Pinterest for Planners - VisitRaleigh.com

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Presentation: Pinterest for Planners
Date: June 6th 2013
http://www.visitraleigh.com/
Greater Raleigh Convention and Visitors Bureau

** Pages 83 - 107 for BONUS Slides, including several How to's and specific "fun with Pinterest" examples. **

Location: Sparians of Raleigh - Sparians is a fun interactive experience for all ages specializing in Food, Games, and Sports. Bowling, yes we have that too! Whether you’re out with friends, family, or coworkers, Sparians is designed to spare you from the conventional get together.

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  • am always asked – what is The 26.2 Group – why 26.2? So let me get that right out of the way … there are 26.2 Miles in a Marathon, My last name is Miles, so I teach - No matter what you do … whether it’s just life, parenting, marriage, sales & marketing, training, and especially now social media … take it one mile at a time, one social media channel at a time – don’t focus on the past, don’t get to anxious about the future – be in the moment. Marathon runners, will think occasionally about the finish line, however, the majority of the race they are focused on the next mile marker, the next stride, the next turn – they are in the moment … so that’s what I am going to ask of you during our time together … lets take one mile at a time, almost one slide at a time … Mitch Miles is President of The 26.2 Group, a social training and strategy organization based in the Piedmont Triad Region of North Carolina. He assists businesses with strategy, coaching and implementation of social media solutions in order to grow their business, stay connected to their clients, as well as engage strategic partners and vendors. Mitch currently teaches social media marketing at GTCC, and this summer is conducting several social media summer camps at The Proximity Hotel. 
  • Do You Have a Headache yet?
  • Quick Glance
  • Quick Glance
  • Quick Glance
  • Quick Glance
  • Teach – Teach – Teach Give – Give – Give
  • Teach – Teach – Teach Give – Give – Give
  • Teach – Teach – Teach Give – Give – Give
  • http://pinstrosity.blogspot.com/
  • http://pinstrosity.blogspot.com/
  • Pinterest for Planners - VisitRaleigh.com

    1. 1. 168 millionemails are sent
    2. 2. REMEMBERto take Social Media (PINTEREST) 1 mile at a time
    3. 3. VISIT: http://www.slideshare.net/gothe262
    4. 4. “You donut get a 2nd chanceto make a 1st imprezzion”
    5. 5. 2nd Impressions
    6. 6. 1st Impression is online
    7. 7. NOTYour business iswhat You say…It is whatSAY!
    8. 8. ACTIVITY: Google Yourself
    9. 9. Example: Google Alert
    10. 10. Pinterest Terminology• Pin (pinned or pinning): Simply means to postor publish an image.• Repin To repost or republish an imagesomeone else has already pinned.• Repinning an image means you want torepublish the image on your own Pinterestaccount, under your chosen board.
    11. 11. • Like Different to repinning as the image willnot be republished on your Pinterest account,instead it will be archived under your Likes listand belong to none of your boards.• Boards A virtual pin board where you canarchive and organize your pinned imagesaccording to their category.Pinterest Terminology
    12. 12. • Comment By leaving a comment, the pinnedimage will neither be repinned onto yourPinterest account or be archived under your Likeslist.• Follow Pinterest does not have a vettedfriending system, instead you can follow any useryou like.Pinterest Terminology
    13. 13. PAST
    14. 14. PRESENT
    15. 15. PRESENT
    16. 16. PRESENT
    17. 17. http://business.pinterest.com
    18. 18. 15.8 minutes12.1 minutes
    19. 19. Best Practices for Pinterest1. Infographics2. Checklists3. Text with Images4. Videos5. Tutorials6. Food Rules7. *Rich Pins* Just announced – May 20 2013
    20. 20. 1. Infographics•Provide Value•Build a Relationship•Establish CredibilityCreate Your Own Infographicswww.infogr.am•Provide Value•Build a Relationship•Establish CredibilityCreate Your Own Infographicswww.infogr.am
    21. 21. 2. Checklists
    22. 22. 3. Pins with Text & Images1.Add Text2.Add Fonts3.Captions4.Add Colors
    23. 23. “CAPTIONS”www.pinterest.com/VisitNCAsk Questions, Add Your Message, Call To Action
    24. 24. “CAPTIONS”
    25. 25. “CAPTIONS”Click Here=www.pinterest.com/VisitNC
    26. 26. GREAT RESOURCE1. Add Text2. Add Fonts3. Add ColorsFree Picture Editor. No Registration Requiredwww.picmonkey.com
    27. 27. 4. Pin VideosYouTube/Vimeo/Vine
    28. 28. 5. TutorialsHow To …
    29. 29. 42 %Tutorial Pins have a42% HigherClick Through Rate (CTR)
    30. 30. 6. Food Rules
    31. 31. *7. Rich Pins: Where to Buy,Pricing, Availability,Ingredients* Just announced – May 20 2013Movies Recipes Products
    32. 32. JUSTJUMP IN
    33. 33. For Additional Social Media Coaching,please visit Mitch Miles and the26.2 Group at the followingPinterest.com/mitchmiles - Pinterest@mitchmiles - Twitterwww.mitchmiles262.com - WebLinkedIn.com/in/mitchmiles – LinkedIngothe262@gmail.com - emailThank You!
    34. 34. BONUS SLIDES
    35. 35. Marketing Strategies&Fun with Pinterest
    36. 36. 1. Integrate into your website
    37. 37. 2. Integrate into your Facebook page
    38. 38. 3. Add a Pinterest Tab to Facebook PageStep #1 -- http://Iframehost.com/util/installtab/305927716147259Step #2Step #3
    39. 39. www.eventmanagerblog.com/pinterest-boards-event-professionals
    40. 40. Time for“Fun with Pinterest”Original Pin vs. Nice Try
    41. 41. Original Pin
    42. 42. Nice Tryhttp://pinstrosity.blogspot.com
    43. 43. Original Pinhttp://pinstrosity.blogspot.com
    44. 44. NiceTry
    45. 45. Step 1 Step 2 Step 3Original Pin
    46. 46. NICE Tryhttp://pinstrosity.blogspot.com
    47. 47. Original Pin
    48. 48. Nice Tryhttp://pinstrosity.blogspot.com
    49. 49. Original Pin
    50. 50. Nice Tryhttp://pinstrosity.blogspot.com
    51. 51. Original Pin
    52. 52. Nice Tryhttp://pinstrosity.blogspot.com
    53. 53. Original Pin
    54. 54. Nice Tryhttp://pinstrosity.blogspot.com
    55. 55. Original Pin
    56. 56. Nice Tryhttp://pinstrosity.blogspot.com
    57. 57. For Additional Social Media Coaching,please visit Mitch Miles and the26.2 Group at the followingPinterest.com/mitchmiles - Pinterest@mitchmiles - Twitterwww.mitchmiles262.com - WebLinkedIn.com/in/mitchmiles – LinkedIngothe262@gmail.com - emailThank You!

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