528-3871 </li></ul><ul><li>[email_address] </li></ul>

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