Googlyfish Presents Social Media in Recruitment

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Googlyfish enables employers to harness the power of social media in their recruitment process.
By posting their jobs to Twitter, Facebook, Linkedin and many other networks, employers can reduce their costs to hire by increased job referrals. They can also reach passive candidates who are folowing their job streams on their corporate social networks. see www.twitter.com/yourcompanyname as an example

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Googlyfish Presents Social Media in Recruitment

  1. 1. Presents Social Media in Recruitment & How to Create your own Job Channels
  2. 2. Appendix <ul><li>Social Media in Recruitment </li></ul><ul><li>Creating your own Job Channels </li></ul>
  3. 3. i.Definition of Social Media <ul><li>Activities that integrate Technology, telecommunications and social interaction, and the construction of words, pictures, videos and Audio....as people share their stories and experiences. </li></ul><ul><li>Wikipedia </li></ul>
  4. 4. It means people connecting and sharing online via <ul><li>Blogs </li></ul><ul><li>Microblogs </li></ul><ul><li>Wikis </li></ul><ul><li>Videos </li></ul><ul><li>Photos </li></ul><ul><li>Networks </li></ul><ul><li>Bookmarks </li></ul><ul><li>Widgets </li></ul><ul><li>RSS </li></ul>
  5. 5. Social Networks <ul><li>You better believe it, if your not on a social network site yet your not on the internet! </li></ul>
  6. 6. So how does this effect recruitment and retention <ul><li>It will improve SEO </li></ul><ul><li>Increase relevant online traffic </li></ul><ul><li>Improve referrals </li></ul><ul><li>Reduce cost to hire </li></ul><ul><li>Inspire your workforce </li></ul><ul><li>Improve Brand Awareness </li></ul><ul><li>Bring you more business </li></ul>
  7. 7. Promote Opportunities and Careers <ul><li>NOT JUST JOBS </li></ul><ul><li>PERSONALISE THE ENVIRONMENT </li></ul>
  8. 8. Social Media <ul><li>Get involved but be focused, work with a small selection of relevant media first </li></ul><ul><li>LinkedIn </li></ul><ul><li>Twitter </li></ul><ul><li>Facebook </li></ul><ul><li>Google </li></ul><ul><li>MySpace </li></ul>
  9. 9. ii. Creating Your Own Job Channels Posting your Jobs to Social Networks, Blogs, Microblogs and Niche Networks Googlyfish Job Networking portal was created for the sole purpose of making it as easy as possible to share your jobs with the world. Now you don't have to fumble around the web in order to post your jobs anymore, you can just post your jobs on Googlyfish, and we will simultaneously distribute your jobs to our social network channels and your company branded social networking sites in a flash. Neat Huh!
  10. 10. ii. Creating Your Own Job Channels cont..d Technology There are many web 2.0 technologies on the market at the moment, but after extensive research we decided to integrate the Ping.FM API into our website, so now you can post your jobs seamlessly to all your favourite networks, Twitter, Facebook, Linkedin, MySpace and many more. You will be able to set up your own personal branded networks that your prospective candidates will be able to follow and tell their friends about which in turn will create referrals and reduce your costs to hire.
  11. 11. ii. Creating Your Own Job Channels cont..d Step 1. Setting up your Networks Most social networks use a standard authentication process, usual requirements are a user name/ email address and password to join the network, Twitter for instance requires a user name and a password and then your user name will form the suffix part of your Twitter domain name ie www.twitter.com/yourcompanyname . Look at www.twitter.com/googlyfish , www.facebook.com/googlyfish and www.myspace.com/googlyfishjobs as further examples. Once you have created your network be sure to add your corporate message and logos to your profile.
  12. 12. ii. Creating Your Own Job Channels cont..d <ul><li>Step 2. </li></ul><ul><li>Setting up your Ping Account </li></ul><ul><li>First go to www.ping.fm and register for the service </li></ul><ul><li>Ping.fm connects to your social networks in a variety of ways.   You can find the list of supported social networks or services you have not yet added to Ping.fm here: http://ping.fm/networks/ .   Each of the social networks listed will support one or more posting methods which you can enable or disable.   </li></ul>
  13. 13. ii. Creating Your Own Job Channels cont..d <ul><li>Step 3. </li></ul><ul><li>Enter the Ping API Key into your Googlyfish Employer Profile for seamless posting to your social networks. </li></ul><ul><li>Voila you are ready to go! </li></ul>
  14. 14. Post Jobs to Twitter, Facebook, Linkedin Now! Free 7 Day Trial Visit us at www.googlyfish.in www.googlyfish.com.au www.googlyfish.co.za www.googlyfish.co.uk www.googlyfish.com www.googlyfish.il www.googlyfish.ph www.googlyfish.ca www.googlyfish.sg www.googlyfish.hk www.googlyfish.co.nz www.googlyfish.pk www.googlyfish.ae

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